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Surprising Insights from Big Lots’ Thriving Influencer Marketing Program

Ignite Social Media

In the ever-evolving world of retail marketing, it’s often the unexpected brands that deliver the most inspiring and effective influencer campaigns. This unique value proposition comes to life through partnerships with a diverse array of influencers, from deal-seekers to home decor experts.

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Stats to Know About Ecommerce & Retail Trends In 2021

Pixlee

Retail and ecommerce faced significant shifts in the past year, driven by store closures, no-contact shopping and myriad other challenges. Take a close look at these statistics to get a better idea of what’s happening in ecommerce and retail in 2021 and how it might affect your business in the near future. Share User-Generated Content.

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New Social Media Advertising Strategies for 2023

Webbiquity SMM

Social media advertising requires marketing professionals to proactively respond to continually evolving user habits and adapt to different trends. Brands often provide viewers with special offers or discounts when they tune into live feeds, to spark interest in future live streams as well. Guest post by Nina Petrov.

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6 masterful examples of brands selling on Facebook Shops

Sprout Social

Today, ecommerce has become an almost daily occurrence — a trend quickly evolving into social commerce. In 2020, Facebook, Instagram, and Pinterest revamped their shopping tools to help retailers capitalize on this trend. David Outerwear is a men’s clothing retailer, focused on leather jackets, coats and accessories.

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Social Media Marketing During COVID-19: March 30 Update

Ignite Social Media

The general trends are unchanged: People are using social media more; People are running fewer paid ads on social; Therefore, the efficiency of paid ads on social has improved for brands still running ads. Is It Smart to Have Giveaways, Discounts, etc. I would be much more conservative around giveaways than I would around discounts.

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7 Ecommerce Updates You Probably Missed in 2020

Pixlee

Not only have Shopify shares risen by a staggering 159% in 2020, but growing partnerships with major brands, now forced to rethink retailing as trends change, have proven to be exceptionally beneficial for both parties. . retail stores as opposed to Amazon’s 26 stores.

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How Influencer Marketing Shaped Ecommerce in 2021 

Pixlee

From the top trends in 2021 to our predictions for 2022, read on to polish your ecommerce influencer strategy in the coming year. It may not be a strictly 2021 trend, but micro influencers (and really, anyone posting about your brand on social media) are incredibly effective for ecommerce brands. Maintaining Integrity and Transparency.