Jeff Esposito

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Jimmy Fund Helps You Social Media for Social Good

Jeff Esposito

Towards the end of last week, I stumbled across an awesome initiative from the Jimmy Fund that will allow folks addicted to social media to put their time behind the keyboard to a good use. Are we as a culture addicted to social media? Speaking for myself, yes, I’m addicted to social media for sure!

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Klout fails again, making Apple pizza and staying simple

Jeff Esposito

If you are working on helping your internal recruiting team, are looking to hire a team member or just want to learn download the report. figuring out a vision statement for your social or digital media programs? If you have, check out this smart 7-word line that works. At first we but heads a bit, challenging the other’s.

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Getting to the bottom of community management

Jeff Esposito

Next to social media management, community management might be the hottest buzzword or buzzcareerpath (I think we just made up a new buzzword). The past reports have been a great asset to community and social media managers as they offer insight into how other companies are doing community.

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2012 SXSW Interactive by the Numbers

Jeff Esposito

Lithium breaks down the social buzz of the 2012 South by Southwest Interactive Conference. Download the full report here.

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Making heads and tails of the new Facebook Insights

Jeff Esposito

However if you want to go under the hood and pull up some custom reports simply plug a date range into the export box and download page or post-level data. Once downloaded be sure to look at the talking about, reach and engaged users for each post and then look at the top performers.

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Taking social business from buzz word to business function

Jeff Esposito

As mentioned in the video, you can download the MIT Sloan Management Review & Deloitte joint research study here. Some key takeaways include: 52% of respondents thought that the concept of social business was important today. With that said, it will be exciting to see what comes of the next few years.

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Arguing is innovation, expelled for cursing & pirate duel on your phone

Jeff Esposito

Set sail with Captain Morgan’s new Foursquare -connected game – in all honesty, I am not a huge fan of social gaming. But this new app from the Captain is pretty bad ass and I just may have to download it and blow some stuff up.

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