How to make sure you’re marketing to Gen Z the right way
Sprout Social
NOVEMBER 11, 2019
Chalk it up to being born with smartphones in their hands, but Gen Z’s addiction to eye-popping visuals is well-documented. Don’t forget that Snapchat is the most popular social network for Gen Z based on social media demographic data. For example, brands trying to post a months-old meme might be seen as out of touch.
Let's personalize your content