Mindjumpers

SEPTEMBER 12, 2012

A few days ago, the content production platform Skyword released a white paper on how to kick-start your content marketing. The seven steps to follow towards a successful content marketing strategy and program is illustrated in the following figure from the paper: Define what you want to obtain. Go through one step at a time.

Report 242

Report Content Nielsen How To 242

Pam Moore

DECEMBER 9, 2019

Social networks such as Facebook, Instagram, LinkedIn and even Twitter are being forced to implement stronger algorithms that filter out the fluff, noise, spam and irrelevant content so that they form the interesting conversations, engagement and evoke feelings of connection to the social network. You can download it for free here.

Template 78

Template Templates Social Media Content 78

Pam Moore

JUNE 28, 2019

Social networks such as Facebook, Instagram, LinkedIn and even Twitter are being forced to implement stronger algorithms that filter out the fluff, noise, spam and irrelevant content so that they form the interesting conversations, engagement and evoke feelings of connection to the social network. You can download it for free here.

Template 60

Template Templates Content Marketing 60

Sherrilynne Starkie

MARCH 28, 2012

Bloggers are increasingly important in public relations, according to a white paper published today by DWPub. Download the whitepaper here. VISIT MY FACEBOOK PAGE. Eighty-two per cent of PR professionals work with bloggers to provide coverage for clients, while 98% find bloggers useful or invaluable. Related articles.

Blogger 343

Blogger Survey Newsletter Features 343

Pam Moore

FEBRUARY 21, 2017

Are you tired of your Facebook cover image, Facebook advertising images, Facebook Group image, Twitter cover images, Pinterest board covers and LinkedIn images not looking as beautiful as the cool social media kids (aka visual savvy social marketers)? Download the guide now ! The world is going visual! . Click To Tweet.

Template 167

Template Templates Social Media Social Networking 167

Pam Moore

APRIL 24, 2017

There is not a lack of Facebook Live Videos to watch and engage in, webinars to learn from, Instagram stories to laugh at, Tweet chats to converse in, blogs to read or podcasts to listen to! 8 Steps to Develop a Social Business Plan (white paper). How to Build a Social Business Strategy & Plan (white paper).

Influencer 167

Influencer Industry Content How To 167

Pam Moore

APRIL 22, 2017

8 Steps to Develop a Social Business Plan (white paper). How to Build a Social Business Strategy & Plan (white paper). Related Stories How to Get Your Social Media Budget Approved Ultimate Social Media Image Sizing Guide for 2017 + Adobe Photoshop Templates Download the Ultimate Facebook Image Size Guide Cheat Sheet.

Influencer 166

Influencer Tips Marketing Training 166

Bill Hartzer

MARCH 5, 2013

You spend time creating a website or creating some sort of ebook (which ends up being a downloadable PDF file), and you do something magical to get all sorts of visitors (thousands of visitors, of course) who want to download it, try out the unique “method” of making money online.

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Influencer Social Media Domain Name Klout 146

Mindjumpers

JANUARY 11, 2012

The big three social platforms in 2011 were Facebook, LinkedIn and Twitter, with YouTube and blogs following closely. Click here to download the PDF. Similar Posts: 2012 Social Marketing & New Media Predictions [White Paper]. How to Drive Business Value with Social Marketing Funnel [white paper].

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Survey Report Social Media ROI 250

Pam Moore

NOVEMBER 23, 2020

Social media should not be a band-aid you slap on the side of your business, hoping you can improve your bottom line with more amplification via Twitter, Facebook, Instagram or LinkedIn. In addition the bottom of this blog posts is loaded with helpful resources, templates and white papers for you to leverage in your planning and execution.

Training 78

Training Marketing Consultant Template 78

Pam Moore

NOVEMBER 23, 2020

Social media should not be a band-aid you slap on the side of your business, hoping you can improve your bottom line with more amplification via Twitter, Facebook, Instagram or LinkedIn. In addition the bottom of this blog posts is loaded with helpful resources, templates and white papers for you to leverage in your planning and execution.

Training 78

Training Marketing Consultant Template 78

Webbiquity SMM

FEBRUARY 8, 2011

Facebook, Twitter and even newer tools like Quora may be sexier and get more attention, but blogs are the workhorses essential to making social media marketing work. You can get the whole story in B2B Blogging Trends in 2011 , a free (and no registration required) white paper from Aggregage (the software that powers the BMZ site).

