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How a Small New York City Hotel Put Itself on the Map through.

Techipedia: Tamar Weinberg

Targeting an audience of social media heavyweights that frequently visit New York City is a really useful marketing strategy. Today, it appears every retail or business concern says ‘follow us on Twitter’ or ‘be our friend on Facebook.’ Apparently, according to Jonathan and Pam, they have great bacon.

Hotels 245
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Convince and Convert Blog: Social Media Strategy and Social Media.

Convince & Convert

She leads the agency’s social media group, and has more than 20 years experience in consumer, technology, B2B and social media marketing. link] [link] WebPro360 And, it's not just about businesses 'tooting' their own horn. Great thoughts, Laura!

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4 Ways Social Media Has Changed The Fashion Industry | Mindjumpers

Mindjumpers

Blog About Clients Cases Tribesourcing Video People & Contact Bloggers « 5 Popular Posts About Social Media 3 Infographics on Why You Should Use Social Networks as Marketing Tools » 4 Ways Social Media Has Changed The Fashion Industry Posted by Sara Hansson Sep 10th, 2010 Tweet Fashion weeks have past by all over the world.

Fashion 251
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Why Influence Mining is the Next Gold Rush | social crm | Social.

Convince & Convert

Last week, I interviewed three men that are helping create an all-new field of marketing and customer service – the emerging discipline of influence mining. Influence mining makes the old school, direct marketing notions of sorting consumers by purchase history seem dinosaurian by comparison. Customer service?

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Convince and Convert Blog: Social Media Strategy and Social Media.

Convince & Convert

February 25th, 2010 |Written By: Susan Baier | View Comments Tweet Guest post from Susan Baier, a 20-year marketing strategy veteran with an MBA in Entrepreneurship. Her company Audience Audit provides strategic marketing support and audience segmentation research that helps organizations understand their customers better.

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The Truth About the iPad | Blogging and Content Creation | Social.

Convince & Convert

Would it work as a marketing and/or presentation device? link] Wissensauslese RT @jaybaer: The Truth About the iPad: Are you old enough to remember when the TV remote control was inv… [link] #marketing [link] Innovate AZ The Truth About the iPad: Are you old enough to remember when the TV remote control was invented?

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Ignore Foursquare at Your Peril - An Analysis of Potential.

Convince & Convert

There are three primary benefits: awareness via virality and social proof; loyalty and rewards; and market research. So they have unsolved technical glitches that restrain growth and market penetration. Funny though, last night I wrote up a handful of ideas for marketing your small business on Foursquare.