Techipedia: Tamar Weinberg

FEBRUARY 29, 2012

Example: Offering a free white paper download to someone likes you on Facebook, and the download consists of 200 words of common knowledge. Get my Internet Marketing newsletter , buy my book, The New Community Rules: Marketing on the Social Web , and subscribe to the Techipedia RSS feed. Disappointing offers.

Social Media 206

Social Media Brands RSS Publishing 206

Convince & Convert

APRIL 20, 2010

Last week, I co-published a white paper with Chris Baggott , the CEO of Compendium Blogware (I’m on their advisory board). The free “Blogging’s Long Tail Approach&# white paper is devoted to describing this notion of blog content breadth, and its impact on search term selection, and search term optimization.

Hitwise 117

Hitwise Content Blogger Consultant 117

Mindjumpers

AUGUST 27, 2010

You can connect with him on Twitter @Conversionation Alterian has launched a series of white papers earlier this year under the name ‘social Media ROI’. I downloaded them and thought they provide useful insights and tips, so I decided to tackle some of them. You can download the white paper here.

Engineering 171

Engineering Social Media Alterian Tag Cloud 171

Webbiquity SMM

APRIL 11, 2012

a white paper can be re-used as a presentation, a couple of blog posts and a bylined article) and spread the workload among several internal subject matter experts, so one writer becomes overwhelmed. The more relevant your content is to the concerns of your prospective buyers, the more likely it is to be read and shared. Experiment.

Social Media 176

Social Media B2B Exercises Hubspot 176

Convince & Convert

AUGUST 21, 2015

highlight to tweet) Whether it’s blog posts, white papers, special reports, or internal content activation kits, the sales department is a wealth of ideas and content. You may even want to go so far as to download some of their own content marketing materials and see what they’re doing. But guess what?

Collaboration 60

Collaboration Content Marketing Issues 60

Proactive Report

OCTOBER 21, 2013

Conversions : This could be a sale, but it could also be getting someone to download a white paper, watch a video or sign up for your newsletter. Having your fans like and tweet is one thing – you have to enter the conversation for them to remain engaged. You have to respond.

Small Business 65

Small Business Metrics Social Media Hubspot 65

Mindjumpers

AUGUST 27, 2010

You can connect with him on Twitter @Conversionation Alterian has launched a series of white papers earlier this year under the name ‘social Media ROI’. I downloaded them and thought they provide useful insights and tips, so I decided to tackle some of them. You can download the white paper here.

Engineering 113

Engineering Social Media Alterian Tag Cloud 113

Mindjumpers

AUGUST 27, 2010

You can connect with him on Twitter @Conversionation Alterian has launched a series of white papers earlier this year under the name ‘social Media ROI’. I downloaded them and thought they provide useful insights and tips, so I decided to tackle some of them. You can download the white paper here.

Engineering 113

Engineering Social Media Alterian Tag Cloud 113

Hootsuite

MAY 31, 2023

Repurposing content Looking to turn a white paper into an Instagram post? Turn this email newsletter into a Facebook post that is targetting parents of school-aged children: [INSERT NEWSLETTER]. Want a synopsis of your last webinar to share on LinkedIn? Be sure to include [ADD DETAILS] and tag our partners [ADD PARTNERS].

Social Media 140

Social Media HootSuite How To URL 140

Keyhole.co

OCTOBER 16, 2023

Some options to consider might include an email marketing newsletter and downloadable guides/white papers you can offer on your website. In addition to social media marketing, you’ll also want to employ some other means for lead generation.

Social Media 52

Social Media Marketing How To Cost 52

Buzz Marketing for Technology

JUNE 27, 2008

in Downloads. Newsletters. White Papers. Sponsored White Papers, Webcasts, and Downloads. Sponsored White Papers, Webcasts, and Downloads. White Paper: Why you should choose IBM BladeCenter S over HP c3000 IBM. White Papers and Webcasts. TechRepublic.

Instant Messaging 130

Instant Messaging Trends Microsoft Wireless 130

Webbiquity SMM

MARCH 13, 2019

However, it’s certainly reasonable to expect that a good number of hiring managers do searches at Google for “IT Recruiter” and then: Download a white paper about “Successful IT Recruiting” or “The Benefits of Passive Candidates.” Register for a webinar , a seminar, or a newsletter.

