Sprout Social

DECEMBER 7, 2020

The only way to do that is to keep track of your social media analytics, and equip yourself with the right tools and reports to do so. Read on for tips that can help take your reporting to the next level. There are a lot of different terms, reports and metrics to know about when it comes to social media marketing.

Analytics 121

Analytics Report Social Media Metrics 121

Mindjumpers

JANUARY 11, 2012

Tweet Recently, Awarness Inc released a report called The State of Social Media Marketing : Top Areas For Social Marketing Investment and Biggest Social Marketing Challenges in 2012. Here I will attempt to bring out some key highlights from the report. Only 8% reported budgets of over $50,000 per year.

Survey 250

Survey Report Social Media ROI 250

Sprout Social

FEBRUARY 26, 2024

Welcome back to the Post Performance Report (PPR), a series where we compile and analyze social media posts and campaigns inspiring us, and breakdown what makes them so genius. It stands out in a market full of water brands—typically available in plastic containers—as the anti-establishment choice. But so is transparency.

Report 66

Report Atlassian Brands Sentiment 66

Convince & Convert

MARCH 7, 2024

As artificial intelligence evolves rapidly, its profound impact on go-to-market (GTM) strategies cannot be overstated. From revolutionizing customer segmentation to optimizing marketing campaigns, AI is reshaping how businesses approach every aspect of their GTM efforts. This report looks at the current tools used by GTM teams.

Research 140

Research Strategy Influencer Survey 140

Mindjumpers

JUNE 12, 2013

Mindjumpers has contributed to a new report issued today by Skyword. The report deals with how digital agencies today are facing a new fragmented reality. New Talent : An exploration into the new skills and talents needed to provide clients with integrated marketing services based on audience insights.

Report 244

Report Nielsen Overview Compete 244

Sprout Social

OCTOBER 19, 2023

As the digital market space rapidly evolves, customers are seeking authenticity and human connection from brands like never before. To meet this rising demand, your marketing team needs to be agile, think out of the box and keep up with deadlines—all while operating within limited budgets and constrained team bandwidths.

Strategy 128

Strategy Sentiment Marketing Analysis 128

Mindjumpers

SEPTEMBER 17, 2012

In a previous blog post , Jonas made a summary of a report called “The State of Social Media Marketing” from January 2012 in which he outlined the key points and conclusions drawn from the report. 45% report 2+ accounts on Twitter, with 11% reporting over 5 profiles.

Survey 225

Survey Report Social Media ROI 225

Sprout Social

MARCH 25, 2021

To most social marketers, metrics like impressions, engagements, conversions and clicks need almost no explaining. This is where social media reports can help you bridge knowledge gaps at the executive level and translate the raw data into a narrative that resonates with anyone in leadership. Download Now.

Report 112

Report Social Media Metrics Team 112

Sprout Social

FEBRUARY 8, 2021

Social data is so important, in fact, that 33% of social marketers in a hiring position list reporting ability as the top skill they look for in candidates. Social media reports can help you synthesize your data succinctly and package it in an easily digestible format to share with a variety of stakeholders across your organization.

Report 131

Report Social Media Metrics Team 131

Sprout Social

MARCH 16, 2022

Fast reporting helps you understand what content impacts your business and strategy, and how. Sprout Social’s Premium Analytics feature calculates this metric in a downloadable report in seconds. Find this when you download your Post Performance Report with Sprout’s Premium Analytics. Report impact to stakeholders.

Engagement 124

Engagement Report Video Metrics 124

Later

DECEMBER 8, 2019

Influencer marketing is set to become an $8 billion dollar industry in 2020 — so it’s the perfect time to release The State of Instagram Influencer Marketing Report ! . Sign up now to download the complete State of Instagram Influencer Marketing report and we’ll send it straight your inbox! .

Influencer 67

Influencer Report Instagram Marketing 67

Hootsuite

OCTOBER 27, 2020

The new Digital 2020 October Global Statshot Report – produced in partnership with Hootsuite and We Are Social – shows that connected tech continues to play an ever more important role in various aspects of people’s everyday lives. Marketers may be missing out on some of today’s biggest digital opportunities. Essential headlines.