Aggregage 181

Aggregage B2B Trends Hubspot 181

Pam Moore

JUNE 8, 2017

Worksheet: Download our POST audience analysis worksheet to help you identify and prioritize your top audiences. Digital Body Language: 105 Factors Impacting Your Brand (white paper). 10 Reasons Personal Branding is a Requirement Not an Option (white paper). Additional Resources: .

Authentication 167

Authentication Brands Training Communities 167

Webbiquity SMM

MAY 10, 2011

Yet a Bazaarvoice/CMO Club study showed that only 15% of CMOs could point to a “significant return&# from Facebook marketing efforts, while 9% report no ROI and 35% basically had no idea. Promote white papers / eBooks / reports for lead generation. Here are 20 ideas. Generate webinar registrations.

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ROI Case Study Bazaarvoice Klout 191

Buzz Marketing for Technology

NOVEMBER 10, 2010

This would include eBooks, Research, White papers, etc. Not all of these have hooks for gathering download information (that’s just not acceptable these days). Share this on Facebook. Could Facebook become a Lead Nurturing platform? Subscribe to the comments for this post? Tweet This! Share this on del.icio.us.

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Types Content Case Study Press Release 255

Buzz Marketing for Technology

NOVEMBER 10, 2010

This would include eBooks, Research, White papers, etc. Not all of these have hooks for gathering download information (that’s just not acceptable these days). Share this on Facebook. Could Facebook become a Lead Nurturing platform? Subscribe to the comments for this post? Tweet This! Share this on del.icio.us.

Types 255

Types Content Case Study Press Release 255

Convince & Convert

APRIL 20, 2010

Last week, I co-published a white paper with Chris Baggott , the CEO of Compendium Blogware (I’m on their advisory board). The free “Blogging’s Long Tail Approach&# white paper is devoted to describing this notion of blog content breadth, and its impact on search term selection, and search term optimization.

Hitwise 117

Hitwise Content Blogger Consultant 117

Pam Moore

NOVEMBER 29, 2016

Long before Facebook, Twitter, LinkedIn, Instagram and even blogs, people have been buying from people. It’s what they say about you when you leave the room, what they think about you after they watch your Periscope or Facebook Live video. Download our 105 Factors Impacting Your Digital Brand white paper.

Brands 60

Brands Strategy Small Business Authentication 60

Techipedia: Tamar Weinberg

FEBRUARY 29, 2012

One or two tweets a day, one or two Facebook posts a week, are not frequent enough to put you on anyone’s radar. Example: Offering a free white paper download to someone likes you on Facebook, and the download consists of 200 words of common knowledge. Nobody likes stream cloggers. Underfeeding.

Social Media 206

Social Media Brands RSS Publishing 206

Pam Moore

JANUARY 24, 2020

Long before Facebook, Twitter, LinkedIn, Instagram and even blogs, people have been buying from people. Download our Personal Branding Guide and Worksheet to get started. It's what they say about you when you leave the room, what they think about you after they watch your Periscope or Facebook Live video. If not, you should.

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Sample Samples Strategy Brands 78

Convince & Convert

AUGUST 3, 2012

Facebook, Twitter (or other similar properties), blogs, user forums, reviews, [and/or] company websites? These might be the places where brands can have the most impact over time, rather than Twitter and Facebook. White paper summary, including actionable recommendations and insights for companies. When/where is that?

Brands 114

Brands Twitter Facebook Research 114

Waxing UnLyrical

AUGUST 2, 2018

Here are three examples: Facebook is best for B2C companies that share short, consumable content (see below) and special offers or discounts for first-time buyers. Think ebooks, white papers and even blog posts. What content are they reading and downloading? And long-form content. Create bare-bones lead nurturing emails.

Content 124

Content Brands Findability Marketing 124

Pam Moore

MAY 12, 2019

In the digital age of today marketers know how to strategically piece together a beautiful canvas of images on their Instagram profile, create eye catching Facebook cover photos, and engaging video intro and outros for YouTube. 15 Tips to Zoom Your Brand (white paper). How to differentiate from your competition via branding.

Brands 109

Brands Strategy Reputation Authentication 109

Webbiquity SMM

MAY 23, 2011

number of blog subscribers, Twitter followers, Facebook fans). Facebook (more popular among B2C marketers than in B2B firms, although a few success stories have popped up). • White paper downloads. . • Enhanced brand image and credibility as an industry thought leader or category expert. Leads and new business.

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B2B Social Media Case Study Study 190

Mindjumpers

AUGUST 27, 2010

You can connect with him on Twitter @Conversionation Alterian has launched a series of white papers earlier this year under the name ‘social Media ROI’. I downloaded them and thought they provide useful insights and tips, so I decided to tackle some of them. You can download the white paper here.

