Small Business Mavericks

NOVEMBER 9, 2011

He’s going to charge $5 per download. About ten years ago Stephen King conducted his own experiment on a book download that didn’t turn out so well. No quite that long ago Radiohead performed a more successful experiment with music downloads. Is that really a good idea? There have been similar experiments before.

Small Business 98

Small Business Social Media Twitter Brands 98

Small Business Mavericks

DECEMBER 13, 2013

App and Software Downloads – Bing will return safe download sites for apps and software you search for. Animal Research – Looking for information on a specific animal? Bing will also give you information on subspecies of that animal.

Software 98

Software Research Engineering Course 98

Small Business Mavericks

AUGUST 4, 2011

Buy books, read books, download Kindle files? Are you a big reader? Do you use Amazon.com a lot? Did you know you can use Amazon.com as a social networking tool? This is truly a useful tool for writers, musicians, artists, other crafts persons, and people in the publishing industries. Amazon.com can be your niche networking space.

Social Networking 181

Social Networking Widget Review Applications 181

Small Business Mavericks

OCTOBER 16, 2014

If you can add spec sheets, forms, manuals, and other types of easily loaded content that users will want to download or print, it’s logical to do it in PDF format. An article at Search Engine Land details the pros and cons of PDFs for SEO. What’s A Good Reason For A PDF? Think about your customers and do what works for them.

SEO 111

SEO Engineering URL Sites 111

Small Business Mavericks

FEBRUARY 16, 2012

Recording a podcast and making it available for downloading is only the first step. People often need to be reminded about the technology – for example, being able to download to a suitable player and played back while commuting. I wouldn’t, however, stop at promoting the content of your podcast.

Small Business 87

Small Business Reputation Video Social Media 87

Small Business Mavericks

MARCH 10, 2014

If you aren’t using the image for selling stuff and you don’t care that the photographer, or the image download site, is credited for the image, then this is a great opportunity. The primary purpose for using images on your blog is to enhance the content.

Embedding 101

Embedding Public Domain Small Business SEO 101

Small Business Mavericks

SEPTEMBER 24, 2013

One of the reasons it’s up, I would suspect, is the ability to view streaming video – or at least the ease of downloading video. Of course, we already knew that usage for these devices was up. The viewing measured is for popular TV shows that are also available online.

Video 105

Video Press Release Marketing YouTube 105

Small Business Mavericks

MAY 23, 2012

The one app can be downloaded to a cell phone, a tablet pc, and often a notebook computer as well. When it comes to cost, in many cases, a developer will use an existing app that is quickly and simply modified for your needs. Why are apps popular? Mobile apps allow users to bring consistency to their use of online tools.

Mobile 161

Mobile Transportation Marketing Small Business 161

Small Business Mavericks

JANUARY 31, 2014

If you offer your e-books for download or for sale on your website, you’ll get links from others who promote your books for you. Other bloggers will link to your resource page if you include resources that can’t be found anywhere else. E-books – Write and publish e-books.

Directory 98

Directory Resources Blogger SEO 98

Small Business Mavericks

JANUARY 3, 2014

You can download the app for the IOS operating system and for Android. Make a video presentation with your photos and end it with a link that points back to your website. You can do it now on YouTube, but Flipagram is designed to be used with your smartphone. What do you think? Video Marketing Flipagram mobile marketing Social Media'

Library 101

Library Mobile Issues Video 101

Small Business Mavericks

JANUARY 10, 2013

That customer has downloaded your automobile app and when they get within a certain distance of your store the app automatically notifies them of sales and specials you have going on that day which are relevant to their interests. Here’s another scenario: Suppose a customer of yours is driving by your retail shop.

Automotive 101

Automotive GPS Retail Course 101

Small Business Mavericks

AUGUST 25, 2014

This is a free PDF download of 89 pages made easy to read with big type and nice ‘Link’ visuals reminiscent of a popular video game. Beginner’s guides that come out generally have the latest information, and link building tactics need constant refreshing in order to be effective. I like it.

Metrics 93

Metrics Engineering Types Research 93

Small Business Mavericks

AUGUST 15, 2012

One very effective way is to offer a free download or other perk for opting in to your subscriber list. Today I will share 5 ways you can make your e-mail marketing more effective using social media, and vice-versa. Drive traffic to your newsletter opt-in page with your social media accounts. You can do this a number of ways.

