Convince & Convert

APRIL 26, 2013

And from Cision , a free content marketing kit to help you get the most of your brand storytelling. Click the play button to listen here: Download the audio file: [link]. 69% of marketers expect to put the most increased efforts into YouTube in 2013. Similarly, Nielsen ratings seem to be outdated. Listen Now .

Authentication 137

Authentication Nielsen How To Case Study 137

Hootsuite

MAY 18, 2023

Here are our top tips for including unique and compelling short-form video content in your marketing strategy — and captivating your audience. Today, TikTok is the most downloaded app in the world , and ranks number one for consumer spending according to a report by data.ai. chipotle Get it early on @roblox.

Video 112

Video HootSuite How To UGC 112

Ignite Social Media

DECEMBER 16, 2016

With an increasing number of businesses using social media for marketing, many platform analytics leave something to be desired. For example, the analytics interface will not allow customization of the export other than selecting the date range – only offering Excel file downloads. Overall, Pinterest analytics aren’t too special.

Analytics 60

Analytics Platform Social Media comScore 60

Convince & Convert

NOVEMBER 15, 2013

This week: From ExactTarget , a free set of case studies called The Power of Digital Marketing. From Cision , a free ebook called Power Your Story: Content Marketing Essentials. Click the play button to listen here: Download the audio file: [link]. . Listen Now. “It’s more about interaction than transaction.”

Loyalty 136

Loyalty Nielsen Social Media Case Study 136

Convince & Convert

SEPTEMBER 27, 2013

From Cision , a free ebook called Power Your Story: Content Marketing Essentials. Click the play button to listen here: Download the audio file: [link]. Tampa Bay is not a traditional hockey market, so the Lightning have to work a little harder to get people in the building. Listen Now. The RSS feed is: [link]. .

Brands 127

Brands Sports How To MySpace 127

Socialmedia.biz

JULY 23, 2017

That’s a content distribution opportunity that B2B marketers should not overlook. While piloting LinkedIn Elevate, Adobe found that the average participating employees drove 80% more job listing views plus three to four trial downloads of Adobe software products.

LinkedIn 60

LinkedIn Analytics Metrics Feed 60

Socialmedia.biz

JULY 23, 2017

That’s a content distribution opportunity that B2B marketers should not overlook. While piloting LinkedIn Elevate, Adobe found that the average participating employees drove 80% more job listing views plus three to four trial downloads of Adobe software products.

LinkedIn 76

LinkedIn Analytics Metrics Social Networking 76

Mindjumpers

DECEMBER 14, 2011

It became an integral part of all marketing, communication agendas and therefore there is an innate need to understand what lies ahead in future. has compiled a list of top predictions, insights and advice from 34 marketing strategists, brand marketers, and leading marketing consultants for the year 2012.

Nielsen 180

Nielsen Marketing Mobile Consultant 180

Convince & Convert

AUGUST 12, 2015

A couple months ago, we surveyed a ton of bloggers and marketers from our CoSchedule audience to discover three of your biggest marketing challenges: 38% say it’s hard to plan consistent content that hits their goals. Awesome content is a result of awesome marketing goals. 22% can’t find the time to create content.

Marketing 60

Marketing Project Publishing Survey 60

Rebekah Radice

NOVEMBER 24, 2017

Start by gathering data on your target market. Here I can see that my target market is a corporate career builder, established in their career, single, no children, and lives in an urban area. Only then will you be able to position your message in a relevant way to your potential customers. What words jump out at you?

Hashtag 138

Hashtag Influencer Trends Industry 138

Janet Fouts

NOVEMBER 7, 2017

According to the Nielsen Trust in Advertising report , 83% of consumers world-wide trust recommendations from friends and family. I just read the Sprout Social Q4 Index for 2017 , and it’s got some very interesting data, especially if you’re a marketer. Download and read the full report here to drill in deep.

UGC 87

UGC Report Social Media Nielsen 87

Mindjumpers

DECEMBER 12, 2012

Nielsen, IT Entrepreneur. It already has millions of users outside of China, and I recommend all readers of this blog post to download and try it. As I wrote previously, experiences from Facebook (one size fits all) can be hard to transfer to the fragmented market of China. Guest post written by Jens H. Location-based services.

Social Networking 241

Social Networking Instant Messaging Nielsen Mobile 241

ProBlogger

APRIL 26, 2017

According to research by ExactTarget : “77% of consumers prefer to receive permission-based marketing communications through email”. Some may argue he goes a little overboard but since Neil writes about marketing, his audience is likely forgiving of aggressive marketing tactics. They use multiple opt-in boxes.

