Sat.Jan 19, 2013

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Our Hamilton public engagement campaign turns PR disaster

Sherrilynne Starkie

“We specialize in civic engagement situations of high emotion, conflict or controversy.” This claim made Dialogue Partners website was shown to be 100% true last week. The Ottawa-based public engagement consulting firm behind the disastrous ‘Our Voice, Our Hamilton’ campaign certainly learned a lot about high emotion, conflict and controversy within a few hours of its launch. High emotion.

Ways to Use Google+ Hangouts for Business

Engaging Brand

One of the most useful and underutilized tools offered from Google is Google Plus Hangouts. Hangouts are free and easy to access from a Google account, making it a versatile and flexible tool for businesses. While some companies are using Google Plus Hangouts for conducting meetings, here are five additional ways any business can benefit from Hangouts: Use Google Plus Hangouts for Mobile Meetings.

The Empty Cup Strategy

Twist Image

A fictional situation (that is all too real). Imagine this: you have an amazing day at work. A big project got completed, you were called out in terms of your excellence and other moments of pride and distinction from your peers ensue. You can't wait to get home and share the news with your family. You walk through the door, smiling from ear and ear and you're suddenly ambushed by kids fighting, and a spouse who has spent the day cleaning snot and separating the rug rats. Those two dramatically disparate emotional sides usually leads into some kind of argument or moments of frustration.

A New Theme, Part 2: When Your New Theme Crashes Your Blog

ProBlogger

This guest post is by Ayelet Weisz of  All Colores. Yesterday, we talked about preparing your blog for a theme upgrade. You read it, worked through all the steps, and now you’re ready to go. So you get up on Saturday morning and sit down to work, a breeze coming through the window. You turn on some music as you browse through potential new themes for your blog. You find one and click Install.

The Content Marketing Survival Guide: How to Navigate the Wilds of Social Media

Use this guide to inspire your creativity and ignite more successful and sustainable social media conversations.