Engineering 137

Engineering Social Media Hubspot Marketing 137

Buzz Marketing for Technology

JUNE 27, 2008

White Papers |. Newsletters |. NEWSLETTERS. More Newsletters. src = [link]. }. ); WHITE PAPERS. Get instant email notifications by topic when white papers, webcasts, and case studies are added to our library. Six Free BlackBerry Downloads You Dont Want to Miss. WHITE PAPERS.

Company 122

Company How To Case Study Mobile 122

Waxing UnLyrical

MARCH 11, 2015

Even well-established agencies publish jargon-y white papers about metrics that qualify the quality and reach of a media placement rather than the impact to support the corporate goals. I recommend downloading it for a really pragmatic, straightforward point of view about PR measurement. Image: Pixabay , CC0 1.0

Metrics 100

Metrics How To Discount Analytics 100

Buzz Marketing for Technology

JUNE 27, 2008

Newsletters. White Papers. Network Applications. Network Infrastructure and Data Center Gear. Site Resources. Clear Choice Tests. This Week in Print. Executive Guides. Special Reports. Partner Sites. Wide-Area Data Svcs. On Demand Security. Networking Solutions. Get information about your IP. Cell Phone Scan.

Meeting 100

Meeting Sharepoint Wireless Microsoft 100

Diva Marketing Blog

FEBRUARY 24, 2011

For example, going back to the lawn care company, you might spend $280,000 on an extensive social media campaign that includes YouTube videos, Facebook promotions, Twitter updates, LinkedIn updates, e-newsletters and other social media tools. It sounds complex the first time you come across the formulas.

Social Media 75

Social Media ROI How To Cost 75

ProBlogger

OCTOBER 25, 2013

How about boosting downloads for your latest white paper or newly-launched digital product? While you may have placed a sign-up field for your newsletter or added a new product to your e-commerce site, your job as a content marketer doesn’t end there. This is guest contribution from Michael Kuhlmann.

How To 45

How To Examples Discount Products 45

Writtent Blog

NOVEMBER 26, 2023

Start by creating or downloading a template, then add in everything you want to keep track of: authors, type of content, working title, where it will be published–you name it. Download the Microsoft Word versions to customize them.

How To 98

How To Press Release Template Templates 98

Convince & Convert

MAY 12, 2016

If your webinar hosting platform provides you with a downloadable recording file, it’s a good idea to edit the recording to remove all housekeeping instructions, as well as “airbrush” out any recording flaws and excessive “ums,” “ahs,” or long pauses. Get our Definitive email newsletter.

Tips 60

Tips Survey Hosting Metrics 60

Hootsuite

MAY 9, 2023

It also includes any blogs and articles, white papers, or case studies you publish. Think ebooks, white papers, webinars, and any how-to content you’ve created. Downloadable templates, helpful guides, and valuable stats are all great ways to earn those shares. Social media channels. Educational content.

Tips 98

Tips Content HootSuite UGC 98

Mindjumpers

SEPTEMBER 23, 2010

Download the full report from Vitrue Similar Posts: How Users Engage With Advertising on Facebook Facebook Introduces Location Service: Places Social Media Is Like Risotto! Other than that, not posting on weekends makes sense, as there is a difference between personal social interaction and social interaction for the sake of learning.

Facebook 267

Facebook How To Disqus Fashion 267

Convince & Convert

MAY 27, 2010

Let’s say you have a white paper for download on your site. If someone fills out the form to download the document, and they have a large following on Twitter (as determined by an instant Flowtown look-up), you can automatically send and email to your PR team to follow up with that individual.

Consultant 123

Consultant Metrics Social Media Social CRM 123

Webbiquity SMM

FEBRUARY 21, 2012

Content can be produced in a wide variety of formats: • White papers. Newsletters. Case studies. Presentations. Product data sheets / brochures. eBooks / digital magazines. Blog posts. Webinars / webcasts. Checklists. Infographics. Research reports / briefs. Product reviews. News releases. Online tools / apps. Guides / toolkits.

B2B 190

B2B Social Media Alltop Marketing 190

Mindjumpers

NOVEMBER 10, 2011

Depending on the business needs they may focus on Flickr , e-newsletters, blogs, SlideShare and other social media platforms. Stage 2: Management: During this stage, roughly 60% of a company’s efforts are focused on the big four (Facebook, Twitter, LinkedIn , YouTube and additional blogs, or newsletters, if present).

ROI 244

ROI Social Media Metrics Survey 244

agora pulse

MAY 26, 2020

or white papers, you’ll want to use them for lead generation. When you create a social media landing page for gated content, you can request customer information before allowing downloads. Subscribe to the Agorapulse newsletter , and get the most recent blog posts and news about the social media channels you use most.

