Idaconcpts

JUNE 4, 2014

Just look at how often Google changes the rules and metrics for SEO! That’s because the idea of using content to market your business has moved beyond the realm of blogging and now includes informational products like eBooks, courses, videos, white papers, case studies, etc. At the same time, though, the web moves fast.

Marketing 151

Marketing Case Study Smart Phone SMS 151

Kikolani

FEBRUARY 3, 2012

This post is part of a weekly series, Fetching Friday, featuring the best posts of the week in blogging, business, freelancing, SEO, and social media on kikolani.com. Search Engines / SEO. The Resources Mashup. Here are some of the best articles I have seen on Google+ , retweeted on @kikolani , and read in RSS subscriptions this week.

Mashup 113

Mashup Resources RSS SEO 113

Buffer Social

DECEMBER 17, 2018

These could be templates, a checklist, blog posts, white papers, ebooks or lots of other great things. You may not know it, but Google indexes every tweet (which makes it a great tool for search engine optimization or SEO). She talked about how critical lead magnets are in advertising. Rand Fishkin.

Social Media 110

Social Media Marketing Curata Influencer 110

ProBlogger

OCTOBER 25, 2010

So I thought about how I could apply authentic urgency and scarcity without eroding trust to boost sales of my ebook, Write like you talk—only better. When they’re in a panic about that white paper or whatever their boss has told them to write, they’ll be back, brandishing their credit cards. That’s all.

eBook 38

eBook Marketing Price Authentication 38

Webbiquity SMM

SEPTEMBER 4, 2012

After laying the foundation, the book steps through best practices for developing eBooks and webinars; business blogging; marketing through LinkedIn, Twitter and Facebook; making email social; B2B social mobile marketing; and integrating tradeshows with social efforts. ” eBooks and white papers are complementary.

B2B 185

B2B Social Media Review eBook 185

ProBlogger

NOVEMBER 11, 2014

Furthermore, there is an SEO benefit to posting fresh content regularly. Use white papers, government figures, research studies, and professional publications to prove your point. Instead of selling a guide or eBook and earning a quick thousand dollars, give it away for free. Keep up with pop culture. It’s not bragging.

Content 55

Content B2B How To Reputation 55

ProBlogger

JANUARY 31, 2012

If you want to create blog posts, white papers, and even ebooks that clearly communicate your idea and compel your readers to do whatever you ask, you need to use this little formula. Please enter your name and email address to download a free copy of the ebook,” for example. Does your audience want to retire at 21?

Content 42

Content eBook Analytics Statistics 42

ProBlogger

MAY 3, 2012

And when it comes to traffic, there’s a lineup of “usual suspects” to consider; there’s SEO, PPC, blog commenting, Facebook, Twitter, and the list goes on and on. How many free ebooks have you traded your email address for lately? White papers? This guest post is by Danny Iny of Firepole Marketing. Video courses?

How To 38

How To Apparel eBook Price 38

ProBlogger

MARCH 1, 2017

Free eBook or eCourse. That’s why so many users are willing to opt in to an email list in return for a complimentary eBook or eCourse that teaches them something of value. Well-designed blogs with regularly updated content and robust SEO and backlink strategies are a dime a dozen these days. Use Exit Intent Popups.

Real Estate 20

Real Estate eBook Hosting Discount 20

Hootsuite

MAY 9, 2023

It also includes any blogs and articles, white papers, or case studies you publish. Think ebooks, white papers, webinars, and any how-to content you’ve created. Organic channels like SEO, social media, and email marketing can be great for driving traffic and engagement. Social media channels.

Tips 98

Tips Content HootSuite UGC 98

Convince & Convert

JUNE 25, 2014

Unlike a white paper or eBook, video assets make people feel. Video can bring in a ton of site traffic and SEO benefits, so it’s actually best to embed it on a landing page on your website and share from there. For example, if Alan drops by your website and downloads a white paper, he gets 20 points.

Video 166

Video Marketing B2B eBook 166

Webbiquity SMM

FEBRUARY 21, 2012

Content can be produced in a wide variety of formats: • White papers. eBooks / digital magazines. According to Google, there have been 77,400 blog posts, articles and guides written that contain “SEO basics” in the title tag. Amplification (done well) is like singing that song into a microphone. Case studies.

