| |
SPIN SUCKS AUGUST 9, 2011  Three Blogs You Must Read A couple of weeks ago, solopreneur and PR pro extraordinaire, Kellye Crane , wrote a blog post title, “ Three People You Must Read.&#. She recommended Valeria Maltoni , David Meerman Scott , and Jeremiah Owyang. concur! Then Justin Goldsborough followed suit and recommended three of his own. This is the post I wrote. Three Blogs You Must Read. Jeff Jarvis. Away from the echo chamber. | SOCIALNOMICS AUGUST 9, 2011  Social Media Tools Map Our good friends at Overdrive Interactive released their most recent social media tools map (below). While no map is perfect (e.g., include some of the Chinese social sites like Renren & Kaixin, consider removing Bebo, include Sysomos and Awareness in tracking tools, Spotify or ping for music, etc.). Overall this Map rocks as a nice pocket-guide for what’s happening on the social Web. | AKAMAI MARKETING AUGUST 9, 2011  Building Content That Attracts Customers and Clients When your building content, you’ve got to remember not to be blinded by the demographics. Sort of. To explain: last we I talked about how you shouldn’t be too blinded by demographics in social media, because, people like to talk to other people, not marketers. What to Consider When Building Content. Guess what? The same is true of content. Consider what inspires your ideal audience. | CONVINCE & CONVERT AUGUST 9, 2011  Build Backlinks – 14 Easy Ways Google optimization is based on the premise that the more people that like to your website, the more valuable it must be and the higher ranking it deserves in search results. Popularity is a pretty good indicator of a website’s value. But what constitutes popularity online? From a search engine’s perspective, backlinks from another site pointing to yours is a meaningful vote of confidence. Reddit. | | | | | | | |
| -
JASON YORMARK | TUESDAY, AUGUST 9, 2011  My Yearly Social Media Douchebag Audit
Along with the hyper growth of social media platforms over the past few. years, comes the army of awful marketers that spam, mislead and embellish their experience. The term Social Media Douchebag has seemed to be the winning term to describe these folks, and there are quite a few funny sites detailing their exploits (see here and here ). That being said, I feel it is my duty to perform a Social Media Douchebag audit on myself to ensure I don’t unwillingly succumb to the dark side. Feel free to post your own questions in the comments and I’ll be more then happy to answer them as well! MORE >> -
SPIN SUCKS | TUESDAY, AUGUST 9, 2011  Five Ways to Build Trust with B2B Customers
Today’s guest post is written by Marianne Worley. Not long ago, B2B companies thought customers wanted to buy from great companies. Marketers promoted products and services with self-important platitudes, such as: 1. We are the leader in the industry. We were founded by the smartest engineer in the world. Our products are unsurpassed. Today, a few companies still cling to this old strategy, but the reality is it doesn’t work. Your customers don’t care how great your company and products are. They just want to be able to trust your company can solve their problems. MORE >> -
DEBBIE WEIL | TUESDAY, AUGUST 9, 2011  5 Reasons to Play Hooky in the Summer
This is not the first summer that I’ve taken a break from all digital, all the time. And I hope it won’t be the last. As I wrote last July, there’s something about a stretch away from DC that makes me feel like a kid in camp who wants to try new activities. This summer it was plein air painting. Above is the result of a class I took with painter Jill Hoy. Please understand that I am not, nor do I consider myself, an artist - nor do I have any training. But I do love color. But there’s a lesson here. Long-term travel is one way to accomplish this. It’s liberating. MORE >> -
FRESHNETWORKS | TUESDAY, AUGUST 9, 2011  The top 10 companies on LinkedIn
Having already charted how LinkedIn has grown over the last eight years , as well as comparing the growth of LinkedIn to Facebook , it’s time to take a look at the top 10 companies on LinkedIn. Users on LinkedIn can be linked to a company in one of two ways; by being an employee or by following the company. The top 10 followed companies on LinkedIn are IBM , HP , Accenture , Microsoft , Oracle , Deloitte , PwC , Cisco , Apple , Google. On average, each company has almost 2.5 followers for each employee on the site. Tweet This! Share this on Facebook. Share this on del.icio.us. MORE >> -
