Wed.Apr 27, 2011

Trending Sources

Influence is Not a Number

Waxing UnLyrical

Here I go again: Klout does not equal Clout. And while it may in the future, it certainly does not right now. Yesterday Klout introduced “the new Klout.com.&#. I saw a tweet about it, and I can’t remember whose stream it was in, so I went across to check it out. Case in point, yesterday was a day I was particularly active on Twitter, which I haven’t been recently. Klout. Katie.

Get Rich Quick! Lose Weight Tomorrow!

Spin Sucks

Yesterday Joey Strawn wrote a blog post called “ There’s no ‘I’ in brands, but they’re surrounded by a lot of BS.&# His whole point is that our brands, the way people feel about our companies, is determined not by a creative ad or the news release that was just distributed; rather by our customers. Really great point and I agree with him. We’re get rich quick.

Entrepreneurship Knows No Age Boundaries

The Marketing Blog

The Restaurant - Tea & You. Exhausted with the day’s work routine, we wanted to sign off the night on a good note by having a nice & quite dinner. Since we were too tired and had an early morning flight to Delhi, we were really not in a mood to travel the distance in Bangalore. With all that in our mind, we started hunting for the nearby restaurants in HSR Layout, Bangalore on zomato.com.

How to Leverage Today’s Consumer Influencers [slideshow]

Mindjumpers

Tweet. On SlideShare , I came across a presentation about how to leverage today’s consumer influencers. think it is very interesting because the hardest part when talking about influence is framing the conversation right – as also stated by Social Fresh who made this slideshow. It is no longer about making one way conversation. These influencers are the ones to keep in mind.

The Content Marketing Survival Guide: How to Navigate the Wilds of Social Media

Use this guide to inspire your creativity and ignite more successful and sustainable social media conversations.

More Trending

What you haven’t heard about Rebecca Black and “Friday&#

Social Media Citizens

Here’s some things you probably do not know about the second most discussed video ever uploaded to YouTube, the music video for "Friday" sung by Rebecca Black and created by Ark Music Factory. Before I talk about why the video became such a popular meme, the Ark Music Factory business plan and the knowing winks the editors inserted into the video, I’ll recap the history of the video. Patrice Wilson, a rapper and businessman, teams up with Producer Clarence Jey to create Ark Music Factory , a record label and community where people can follow their music dreams.

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The Three Stages of the Entrepreneurial Mind

Spin Sucks

During the past five years, I’ve had the opportunity to work directly under someone (cough, Gini Dietrich ) as she has evolved through each of the following entrepreneurial minds. I’ve now come to a point where I think I’ve figured out how these minds work.  It’s not as National Geographic as I thought it would be. In fact, it’s pretty simple.  Your own CEO is probably at one of these stages now.

Social Media ROI – what are you measuring and how do you stack up?

Akamai Marketing

Social media is growing up and with that a continued demand on ROI. Confusion about ROI, what to track and how continues to linger in businesses large and small. While. Case Study Featured Study social media marketing research ROI study

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A Little SEO Secret to Boost Your Company's Search Rankings | PWB.

PWB Marketing Blog

A World Gone Social

Learn how companies must adapt to survive.

All Apologies

Twist Image

What else should I be? All apologies. Sony is going to have a very long haul over the next long while. The company has been under fire due to a data breach that affected 77 million accounts on their PlayStation Network. You can read the full details about this breach (that included information like personal data, email addresses, birth dates, logons, passwords and potentially credit card information) right here: USA Today - Experts: PlayStation breach one of largest ever. Social Media actually makes communications a whole lot trickier. As a consumer, it seems simple enough: apologize. Wrong.

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A Little SEO Secret to Boost Your Search Rankings

PWB Marketing Blog

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The Reality of Competition in a Maturing Social Marketplace

Convince & Convert

Interview with Steve Lundin from Big Frontier when I was in Chicago for a presentation of The NOW Revolution. We discuss: Competition and social media gurus, wheat, and chaff; The future of Twitter and its stickiness problem; Agencies stubbing their social media toes; Do social crises create measurable business declines; The path to social ubiquity. What do you think?

FREE Search and Social webinar with Marketing Sherpa

Josh S Peters

Tomorrow (Thursday the 28th) I will be doing a FREE webinar with Marketing Sherpa along with Grant Simmons from The Search Agency. We’re going to be covering search, social, and the future of the two together. This is going to be  a great webinar and I hope you can attend. If not, it will be recorded and available after the fact, but you need to sign up for the Search And Social Webinar today to get that recording! Also, on NMM I’ve asked the question if humor can build a tribe. Would love to hear your thoughts. Josh “Shu&# Peters. Social Media

Social Media Marketing GPS

SMGPS will tell you the why & how to use social media for marketing, 1 tweet at a time. You'll learn essentials in digestible little spoonfuls.