Social Media 105

Social Media Newsletter Social Networking Issues 105

Small Business Mavericks

SEPTEMBER 5, 2013

If you promised a free book or download, make sure it was delivered. After you’ve got your offer set and published, promote it through social media and other means to drive traffic to your opt-in page. Make good on your promises – Before you start selling to your list, make sure you have fulfilled all of your promises.

System 98

System Discount Small Business List 98

Small Business Mavericks

MARCH 12, 2013

You download a file and upload it to your server. Yes, Pinterest now has a new look. It’s not a lot different than the old look, but it is a little sleeker. Secondly, you have to verify your website. That’s pretty simple. As an alternative, you can copy a line of code and add it to your index page as a meta tag.

Analytics 79

Analytics Metrics Social Media Sites 79

Small Business Mavericks

AUGUST 21, 2015

You write the book and offer it as a free download on your website, but visitors have to give you their name and e-mail address first. Post snippets of your e-book on your Facebook page and LinkedIn Pulse blog–just long enough to be blog posts–and drive people back to your landing page for the e-book.

Social Media 70

Social Media Newsletter LinkedIn System 70

Small Business Mavericks

SEPTEMBER 24, 2014

There are lots of numbers and charts for those who love numbers and charts, and a link to download the study with more numbers. .” This is the opening statement of Marcus Tober’s excellent article on the Moz blog looking at Searchmetrics Ranking Factors 2014: Why Quality Content Focuses on Topics, not Keywords.

Jive 107

Jive SEO Study Small Business 107

Small Business Mavericks

MAY 27, 2011

Let’s say that, furthermore, the most clicked link on each page is the banner ad in the top right corner that offers site visitors a free download of your e-book. Let’s say you discover that on almost all of your pages, the most viewed area of the page is the top right corner. What does that tell you?

ROI 156

ROI Travel SEO Sites 156

Small Business Mavericks

NOVEMBER 30, 2015

Free media download – When it comes to generating leads, nothing is more directly related than offering something on your website to attract targeted individuals to your business. The idea is to strike conversations with your target audience that lead to new customers. Offer something of value to get something of value in return.

Case Study 70

Case Study SEO Engineering Advertising 70

Small Business Mavericks

AUGUST 21, 2015

You write the book and offer it as a free download on your website, but visitors have to give you their name and e-mail address first. Post snippets of your e-book on your Facebook page and LinkedIn Pulse blog–just long enough to be blog posts–and drive people back to your landing page for the e-book.

Social Media 70

Social Media Newsletter LinkedIn System 70

Small Business Mavericks

JANUARY 20, 2016

But there quickly became a competitive race to achieve the most downloads by some of the leading browsers. Responsiveness simply means that your website has the ability to adapt to the browser that it is being viewed from. In the early days of website design, the choice of browsers was relatively small.

Types 70

Types Sites Marketing How To 70

Small Business Mavericks

JULY 3, 2015

You have downloads on your website you want to promote. Therefore, if you have any of the following business goals or practices in place, then you should consider a social media presence: You have an e-commerce or sell your products online. You have a blog and write to it regularly. You have landing pages to which you wish to drive traffic.

Social Media 70

Social Media Mobile Questions Industry 70

Small Business Mavericks

OCTOBER 5, 2012

You can use calls to action to sell services, get opt-ins to your newsletter or mailing list, increase your downloads for an e-book or mobile app, or to promote an affiliate product. It’s particularly effective when you have something to sell or give away for free.

How To 98

How To SEO Newsletter Resources 98

Small Business Mavericks

JANUARY 15, 2012

Could someone hack your website and then proceed to download all the personal details of your customers. The cost would be minute compared to the cost of a successful group law suit against either yourself or your business. Is your data safe? If you’re not full protected, talk to a professional webstite developmen t team.

Small Business 96

Small Business Exercises Cost Data 96

Small Business Mavericks

JULY 3, 2015

You have downloads on your website you want to promote. Therefore, if you have any of the following business goals or practices in place, then you should consider a social media presence: You have an e-commerce or sell your products online. You have a blog and write to it regularly. You have landing pages to which you wish to drive traffic.