Report 145

Report Social Media Yahoo Analysis 145

agora pulse

JULY 17, 2020

Create the ultimate social media report that can impress clients and colleagues alike by following these tips for social media managers. You’re also responsible for reporting on your results. Find out how to create the ultimate social media report that can impress clients and colleagues alike by following these steps.

Report 147

Report Social Media Metrics Aggregator 147

Dave Fleet

JULY 28, 2010

In the latest of a series of practical and helpful resources for marketers, Altimeter Group has released a free report entitled The 8 Success Criteria for Facebook Page Marketing. The 8 Success Criteria For Facebook Page Marketing. Check out the report, and let’s add to it – what are your best practices?

Guidelines 354

Guidelines Report Facebook Case Study 354

Keyhole.co

MARCH 7, 2022

So you’ve begun your social media marketing journey. According to Google and Forrester’s research , half of the marketers struggle with managing loads of data. Only if you have something more accurate to prove the value of your social marketing plan. Enter social media reporting. And how do you do that?

Report 52

Report Social Media Metrics How To 52

agora pulse

DECEMBER 7, 2017

But when it comes to social media marketing, it can be confusing to figure out what numbers matter, which don’t, and what you should actually be presenting to your clients. In this post, I’ll break down some important metrics to include in your social media reports. How to Retrieve Data for Your Social Media Reports.

Report 134

Report Social Media Hashtag Metrics 134

Sprout Social

JANUARY 24, 2024

Influencer marketing has grown beyond getting a viral moment. It has become a core element of marketing and sales strategies. Our Q3 2023 Pulse Survey revealed 81% of US-based social marketers consider influencer marketing an essential part of their social media strategy.

Metrics 100

Metrics Influencer Marketing Survey 100

Webbiquity SMM

MAY 25, 2021

James Creech has a unique perspective on influencer marketing. As co-founder and CEO of Paladin , he oversees the B2B marketing of a B2C influencer marketing tool. So who better talk to about the similarities and differences between B2C and B2B influencer marketing? The Best Influencer Marketing Platforms for B2B and B2C.

B2B 306

B2B Influencer Platform SMS 306

The Realtime Report

JANUARY 25, 2022

Don’t Have a Digital Marketing Strategy. This survey, called “Startup Marketing Research: Challenges and opportunities in digital promotion”, was conducted by Zorka.Agency marketing team together with SOLYANKA. The research focused on the digital marketing strategies that startups use in their promotion.

Startup 91

Startup Survey Strategy Marketing 91

Jon Loomer

JULY 21, 2018

I’ve written previously on Reporting on Facebook Reach , particularly at the Page Level. Another opportunity is to dive more deeply into Reach reporting at the Post Level. Why You Need to Report on Facebook Post Reach. First, let’s clarify reporting of organic and paid reach metrics. Facebook Post Reach Defined.

Report 162

Report Facebook Organization Metrics 162

agora pulse

JULY 28, 2020

Discover how to glean the data you need from a social media report to produce remarkable content for your audience. When you create a social media report, you use charts and data to illustrate what you’ve accomplished. But these summaries are much more than progress reports that reflect on the past.

Report 121

Report Data Social Media Content 121

Buffer Social

JANUARY 16, 2018

The way consumers use social media channels is constantly evolving and as marketers and entrepreneurs, we need to adapt to these changes. The report shows us how marketers, from businesses of all sizes, are approaching social media marketing. – State of Social 2018 full report. Ready to jump in?

Report 111

Report Data Social Media Research 111

Sprout Social

OCTOBER 31, 2023

Building brand reputation and loyalty is the top business priority for leaders in the current economic climate, according to the 2023 State of Social Media report. Let’s cover three reasons why influencer marketing ROI matters: 1.

ROI 106

ROI Influencer Marketing Survey 106

Hootsuite

JULY 11, 2022

When it comes to marketing on the app, strategy is key. Depending on whether your brand serves cool teens or hip grandparents (or both: see stat #10) you’ll want to do some research on the app before investing your hard-earned dollars on a marketing campaign. But ads are not the only way to do marketing on the platform.

Marketing 103

Marketing Reddit Advertising Analysis 103

Oktopost

APRIL 9, 2019

As a marketing agency, you know your clients need results. Here’s where social media reports come in. B2B marketers who give their clients detailed reports that clarify how specific marketing tactics contribute to business growth will inspire ever-growing trust, solidifying their credibility as proven experts.

