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10 Reasons Market Research is Critical to Social Media

Adam Cohen

It happens in all industries, but lately I’ve seen retail companies keep their “Consumer Insight&# group focused on traditional insight like mall traffic patterns and planograms. Knowing Customer Behaviors What internal group knows more about your customer’s behaviors and acts?

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How Users Engage With Advertising on Facebook

Mindjumpers

Check out this heatmap of how that show how people look at Facebook: The study report contains further data on the concrete results about what activities people do on Facebook, doing status updates, using pages, groups, events and games, sharing video and also contains some suggestions for improvement of the platform.

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The End of the Web Consulting as We Know It

Freelance Social Media

Usually the most effective way to determine what would work would be to conduct extensive market research through surveys or focus groups, both of which take a great deal of time and resources. Google’s Website Optimizer puts the power of the large consulting firms into the hands of the site owner.

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10 Social Media Tools To Help With Your Crowdsourcing Efforts

Techipedia: Tamar Weinberg

When you have a group of people submitting their work, there is an awareness that it isn’t just one idea that will work, so the result is a higher quality of work. Crowdsourcing is an useful model because it can be used by any group for any reason. As they saying goes, competition breeds excellence.

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Facebook vs Twitter (A Comparison)

The Marketing Blog

The only other place where Facebook scores over Twitter is on the Disqus platform but there also it is a close fight b/w the two. Pickfu’s Take You might be aware of Pickfu.com , a site where you can do cheap and instant market research surveys. In that poll there were 5000 + votes with the community voting in favor of Facebook.

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10 Reasons Why Your Business Needs a Killer Social Media Strategy

Techipedia: Tamar Weinberg

surveys, focus groups, test marketing) often spend millions to locate their target markets. You can search for related groups and Fan Pages through Facebook, start accounts on social bookmarking sites such as Digg or StumbleUpon, and check on who is linking to your site to find out who’s interested. David, Spot-on opinion.

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My social media system

Josh S Peters

I’ll check LinkedIn about 2x a day, and FaceBook about 3x a day to see what’s happening in groups and if there’s anything interesting or some work to try and get. This is where I go for research or to take a reading break. While I have all of this going I work on my projects and build my knowledge base with research.

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