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A Beginner’s Guide to Microsoft (Bing) Ads in 2023

Hootsuite

Well, they go by Microsoft Ads now and they definitely shouldn’t be an afterthought. While Google remains king of search with the vast majority of the market share (it’s become a verb, after all), Microsoft Ads are in second place. Why use Microsoft Advertising (formerly Bing Ads)? Remember Bing Ads?

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Best Free Alternatives to Microsoft Office Word

SocialFish

In the world of technology where Microsoft’s products dominate the market, it’s extremely hard to find suitable software to edit text or write compelling papers you can later use for personal and commercial purposes. Fortunately, we searched, found and tested the best free alternatives to Microsoft Office Word you can use today.

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How to Use a Marketing Gantt Chart (with Free Template Download)

Oktopost

There’s nothing simple about marketing in today’s digital landscape. Marketing teams have to manage multiple campaigns as they’re carried out simultaneously over numerous channels, and customer expectations are higher than ever. Download Your Free Gantt Chart Template for Marketing Teams. Email Address.

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Streamline Internal Communication with Oktopost Employee Advocacy for Microsoft Teams

Oktopost

In the era of WFH, business communication platforms like Microsoft Team are mission-critical for driving operational and organizational processes for any department. To enable Oktopost Employee Advocacy for Teams, please download the app here and install it following these steps. What is Oktopost Employee Advocacy for Teams?

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Top AI Tools That Every Marketer Should Be Using

Social Media Strategies Summit

The widespread adoption of artificial intelligence (AI) tools by marketers wasn’t always a foregone conclusion. As recently as January 2020, half of the respondents to an Advertiser Perceptions survey said they had no plans to use AI to support their marketing efforts. Fast-forward to today, and opinions have shifted.

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Apple vs Microsoft: Tablet Market Clash between iPad and Windows 8

Idaconcpts

Microsoft has already previewed its ARM compatible Windows 8 and a dedicated app store called the Windows Store for it. No one will be doubtful of the fact that Apple can sell tens of millions of new iPad units even before any Microsoft OEM starts assembling its first Windows 8 tablet.

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B2B vs. B2C Influencer Marketing: Platforms, Practices, and Packaging

Webbiquity SMM

James Creech has a unique perspective on influencer marketing. As co-founder and CEO of Paladin , he oversees the B2B marketing of a B2C influencer marketing tool. So who better talk to about the similarities and differences between B2C and B2B influencer marketing? The Best Influencer Marketing Platforms for B2B and B2C.

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