article thumbnail

Must have graphic design skills for social media consultants

Sherrilynne Starkie

Great social media consultants don’t have to be RGD-certified, but they do need to have considerable design know-how. It takes a lot of design knowledge to develop a social media strategy and plan a program. For example, there are dozens (probably 100s) of format requirements for the various social networks and platforms.

article thumbnail

What the heck are social media consultants and what do they do all day?

Sherrilynne Starkie

Social media consultants are not masters of the dark arts. Companies often call a consultant in because social media is not working. Companies often call a consultant in because social media is not working. A lot of people think of social media as marketing, and it’s an important part.

Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

6 Content Marketing Skills You Need to Succeed in 2021

Sherrilynne Starkie

Here’s some year end social media tips. It’s “table stakes” for content marketing success.Your team absolutely NEEDS a competent writer who can produce articles, website content, social media updates, email campaigns and more. Learn how to use WordPress, SquareSpace, Drupal and Shopify.

Skills 195
article thumbnail

The Ultimate List of Social Media Acronyms and Abbreviations

Hootsuite

Real talk: With all the social media acronyms being used right now, it can be hard to understand what’s going on. But if your brand is using social media for business , properly using social media acronyms and social media abbreviations might be part of an effective social strategy.

article thumbnail

Solving the Content Management System Standoff: Drupal, Joomla or WordPress?

ProBlogger

Drupal: Sophistication and usability in one package. Robust is one way of describing Drupal. Both the White Houses website and the British governments site, data.gov.uk , utilize Drupal, which provides a sophisticated means for delivering video, text and images in a user-friendly design. WordPress: 20 Million and Growing.

Joomla 52
article thumbnail

Leverage Multi-Social Media Platforms to Tell Stories

Direct Marketing Observations

The emergence of transmedia storytelling over the past decade has lead to or created some unique opportunities in social media. Transmedia, according to Henry Jenkins a professor at USC is “the art of conveying messages themes or storylines to mass audiences through the artful and well planned use of multiple media platforms”.

Platform 190
article thumbnail

How to Cut Costs with Your Own Support Community

Techipedia: Tamar Weinberg

The social web has opened the communication floodgates. Can’t a strong social media initiative start inside the walls of your website? If you want a scalable solution with plenty of feature options, Drupal is a great open source solution that requires some custom programming.

Cost 135