Social Media 150

Social Media How To Discount Campaign 150

Keyhole.co

JUNE 6, 2023

The ideal and most used content assets include blog posts, case studies, social media posts, and email newsletters. A well-researched white paper might shine on your company blog, while a quick how-to video could go viral on social media. First, decide on the content assets where you want to plug your product.

B2B 52

B2B Strategy Brands Content 52

Writtent Blog

DECEMBER 18, 2023

Some ideas to try include: embed a YouTube video or SlideShare presentation in a blog post collect related LinkedIn and Quora answers and publish them as a post (then use tip 25) combine newsletter or email articles into one post optimize sales literature for search engines and publish as a post 29. Repackage & repurpose old content.

Tips 98

Tips Content Press Release Marketing 98

Debbie Weil

JULY 7, 2011

In December 2005 I published the annual Best Free Downloads issue of my e-newsletter, WordBiz Report. When they saw the link to a FREE download of Mike’s original White Paper Writer Industry Report , they grabbed it. Mike asked me to tell you that you can download a FREE sample chapter of Launch.

Social Media 124

Social Media Case Study Sample Samples 124

Debbie Weil

JULY 7, 2011

In December 2005 I published the annual Best Free Downloads issue of my e-newsletter, WordBiz Report. When they saw the link to a FREE download of Mike’s original White Paper Writer Industry Report , they grabbed it. Mike asked me to tell you that you can download a FREE sample chapter of Launch.

Social Media 124

Social Media Case Study Sample Samples 124

Webbiquity SMM

MARCH 29, 2016

Also add these links to employee email signatures, in marketing emails and newsletters, and on digital product collateral. One “offer” update: The best offers on social networks are top-of-the-funnel content assets like eBooks, white papers, reports, guides or assessments behind a download form.

B2B 100

B2B Social Media Strategy Marketing 100

Convince & Convert

MARCH 18, 2016

Now how does anybody actually see it or watch it or listen to it or download it or know about it? Here are all our white papers. Never have I gone to a resource center and said I really want to read a white paper. I don’t care what it’s about, I just really want to read a white paper.

Marketing 60

Marketing Content eBook Joomla 60

Convince & Convert

DECEMBER 7, 2011

Marketface doesn’t blog, create white papers, produce podcasts, or anything we would consider to be modern content marketing. He has a free email newsletter and a series of free tools like ROI calculators that he uses to build his distribution list (subscribers number well into the six figures).

Content 137

Content Marketing Consultant Study 137

Convince & Convert

JUNE 12, 2013

You’ll also want to email a link to your list (sometimes in a larger newsletter). That being said, I’m not suggesting you hire someone in a gorilla suit to stand by the side of the freeway holding a sign with the title of your latest white paper on it. The White Paper is in his briefcase.

BuzzStream 152

BuzzStream Content Metadata Reddit 152

Buzz Marketing for Technology

JUNE 27, 2008

Sign In. | | Free Newsletters. White Papers. Trials & Downloads. Site Map | Contact Us | FAQs | About Us | Media Kit | Reprints | RSS Directory | Sign Up for Free Newsletters | Disclosure Policy Copyright © 1999 - 2008 AllBusiness.com, Inc. Business Advice |. Professional Journals |. Business Bloggers |.

Applications 100

Applications Software Diagrams Real Estate 100

Oktopost

JUNE 9, 2020

You can highlight this week’s or month’s top advocates in an email newsletter and showcase their success stories. For example, an employee’s tweet linking to your latest white paper might produce a spike in downloads or a single LinkedIn message about an upcoming webinar might lead to more registrations. Gamification.

B2B 144

B2B Survey ROI Metrics 144

Webbiquity SMM

NOVEMBER 6, 2013

Email or electronic newsletters: e-newsletters and marketing email messages serve two basic functions–to share information of value to recipients, and to persuade recipients to take action. Newsletters themselves, new and archived, can be posted on the company website, where they provide search value.

B2B 188

B2B Research Newsletter Conference 188

Hootsuite

NOVEMBER 30, 2023

Bonus: Download our free, customizable social media calendar template to easily plan and schedule all your content in advance. From social media posts to email newsletters to videos and websites, Canva has more than 600,000 templates in their premium collection as well as thousands that are free to use. This is your tool.

Tools 104

Tools Content HootSuite Marketing 104