Social Media 70

Social Media Mobile Questions Industry 70

Small Business Mavericks

OCTOBER 8, 2011

You can watch videos, listen to music, download your favorite apps, read e-books and store all of your entertainment on Amazon’s cloud. It’s called Kindle Fire. The astonishing thing about the Kindle Fire is its price. For less than $200, anyone can hold a PC in the palm of their hand. Why is that important?

iPad 93

iPad Small Business Price Apple 93

Small Business Mavericks

JUNE 22, 2015

You’ll be more effective in getting the information you need if you offer what is something called a “lead magnet” Create a downloadable document that offers some value to your customer and offer it in exchange for the contact information. If first contact is by phone, get a phone number.

Social Media 70

Social Media MySpace Retail Process 70

Small Business Mavericks

FEBRUARY 24, 2012

Thom Craver refers to PDF files as a good example – if a visitor downloads a PDF file, that will not be reflected in your bounce rates. Your bounce rates maybe high, however, that means little if your user is engaging in ways that are not measured.

Analytics 101

Analytics Paid Search Engineering Consultant 101

Small Business Mavericks

JUNE 22, 2015

You’ll be more effective in getting the information you need if you offer what is something called a “lead magnet” Create a downloadable document that offers some value to your customer and offer it in exchange for the contact information. If first contact is by phone, get a phone number.

Social Media 70

Social Media MySpace Retail Process 70

Small Business Mavericks

APRIL 8, 2015

Your online marketing strategy may include a blog, a newsletter, and downloadable spec sheets for each of your product lines. Let’s say you are an automobile dealer. Ultimately, your goal is to sell more cars. But how are you going to do that?

Newsletter 70

Newsletter Content Marketing List 70

Small Business Mavericks

AUGUST 15, 2011

Maybe you just want them to download your free e-book or stand on their head and sing the National Anthem. It could be that you want your website visitor to give you his or her e-mail address so you can send them endless e-mails hawking your digital products. Or you might want your website visitor to click the “Buy Now&# button.

Buy 87

Buy Content Products Marketing 87

Small Business Mavericks

JANUARY 18, 2016

These days, everyone and his brother has a free download to offer in exchange for e-mail addresses. But let’s get to the heart of the question: Is blogging/social media a better strategy or is it e-mail? One could criticize e-mail as having its own special problems. People are getting tired of seeing those.

Marketing 70

Marketing Conference Social Media Questions 70

Small Business Mavericks

JANUARY 23, 2012

QR codes are really best suited to areas – as a download to a smart phone in the form of deal or coupon, and in print media. They are not placed in these areas for practical purposes; they are being used as part of a consumer education/branding campaign by marketers, particularly the big national brands.

Small Business 93

Small Business Smart Phone Discount Cost 93

Small Business Mavericks

APRIL 11, 2011

Did you just buy a nifty SEO book, or download one for free, that promises to tell you everything there is to know about SEO? If your SEO guru or free e-book download is telling you to do these 10 things, fire him or throw the book away. » 10 SEO Tactics That No Longer Work (If They Ever Did) Confused about SEO? Be careful.

SEO 93

SEO Widget NoFollow Case Study 93

Small Business Mavericks

APRIL 27, 2012

You can download a 20 page Twitter business guide and read it at your leisure. If you are not thoroughly conversant with how Twitter can be used to promote your business, a good place to start is on Twitter’s own “ Twitter for Business ” pages. I know a lot of businesses feel that Twitter is not for them.

Twitter 98

Twitter Small Business Trends Feed 98

Small Business Mavericks

FEBRUARY 27, 2011

The idea is for your customer to scan a “barcode&# -like image with their cell phone and immediately be taken to your web page to download something, sign up for your newsletter marketing list, or to buy something. I think QR Codes represent the future of online marketing – at least, the future of mobile marketing.

Small Business 117

Small Business Case Study Press Release Mobile 117

Small Business Mavericks

MARCH 5, 2011

Here is a list of items that I could include in the definition of content: On-page text Photos Videos Social media text, photos, and videos Widgets Downloadable applications Interactive games Inbound links This is just a smattering. I’m sure you can come up with your own.

Content 79

Content Case Study Press Release Small Business 79