B2B 190

B2B Social Media Alltop Marketing 190

The Realtime Report

DECEMBER 28, 2021

That is why to convince them to do so, marketers would offer something of value to them, such as a voucher, a white paper, a free ebook, or an infographic. They help improve SEO and maintain a consistent brand identity. But, of course, potential buyers will not give their contact details so easily.

Tips 91

Tips Mobile Conversation Campaign 91

Waxing UnLyrical

OCTOBER 7, 2019

White papers. On top of everything, businesses also need to incorporate SEO and a social media marketing campaign. Consider podcasting, webinars, videos, ebooks, slide shares and just about everything else out there. Common ones include: Blogs. Case studies. Infographics. Generators/Calculators. Assessments.

Content 234

Content Marketing Reputation Case Study 234

Convince & Convert

APRIL 2, 2013

Social media, content marketing, and SEO are the main components of inbound marketing. Optimize your press releases for search (SEO). Contrary to popular belief, SEO doesn’t have to be scary or complex; just five minutes of keyword research can make a huge difference in the visibility of your release. Write a case study?

Press Release 147

Press Release Strategy scribd Marketing 147

Your Escape From 9 to 5

JULY 8, 2022

Selling your knowledge with an ebook Providing a monthly subscription service to access resources and premium content Selling online courses Selling consulting, speaking and advisory services Earning money through joint ventures and collaboration. Do they print off an ebook and put it on his desk? What conferences do they attend?

eBook 52

eBook How To Smart Phone Engineering 52

Josh S Peters

FEBRUARY 1, 2013

This week we have some great articles covering the worlds of search and social and we also have a great ebook download about social business from SpreadFast. A great ebook on creating a social business by the awesome folks at SpreadFast. The Social Business Textbook (download) by SpreadFast.

Mobile 156

Mobile SEO eBook Hosting 156

Sprout Social

JANUARY 21, 2021

Instead of constantly coming up with new ideas, social marketers should look at what they already have and repurpose their top-performing blog posts, videos, reports, white papers and more. Giving content an SEO boost. A three minute video based on an eBook may work well for YouTube, but is likely too long for Twitter.

Social Media 142

Social Media Content Report WordPress 142

Convince & Convert

MARCH 23, 2010

Humanize Your Blog Remember, it’s a blog not a white paper, and a key differentiator is personality. Incidentally, these internal links are also a SEO positive) 4. If you have complementary resources like an Ebook, email newsletter, events or otherwise, make sure those are easy for first-time visitors to find as well.

Social Media 119

Social Media Strategy Consultant RSS 119

Convince & Convert

SEPTEMBER 21, 2010

Many social media software packages (great ebook analysis of them here) can provide highly detailed reports on the impact of social media programs. link] seo company, high wycombe, buc Just thought i would Stumble upon this ideal opportunity to link build! Especially social media, but even SEO, PPC, email, etc.

Social Media 149

Social Media Strategy Consultant Web 2.0 149

Webbiquity SMM

MARCH 29, 2016

One “offer” update: The best offers on social networks are top-of-the-funnel content assets like eBooks, white papers, reports, guides or assessments behind a download form. Social media is generally not highly effective at directly driving leads or sales.

B2B 100

B2B Social Media Strategy Marketing 100

Writtent Blog

MAY 23, 2013

While the firm pumps out weekly blog posts, for example, you can devote the time you would have spent writing blogs on bigger projects like ebooks or white papers. Hiring an outside writing firm also saves you time by allowing you to complete multiple projects at the same time.

Content 111

Content Project Reputation Types 111

Convince & Convert

JUNE 12, 2013

That being said, I’m not suggesting you hire someone in a gorilla suit to stand by the side of the freeway holding a sign with the title of your latest white paper on it. The White Paper is in his briefcase. Photo Credit: Gorilla Suit. And our tests indicate gorilla suit advertisements convert poorly.