DEBBIE WEIL | TUESDAY, AUGUST 9, 2011  5 Reasons to Play Hooky in the Summer
This is not the first summer that I’ve taken a break from all digital, all the time. And I hope it won’t be the last. As I wrote last July, there’s something about a stretch away from DC that makes me feel like a kid in camp who wants to try new activities. This summer it was plein air painting. Above is the result of a class I took with painter Jill Hoy. Please understand that I am not, nor do I consider myself, an artist - nor do I have any training. But I do love color. But there’s a lesson here. Long-term travel is one way to accomplish this. It’s liberating. MORE >> -
- Businesses Need to Go Human Online WORKFACE | TUESDAY, AUGUST 9, 2011
- 5 Reasons Why It Is Important to Unplug for Young Entrepreneurs KYLE LACY | TUESDAY, AUGUST 9, 2011
- A Special Livefyre Q&A with Geoff Livingston DANNY BROWN | TUESDAY, AUGUST 9, 2011
- Interview with entrepreneur Jason Hill, CEO of Music Money Mixtapes – part 2 CREATIVE RAMBLINGS | TUESDAY, AUGUST 9, 2011
- Are Phone Calls a New Marketing Trend? JEFF KORHAN | TUESDAY, AUGUST 9, 2011
- The Gap Serves The Taco, Emphasizes Social Media FIREBELLY | TUESDAY, AUGUST 9, 2011
- What’s in a word cloud? How our employees view our brand. FIFTH GEAR ANALYTICS | TUESDAY, AUGUST 9, 2011
- Social Media: The New Word Of Mouth SMALL BUSINESS MAVERICKS | TUESDAY, AUGUST 9, 2011
- How to make Google Plus work for your business IMAGINE YOUR REALITY | TUESDAY, AUGUST 9, 2011
- The #Londonriots and social justice FRESHNETWORKS | TUESDAY, AUGUST 9, 2011
- The 5 Must-read Books for Bloggers in 2011 PROBLOGGER | TUESDAY, AUGUST 9, 2011
- Improving Online Credibility For Your Site IDACONCPTS | TUESDAY, AUGUST 9, 2011
- Bad Marketer, Naughty Marketer MY CREATIVE TEAM THINKING | TUESDAY, AUGUST 9, 2011
- Eventually we’ll all be good at social media and then what? DIRECT MARKETING OBSERVATIONS | TUESDAY, AUGUST 9, 2011
- Content Marketing – What is it and How Does it Work for Business? THE SOCIAL MEDIA INCUBATOR | TUESDAY, AUGUST 9, 2011
- Social Media Needs Fewer Networks, More Outlets SOSHABLE | TUESDAY, AUGUST 9, 2011
- 4 Ways to Get More Mileage Out of Old Content ENGAGE | TUESDAY, AUGUST 9, 2011
- Cloud Computing And The Streaming Of Everything Will Change Media Forever TWIST IMAGE | TUESDAY, AUGUST 9, 2011
- FollowMeSticker.com creates social media stickers for easy offline promotion CREATIVE RAMBLINGS | TUESDAY, AUGUST 9, 2011
- Do You Put the Cart Before the Horse in Your Social Media Strategy? TRADESMEN INSIGHTS | TUESDAY, AUGUST 9, 2011
- Writing a Book – Finding Time CHRIS BROGAN | TUESDAY, AUGUST 9, 2011
- In Defense of Donut Pictures (or Why The Mundane Matters) BRASS TACK THINKING | TUESDAY, AUGUST 9, 2011
- How Your Photo Tweeting Experience Changes ARI HERZOG | TUESDAY, AUGUST 9, 2011
- A review of the ROI of Social Media JEFF ESPOSITO | TUESDAY, AUGUST 9, 2011
- #measurePR with Marshall Sponder (Part I) WAXING UNLYRICAL | TUESDAY, AUGUST 9, 2011
- Social Media Analytics Lands in Book Stores WEB METRICS GURU | TUESDAY, AUGUST 9, 2011
- How to make Google Plus work for your business IMAGINE YOUR REALITY | TUESDAY, AUGUST 9, 2011
- Is your health care institution prepared to communicate in social media? INBLURBS | TUESDAY, AUGUST 9, 2011
- How to Make Getting Sidetracked Work for You as a Blogger PROBLOGGER | TUESDAY, AUGUST 9, 2011
- Twitter Adds Image Upload Option to Tweets BILL HARTZER | TUESDAY, AUGUST 9, 2011
- Still Need an Invite to Google Plus? BRENT CSUTORAS | TUESDAY, AUGUST 9, 2011
- How to Knock the Socks Off Your Competitor ENGAGING BRAND | TUESDAY, AUGUST 9, 2011
- Review of Listen First!: Turning Social Media Conversations Into Business Advantage by Stephen D. Rappaport WEB METRICS GURU | TUESDAY, AUGUST 9, 2011
- Listen to the Fifth Estate for Free GEOFF LIVINGSTON | TUESDAY, AUGUST 9, 2011
- How to Develop the Perfect Brain ENGAGING BRAND | TUESDAY, AUGUST 9, 2011
- Now Playing On Chrome OS Notebooks: Netflix LOUIS GRAY | TUESDAY, AUGUST 9, 2011
- Cartoon of the day JEFF ESPOSITO | TUESDAY, AUGUST 9, 2011
- What a Child’s toy can teach us about Usability and Design Principles DIGITAL VOICES | TUESDAY, AUGUST 9, 2011
- What a Child’s toy can teach us about Usability and Design Principles DIGITAL VOICES | TUESDAY, AUGUST 9, 2011
| |