Report 95

Report Social Media B2B How To 95

Sprout Social

MAY 5, 2021

As a marketer, you know getting customers’ attention can be tough, but actually closing those customers is just as much of a struggle for sales reps in your org. And that’s where marketers can save the day. Your marketing team is sitting on a potential goldmine of data when it comes to what customers want.

Data 117

Data Marketing How To Collaboration 117

Hootsuite

SEPTEMBER 28, 2020

Social has earned a well-established seat at the marketing table. In our Social Transformation Report , we partnered with Altimeter Group to survey 2,162 marketers and conduct in-depth interviews with leading brands to uncover the value organizations find when they invest in social. Get the report now.

Marketing 144

Marketing Committee Health Care Organization 144

Sprout Social

AUGUST 10, 2022

Influencer marketing is getting bigger in 2022. A recent report shows 76% of brands are planning to increase their influencer marketing budgets this year. If your brand’s not working with influencers on marketing campaigns, you’re missing out big time. Influencer marketing tools for social listening.

Influencer 113

Influencer Tools Marketing Software 113

Buzz Marketing for Technology

NOVEMBER 7, 2011

Download the Social Intelligence Report – Kim Kardashian Wedding to learn if brands like Vera Wang, People Magazine and Perrier-Jouet received social lift from their association with Kim Kardashian. In this report you will discover: The earned brand value from celebrity endorsement.

Report 191

Report ROI Authentication Conversation 191

Ignite Social Media

DECEMBER 11, 2023

Over the past few weeks, I’ve come across posts from users reporting a surge in new followers, likes, and engagement on Threads. It revealed that Threads’ daily downloads, which had been hovering around 350,000, have seen significant growth since Thanksgiving, reaching 620,000 daily downloads.

Compete 101

Compete Energy Social Media Platform 101

Sprout Social

APRIL 22, 2021

This is why we’ve put together a list of 17 TikTok statistics all marketers need to know for 2021. This means both global and US-based businesses can get a lot out of marketing on this platform. If you’re interested in trying influencer marketing to reach younger generations, TikTok influencers could be perfect for you.

Marketing 141

Marketing Statistics Platform Influencer 141

Jon Loomer

NOVEMBER 14, 2021

Also, if I click the Insights for the same episode that shows 13 3-second video views above, no video views are reported there. But, it’s as if Facebook doesn’t know how to report on it. Or another explanation: Facebook isn’t reporting on the actions that are happening. Libsyn, though, is reporting 128.

Facebook 209

Facebook Report Campaign Apple 209

Bill Hartzer

DECEMBER 27, 2010

Gleanster is a new breed of IT market research. The “Gleansight&# benchmark reports include an analysis of all the related technology solution providers. The “Gleansight&# benchmark reports include an analysis of all the related technology solution providers. And, before downloading, you must agree to their terms.

Research 113

Research Report Cymfony Social Media 113

Sprout Social

AUGUST 15, 2023

—not to mention brand makeovers, like Twitter rebranding to X—marketing teams are forever playing catch up. Fortunately, AI marketing techniques like sentiment analysis and machine learning (ML) enable marketers to overcome shrinking bandwidths and harness social listening for business intelligence.

Brands 85

Brands Sentiment Analysis Marketing 85

Sprout Social

JUNE 17, 2021

The Harris Poll, on behalf of Sprout Social, surveyed more than 1,000 US consumers and 250 business executives to better understand how they use social media, the importance of social media marketing, social’s impact on organizations and how its influence will change in the coming years. Companies that fail to do so risk being left behind.

Statistics 145

Statistics Social Media Marketing Survey 145

Keyhole.co

JANUARY 20, 2024

As any small business owner knows, marketing can be pricey. Big businesses can throw massive budgets at expensive marketing strategies, but small businesses just don’t have that luxury. So how can a small business create an achievable marketing strategy that gets results? The answer is Facebook marketing.

Small Business 100

Small Business Engagement Strategy Facebook 100

Convince & Convert

JULY 17, 2017

Our just-released 2017 State of Social Marketing Report shares survey results from 2,738 social media marketing professionals from 111 countries. This report shares real-world insight and understanding of a dynamic industry where new networks emerge, old networks evolve , and the user base continues to rise at rapid rates.

Marketing 158

Marketing Software ROI Comparison 158