The Status of Search Engine Optimization: April 2011 Edition

Bill Hartzer

As you may or may not know, I have been practicing search engine optimization since 1996. have seen quite a few changes in the industry. There have been a lot of major changes, like when Google first showed up on the scene, using links as an SEO factor (we had previously been concentrating only on on-page factors such as meta tags), and we have had minor updates that have really only been “blips&# on the radar. So, right now, in April 2011, what is the status of Search Engine Optimization? Over the years, we have had a lot of updates and changes in the Search Engine Optimization industry.

Keeping up with social media bloggers just got easier

Akamai Marketing

I’m an avid reader of social media blogs. probably read 100′s a week. have a few favorites, but I find much brilliance from those  I stumble upon them. Featured social media blogs

Do you inspire the right reaction?

Engaging Brand

Goethe said. Treat people as if they are what they ought to be and you help them to become what they are capable of being". love that quote and I think that it works for family, colleagues and of course customers. Yet when I watch people at work, when I watch interactions in retail.I am not sure that Goethe is top of mind! brand Leadership goethe customers brands brand values increase loyalty

The Perfect Website For Off-Line Marketing

Small Business Mavericks

Ever wonder how you can use online sources for off-line marketing? There actually is a website that is perfect for this and that was created specifically for that purpose. It's called Meetup. Meetup allows you to create groups on any

How to Be Social: A Social Media Manifesto

Learn the 10 worst social media marketing mistakes and how to avoid them.

What I Learned from an Indonesian Resort about Blogging

ProBlogger

Over the last two weeks I’ve been lucky enough to have some time away with my family in Singapore and Indonesia. With our 3rd child arriving in early July it was our babymoon and a last chance to get away with our two little guys for a bit. couple of things stood out – one of which I want to explore today: A Culture of Welcome. This continued for the coming 7 days that we were guests.

Sony online communities hacked

Laurel Papworth

Playstation and other online communities have been hacked. Probably millions of credit cards stolen. PR crisis anyone? message to Sony from Anonymous. Options. on 02-04-2011 01:08 PM. Dear Greedy Mother **ers SONY, Congratulations! You are You are now receiving the attention of Anonymous. Your recent legal actions against fellow internet citizens, GeoHot and Graf_Chokolo have been deemed an unforgivable offense against free speech and internet freedom, primary sources of free lulz (and you know how we feel about lulz.). Having trodden upon Anonymous’ rights, you must now be trodden on.

WP Troubleshooting Tips From the Trenches

ProBlogger

This guest post is by Dan Sheehan of DSConstructiontahoe.com. I’m one of those types who believe when something’s working fine, it’s a good time to mess with it. After all, isn’t that how progression and innovation happen? My construction business had been slow so I decided to build my own website during some down-time. learned a lot about WordPress and SEO through my toying, tweaking, and dismantling of this website, and I think my tips might help newbies and seasoned WordPressers alike! Google Webmaster Tools. Redirection and link juice plugins. Anti-spamming plugins.

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Overstock.com Coliseum New Home of Oakland Raiders and A’s; Deal Will Help Their Search Engine Rankings

Bill Hartzer

According to reports , The Oakland-Alameda Coliseum Authority announced a deal to rename the home stadium of the Raiders and A’s as Overstock.com Coliseum. The agreement with the Internet retailer will run for six years at a cost of $7.2 million. But did you know that this deal also will include text links, which will ultimately help Overstock.com’s organic search engine rankings in Google? Because the name of the public venue is changed to include the company’s name. Those sites are influential, and they will link out to Overstock.com. But really, honestly, spending $7.2

Maximizing LinkedIn for Business

Get started on truly maximizing your LinkedIn presence with this informative eBook.

Assholeology – The Cheat Sheet… a video review

Jeff Esposito

This post contains video, please click here if you are having trouble viewing. A few months back I checked out Assoleology, the Cheat Sheet. It was a quick read that had me laughing my face off cover to cover. suggest checking it out if you are looking for a good laugh or would like some life advice with a grain of salt or a desktop conversation starter.

Cartoon of the day

Jeff Esposito

Cartoon of the Day

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