Tue.Sep 17, 2019

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4 Tools to Help Personalize Your Marketing, and Increase Your Sales

Social Media Today

Marketing personalization generates more sales, drives impulse shopping, and builds customer loyalty. Here are some tips and tools to help you maximize your marketing personalization efforts.

Tools 167
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How to Use and Create Instagram AR Filters

Ignite Social Media

If you’ve been working in social media over the past few years, this will come as no surprise to you. Facebook-owned Instagram is “borrowing” yet another feature from Snapchat: the AR filter. Now anyone is able to create their own Instagram AR filter … for free and without needing any working knowledge of AR. Users need to download Spark AR Studio to get started.

Instagram 134
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Facebook Adds New Video Publishing Tools, Including Live Rehearsals and Watch Party Replays

Social Media Today

Facebook has announced a new set of video creation and distribution tools at the International Broadcasting Convention in Amsterdam

Tools 168
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Cool Side Jobs For Extra Cash

The Realtime Report

Cool Side Jobs For Extra Cash. With the current economic status, it seems the job market is running on a dry spell. Even if your current job is paying you well or not, you still need to have another source of income. Ask yourself, what happens if you suddenly lose your job and you can no longer go to work, how long will you survive without actively working?

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21 Advanced ChatGPT Prompts To Take Your Social Media to the Next Level

Upgrade your social media game with our in-depth playbook: "21 advanced ChatGPT prompts for social media managers". These powerful prompts are tailored to supercharge your content creation, strategy development, and results analysis. Say goodbye to writer's block and hello to endless creativity as you effortlessly generate engaging posts, come up with original strategies, and optimize your social media performance - all in a fraction of the time.

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6 Content Marketing Mistakes You're Still Making (and How to Avoid Them)

Social Media Today

Here's a look at six of the biggest content marketing mistakes, and what marketing professionals can do to avoid them.

Content 167
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How to Get Verified on Instagram in 3 Simple Steps

Hootsuite

If you want to know how to get verified on Instagram, you’ve come to the right place. In this guide we’ll tell you how to apply for Instagram verification (that’s the easy part) and provide some tips to help you qualify (that’s the hard part). First, the easy part… Bonus: Download a free checklist that reveals the exact steps a lifestyle photographer used to grow from 0 to 600,000 followers on Instagram with no budget and no expensive gear.

Instagram 111

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How to do keyword research for SEO and beyond

Sprout Social

It’s common knowledge that keywords help you find a place in search engine results. But improving search engine visibility isn’t their only purpose. Keywords can also help you brainstorm intriguing content ideas, understand what your audience needs, optimize your social posts and more. With that said, not every keyword is going to make sense for your business, and not every query related to your niche is actually going to turn out to be a highly searched keyword.

Research 102
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Snapchat Launches Political Ads Library for Increased Transparency

Social Media Today

Ahead of the 2020 US Presidential Election, Snapchat has added a new resource which outlines political ads running on its platform.

Library 147
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Can AI Save our Oceans? Let's Start with the Data.

Forbes Social Media

Exciting innovations in AI for the ocean's benefit. This series will showcase the power of technology, and AI to restore and regenerate our oceans. When it comes to ocean data, the information is overwhelming, unavailable and always fragmented. Making sense of data is the key to creating solutions.

Data 98
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SMT Employee Advocacy Survey 2019 - Part 1: The Current State of Employee Advocacy

Social Media Today

To get a better understanding of the current state of employee advocacy, and the opportunities for brands, we recently conducted a survey of our SMT network.

Survey 120
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Social Media Automation 101

A beginner's guide to social media automation tools and getting automation right.

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Influencer Marketing 201: Working With Influencers

Likeable

So, your brand wants to leverage an influencer. This is exciting! And it’s likely a good idea, considering that the influencer marketing industry is booming and it’s poised to reach between $5 billion and $10 billion by 2022. Audiences view influencers as both trusted content creators and advertisers, and influencers shape the lives and purchase decisions of their audiences to a degree that traditional marketing never could.

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Ingrid’s Journey: The Hard Decision to Turn Around and Lessons Learned

agora pulse

Ever hear a personal story that’s so captivating that you want to share it with others? At Agorapulse, we’ve heard some extraordinary stories from people who live life at a deeper, inspirational level. And we want to share them with you. In this new series, we share the experiences of such people, one narrative at a time. We’ll dig deep into what inspires us about them, how they overcame daunting challenges that threatened to distract them from their focus, and what they’ve learned along their j

Film 69
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How LinkedIn Is Looking To Help Close The Ever-Growing Skills Gap

Forbes Social Media

As the job market has evolved, so too have the skills required of seekers. But when 75% of HR professionals say a skills shortage has made recruiting challenging in recent months, it would appear as though the workforce hasn’t quite kept pace. Now LinkedIn is stepping in to help close the gap.

Skills 78
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LEARN HOW TO CREATE ONLINE COURSES AT THIS FREE LIVE VIRTUAL SUMMIT WITH TEACHABLE

Social Media with Romona

Read to stay up-to-date on the best practices of social media marketing, email marketing, online marketing, affiliate marketing, and personal branding. Are you considering creating an online course? If you are, now’s the time to get started! Research says that the online education industry will exceed… Read more. The post LEARN HOW TO CREATE ONLINE COURSES AT THIS FREE LIVE VIRTUAL SUMMIT WITH TEACHABLE appeared first on Social Media Workshops | Washington DC, Maryland & Virginia | Soc

Course 40
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The Content Marketing Survival Guide: How to Navigate the Wilds of Social Media

Use this guide to inspire your creativity and ignite more successful and sustainable social media conversations.

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Surveillance Capitalism And Anti-Capitalism

Forbes Social Media

Techlash is in full swing, and “surveillance capitalism” is its latest buzz phrase. But is “personalised capitalism” a better word for the business model of the social media giants? And how much of the current wave of techlash is actually anti-capitalism?

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New video features from Facebook

Sherrilynne Starkie

Great video news for marketers! Facebook has announced new features and metrics for its Live API, Watch Parties and within its Creator Studio. “Rehearsals” via Facebook’s Live API: Page owners will be able to publish Live video only to their Page Admin and editors to test production setups, interactive features and do practice runs. Live video editing and steaming updates: A new trimming tool for Live video is coming and Live broadcast length is expanding from four to e ight hours.

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Need A Startup Cofounder? There’s A Retreat For That

Forbes Social Media

The idea of working at one company for the rest of your life doesn’t make sense in our on-demand culture.

Startup 70
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2020 Presidential Candidate Fandom

WebInKnow

On August 15, I attended a Donald Trump MAGA rally in Manchester, New Hampshire. I witnessed massive Trump fandom in action and I wrote about the marketing aspects of the event. Several weeks later, in the exact same venue, I attended the New Hampshire State Democratic Convention (as an independent guest, I am not a member of a political party). At the DNC event, 19 candidates for president addressed the gathering.

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Social Media Marketing GPS

SMGPS will tell you the why & how to use social media for marketing, 1 tweet at a time. You'll learn essentials in digestible little spoonfuls.