Engineering 171

Engineering Social Media Alterian Tag Cloud 171

Webbiquity SMM

APRIL 11, 2012

This is apparent from the large number of abandoned blogs, orphaned Facebook pages, silent Twitter feeds and the like littering the social media landscape. All of the companies can be found on Facebook, but only three have complete or professionally designed pages. Eight companies have 50 or fewer followers. • Experiment.

Social Media 176

Social Media B2B Exercises Hubspot 176

Social Media Strategery

MARCH 23, 2011

Over the course of eight years in the consulting industry, I’ve noticed an increasing number of colleagues, peers, and clients thinking that just because they read/downloaded/heard a white paper, strategy, or presentation, (a play, a swing, or a catch) they too can go out and be a communications or social media expert too.

Case Study 110

Case Study Team Communities Social Media 110

Pam Moore

AUGUST 13, 2019

These approaches to branding were invented and used by smart marketers long before Instagram, Facebook, Twitter, LinkedIn and blogging. Emotional branding is not just about finding a funny or sad photo, video or quote to tap into the emotions as a one night Facebook gone viral approach. 15 Tips to Zoom Your Brand (white paper).

Brands 60

Brands Authentication Template Templates 60

Pixlee

SEPTEMBER 7, 2018

Facebook has the largest audience of any platform and allows you to create an in-site storefront on your brand page, as well as drop links into status updates that lead to shoppable galleries. To learn more, download Pixlee’s latest White Paper or contact us today to speak with one of product experts!

UGC 40

UGC Content Authentication Curation 40

Mindjumpers

AUGUST 27, 2010

You can connect with him on Twitter @Conversionation Alterian has launched a series of white papers earlier this year under the name ‘social Media ROI’. I downloaded them and thought they provide useful insights and tips, so I decided to tackle some of them. You can download the white paper here.

Engineering 113

Engineering Social Media Alterian Tag Cloud 113

Mindjumpers

AUGUST 27, 2010

You can connect with him on Twitter @Conversionation Alterian has launched a series of white papers earlier this year under the name ‘social Media ROI’. I downloaded them and thought they provide useful insights and tips, so I decided to tackle some of them. You can download the white paper here.

Engineering 113

Engineering Social Media Alterian Tag Cloud 113

Hootsuite

MAY 31, 2023

Caption writing Every day, millions of hand-written social media captions are sent out across platforms like Instagram, Facebook, TikTok, and Twitter. The company is active on Twitter, Facebook, TikTok, and Instagram. Repurposing content Looking to turn a white paper into an Instagram post? How often should we post?

Social Media 140

Social Media HootSuite How To URL 140

Pam Moore

AUGUST 8, 2019

Of course your logo, colors, website, mobile site (or not), mobile applications, videos, tweets, Facebook and other social network pages, packaging, communication is also part of your brand foundation. 15 Tips to Zoom Your Brand (white paper). Take Action: Download the Ultimate 2019 Content Calendar Template. .

Brands 60

Brands Strategy Reputation Training 60

Convince & Convert

MAY 17, 2013

This week: From ExactTarget , a free white paper called “ 3 Truths Every CMO Needs to Know About Social Media and the Customer Experience “ From Expion , a case study about how H&R Block mobilized 90,000 tax professionals in social media using Expion to guide their activity. Listen Now . The RSS feed is: [link].

Social Media 161

Social Media Study Statistics Aggregator 161

Proactive Report

DECEMBER 22, 2014

Research shows conclusively that an image or photograph is the most engaging content on Facebook, garnering an 87% interaction rate from fans. Downloads of the white paper mentioned at the end of the video had an 87% click-through rate. As the year draws to a close we’re all thinking about 2015. Awesome job SunGard.

Content 63

Content Training Patterns Skills 63

Pam Moore

NOVEMBER 28, 2018

Social networks such as Facebook, Instagram, LinkedIn and even Twitter are being forced to implement stronger algorithms that filter out the fluff, noise, spam and irrelevant content so that they form the interesting conversations, engagement and evoke feelings of connection to the social network. You can download it for free here.

Template 60

Template Templates Content Social Media 60

Pam Moore

NOVEMBER 28, 2018

Social networks such as Facebook, Instagram, LinkedIn and even Twitter are being forced to implement stronger algorithms that filter out the fluff, noise, spam and irrelevant content so that they form the interesting conversations, engagement and evoke feelings of connection to the social network. You can download it for free here.

Template 60

Template Templates Content Social Media 60