Blogger 53

Blogger Conversation Nielsen Study 53

Ignite Social Media

SEPTEMBER 26, 2016

Facebook, Twitter and Instagram all made moves last week in the ad space that social media marketers will want to be up to speed on, in this week’s Social You Should Know. CPG companies will benefit from being able to partner with Nielsen Catalina and they’ll have access to Oracle’s Lift API.

Social Networking 60

Social Networking News Nielsen API 60

Oktopost

JUNE 9, 2020

It can take months for a B2B marketing team to build up a company’s presence and credibility online. This is exactly why employee advocacy is so powerful: your team is the key to unlocking the true potential of social media marketing. Why Employee Advocacy Matters for B2B. Building Trust.

B2B 144

B2B Survey ROI Metrics 144

Rebekah Radice

NOVEMBER 24, 2017

Start by gathering data on your target market. Here I can see that my target market is a corporate career builder, established in their career, single, no children, and lives in an urban area. Only then will you be able to position your message in a relevant way to your potential customers. What words jump out at you?

Hashtag 60

Hashtag Influencer Trends Industry 60

Convince & Convert

APRIL 14, 2015

” So I assume you’ve heard from nearly every content marketing blog out there how to do the right things. 10 Ways To Optimize Your Blog Planning Process With Agile Content Marketing I get asked a lot about how we publish content on the CoSchedule Content Marketing Blog. That’s being effective. No, really.

Process 60

Process How To Team Publishing 60

ProBlogger

MARCH 8, 2023

As you would expect, metrics tell part of that story, so let’s take a look at them using a framework I thought I came up with, but has also been neatly described by Nielsen as the 3 Rs – Reach, Resonance, Reaction. Most traditional marketing channels report potential reach, for example, circulation numbers for a newspaper.

Brands 32

Brands Metrics Blogger Survey 32

Koka Sexton

MARCH 24, 2009

How NOT to use your Social Media Marketing Manager! Use get_bookmarks() instead.

Twitter 56

Twitter Bazaarvoice Alltop Microsoft 56

Koka Sexton

MARCH 24, 2009

How NOT to use your Social Media Marketing Manager! Use get_bookmarks() instead.

Bazaarvoice 56

Bazaarvoice Alltop Microsoft Foursquare 56

ProBlogger

JUNE 5, 2016

As you would expect, metrics tell part of that story, so let’s take a look at them using a framework I thought I came up with, but has also been neatly described by Nielsen as the 3 Rs – Reach, Resonance, Reaction. Most traditional marketing channels report potential reach, for example, circulation numbers for a newspaper.

Brands 20

Brands Metrics Blogger Survey 20

Buffer Social

AUGUST 9, 2016

Here are just a few reasons why Facebook Advertising is hugely exciting for marketers: Audience size: Facebook now boasts over 1.13 You can use images and videos to capture the interest of your target market, helping you to sell your products and services. Most suitable for those operating in B2C markets. per click). Learn More.

Advertising 40

Advertising Facebook URL Campaign 40

Hootsuite

OCTOBER 15, 2020

But social media marketers can practice it, too. Marketers should view staying informed about these updates as a responsibility. Inclusive social media marketing is just good social media marketing. And at the end of the day, that’s just being a good marketer. compliance standards. But it shouldn’t need to be.

Social Media 145

Social Media Tips Guidelines Hashtag 145

Buzz Marketing for Technology

FEBRUARY 9, 2011

Having been in professional services marketing long enough I thought I would use the classic 2×2 graphic to explain the findings visually. You can also download the data and operate on it as well in CSV format files. Great for small brands and the do it yourselfer social strategists.

Crimson Hexagon 275

Crimson Hexagon Analytics Sysomos Radian6 275

Buffer Social

MARCH 16, 2017

Using the Facebook advertising system, marketers can now reach any specific segment of Instagram’s 600+ million users. For more details on Instagram demographics, check out our Instagram marketing guide. Facebook’s Marketing API. Here are the general steps: Choose a marketing objective. Facebook Ads Manager.

Instagram 111

Instagram Advertising URL FAQ 111

Viper Chill

APRIL 25, 2012

A prediction about the future of blogging; a platform actively used by over 181 million people (Nielsen data for October 2011). I can’t just be immersed in the tech and marketing fields and claim I’ve figured it all out. How many marketing bloggers do you think wrote something today hoping that you’ll read it.

Sites 96

Sites Industry Blogger News 96

Twist Image

MARCH 8, 2017

In the blink of an eye, the downloading/stealing/wanting-singles-and-not-albums concerns have been completely obliterated because of services like Spotify , Apple Music and Tidal. You may not see a correlation between this dramatic shift in consumer behaviour to your current marketing strategy. cloud marketing. marketing agency.

Strategy 51

Strategy Nielsen Apple Startup 51