Sat.Sep 10, 2011

Trending Sources

Content Marketing As A Process: Three Rules Before Starting

Conversionation

Content marketing is defined as a marketing technique. However, it’s also  a process that it is very connected – and thus should be aligned – with several marketing purposes and business processes. Note that the definition of content marketing as a technique should not make you focus too much on the content itself. To succeed, [.]. Blog Blogging Content marketing Conversion Opinion AIDAS content marketing conversion customer life cycle customer-centricity lead management metrics ROI

How a Cardboard Box Pays Tribute to 9/11

Ari Herzog

Six days after my 26th birthday, and precisely 10 years ago tomorrow, Mom awoke me at 8:49 a.m. and suggested I turn on the TV. She said an airplane crashed into the World Trade Center. My ears perked. turned down the prospect of sleeping to watch CNN. I don’t need to tell you my eyes were glued to that TV the rest of the morning. Las Vegas, Phoenix, Sacramento, Boston. It’s surreal.

12 Questions To Ask Before You Build An Online Community

Firebelly

“I don’t know if I should build an online community&#. hear this very often when I’m working with clients that are launching a community – or building the foundation of what might become a community – to be more accurate. couple of over arching considerations: What are the marketing goals and how will building a community support them? Can your organization sustain an ongoing investment of time and money to build a community? Here are some more specific questions*: Are people genuinely interested in your organization? How will you keep people engaged ?

Employees That Spend Too Much Time Online Are Stealing

Twist Image

I t's called, "Time Theft," and it's becoming a bigger and bigger issue. There have been all kinds of shenanigans by lazy employees throughout the history of business (currently, I have the image of George Costanza napping under his desk from that infamous episode of Seinfeld ). The concept of "time theft" includes everything from having someone else punch a timecard on your behalf to falsifying your attendance. It's a huge issue. It's a sad issue, but is this the same as when an employee is caught spending too much time online doing things that have nothing to do with work?

A World Gone Social

Learn how companies must adapt to survive.

More Trending

Search Engines Technical Limitations - Social Media

Social Media Network Marketing

Understanding the Search Engine could be advantageous for you. Search Engine Optimization is the process of building your Blog / Site / Social Profile in a way such that the Search Engines can easily find them. This in turn will get them on higher ranks and thereby much easily and quickly available to humans. Since Search Engines have certain limitations. It is essential and advantageous for your to know these limitations. Search Engines programmes can read text not images, animations and forms. Hence what is behind these is left out. Similarly language matters.

How To Fail In Social Media

Small Business Mavericks

All Facebook has a blog post titled “5 Ways To Fail At Facebook.&# It’s a great article except that the five ways shared can apply to any social media – Twitter, LinkedIn, Google+, you name it. Here they are in a recap: Fail to understand your audience. Fail to use your imagination. Fail to track your marketing efforts. Fail to build relationships. Fail to hire social media experts. You might think that you can do social media yourself, but that could be a fatal mistake. First on the list is the time-intensive nature of social media marketing.

How do you define yourself?

Engaging Brand

It is strange how humans need a way of defining themselves. History has shown we have defined it by geography, nationality etc . The present shows a difference.the tangible ways of defining are disappearing and ideas, thoughts are arguably becoming the defining factor. But what strikes me is why? Yes, I need people and people need a community to thrive. How do you define yourself?

Boost Your Blog #13: Bundle Your Posts as an Ebook

ProBlogger

Continuing our discussion of things you should be doing right now to improve your blog , today’s tip—the final in this series—is: 13. Bundle your best posts as an ebook. This is a variation on the first post in this series, about creating a product , but for those of you feeling overwhelmed by the prospect of creating a new product from scratch it can be a good first product. In both cases, I added new content to the previously written content, and updated the existing materials. These 13 methods are just the beginning. I’m certain that there are a lot more ways to boost your blog.

Drive Toward Social Intelligence Maturity

Propelling your organization to new levels of social intelligence skill and application is essential for maximizing the value of your listening and monitoring efforts.

The future of cloud computing

SocialFish

This is a very interesting video of Marc Benioff, CEO of SalesForce and Google CEO Eric Schmidt keynoting DreamForce11, the Salesforce conference. They give us their take on the future of cloud computing, mobile, social, and technology. It’s an hour long, so sit back with some coffee or lunch and enjoy

3 Reasons I’m Proud to Be an Amateur Blogger

ProBlogger

This guest post is by Dan Meyers of Your Life, Their Life. You  push the Submit button to introduce your next great thought to the world.  Finally, this might be the one that pulls in some real traffic.  Up until this point, the majority of your visits have come from you and your parents. Amateur golfer (image is author's own). Your subscriber count remains the same. Death to my best ideas!

Six Links Worthy Of Your Attention #64

Twist Image

Is there one link, story, picture or thought that you saw online this week that you think somebody you know must see? " Richard Feynman is always enlightening. In this piece - laced with his groovy patter and hip sensibilities -he reminds us that much of science is sloppy and built on bad findings of others. In an age of information obesity, a skeptic's diet is a good thing. As Feynman says in this commencement address, 'we really ought to look into theories that don't work, and science that isn't science'." " (Alistair for Hugh). " (Alistair for Mitch). amazon. bitcurrent.