BuzzStream 150

BuzzStream Content Metadata Reddit 150

Convince & Convert

OCTOBER 22, 2013

But how do you turn these ebooks, whitepapers, videos, webinars, Slideshares, etc., Long Term: SEO impact for campaign related keywords as well as across the board. Things like, “eBooks don’t work for us. “Big Content”, also known as content that requires significant time and resources, is all the rage today.

Strategy 150

Strategy BuzzStream Content Brands 150

Writtent Blog

JANUARY 10, 2024

Your in-house marketing staff may have the ability to create amazing graphics and engaging Facebook posts, but do they have the SEO knowledge to create landing pages or the writing chops to pen an eBook? Content Offer Creation Are you hoping to increase your company’s online lead generation with eBooks and white papers?

Content 40

Content eBook SEO Guidelines 40

Webbiquity SMM

FEBRUARY 26, 2019

SEO: Though just 12% of the smallest firms (under $1 million in revenue) see SEO as their highest spending priority over the next two years, about 20% of all larger companies plan the biggest investments here. Text: Firms tend to spend proportionally more on written content (white papers, ebooks, blog posts, etc.)

Strategy 161

Strategy ROI SEO B2B 161

Webbiquity SMM

NOVEMBER 12, 2013

Find the answers to these questions and many, many more in this compilation of more than 100 compelling social media, content marketing and SEO stats, facts and observations. The top marketing tactics used by B2B marketers this year were social networks (84%), email marketing (72%), SEO (56%) and press releases (51%). Relevanza ).

Statistics 226

Statistics Social Media B2B Journal 226

Convince & Convert

MAY 19, 2010

Let me hear about it: View Comments | Subscribe To This Blog | Sign Up For Our Newsletter Share This Post: Similar Posts That You Might Enjoy: Crowdsourcing: Beyond the Basics Why Content Marketing Matters To Me And Should To You Co-op SEO and the Future of Websites [link] Russ Henneberry Thanks for the opportunity to guest post!

Social Media 137

Social Media Strategy Consultant Social CRM 137

Webbiquity SMM

JANUARY 5, 2016

Writing White Papers to Establish Your Expertise by Prof KRG. White papers allow you to establish your expertise on a topic, making you more sought after and desirable to work with. Evgeniy Garkaviy takes a look on what top SEO specialists think about guest blogging. Jumpstart your startup with inbound marketing.

Content 60

Content B2B Marketing Hubspot 60

Viper Chill

APRIL 19, 2010

When most people think about launching a product from their blog they automatically think about creating an eBook. eBooks are great in many ways, with two of the main ones being that you can duplicate them freely as they’re just digital files, and buyers can receive them instantly. They’re also very easy to create.

Adsense 77

Adsense How To Sites Forums 77

agora pulse

AUGUST 19, 2020

The definition of content curation is the process of gathering existing information like blogs, social media posts, or, ebooks written by other people or brands and sharing it with your brand’s followers. If you are creating content like an ebook or whitepaper as a lead magnet for your landing page, your content needs to be original.

Curation 130

Curation Content Curata Flipboard 130

Webbiquity SMM

JUNE 8, 2011

Links to white papers, PowerPoints, videos, ebooks, infographics, and other company-generated content and thought-leadership assets. She’s well-versed in the “new rules” of doing PR, with expertise in social media, SEO (search engine optimization), content marketing, social media and blogging.

Press Release 200

Press Release scribd Vimeo How To 200

Convince & Convert

FEBRUARY 5, 2012

With the exception of SEO-driven blog traffic (more on that later), the majority of agency content and social interactions will be with people who already know and support the firm. There are only four reasons agencies should be spending even one scintilla of time on content and social media. Retain More Clients. Who reads the blog?

Content 145

Content Marketing Curation Committee 145

Convince & Convert

FEBRUARY 26, 2016

Given that the closest Matt Cutts has ever got to defining natural links is saying they “are better than non-natural,” you can’t really blame SEO experts for interpreting the term differently. Now, whether such an approach should be adopted in relation to natural links is a matter of dispute in the SEO circles. Build Something Better.

SEO 60

SEO Research Industry Influencer 60