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New Social Media Advertising Strategies for 2023

Webbiquity SMM

While the social media marketing environment is constantly shifting, there are several social media advertising strategies that marketers may choose to focus on this year. Here’s a preview of five social media advertising strategies to look forward to in 2023.

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How to build brand loyalty that lasts

Sprout Social

Brand loyalty will build ambassadors and help you retain customers long term. This might seem like a tall order, but you can break this down into attainable tactics and goals that can become part of your social media marketing strategy. Read on to learn how you can bring the concept of brand loyalty into focus through your marketing.

Loyalty 88
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18 Black Friday Marketing Strategies to Try in 2022

Hootsuite

Planning a Black Friday marketing strategy is the key to standing out in a large crowd of advertising. Don’t let planning your Black Friday marketing strategy frustrate you. Don’t let planning your Black Friday marketing strategy frustrate you. Here are 18 tried and tested marketing strategies to try for Black Friday!

Strategy 101
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SMS marketing 101: How to use text messaging in your marketing strategy

Sprout Social

Looking to tap into the marketing strategy that gets 4x more open rates than email? These messages can be anything from promotional offers and discounts, to appointment reminders and shipping notifications. Marketing by SMS has several advantages over other mobile marketing strategies like email marketing and push notifications.

SMS 107
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Referral marketing: What it is and how to use it successfully

Sprout Social

Or, helped them get new customers in exchange for a discount or freebie. Table of contents: What is referral marketing Why referral marketing is important How does referral marketing work Referral marketing strategies Types of referral marketing What is referral marketing? Maybe, you’ve even left that business a review.

Discount 126
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Tech-Infused Strategies: Transforming Your Salon Business for Success

BeingOptimist

Implement Loyalty Programs Encourage customer loyalty by introducing rewards programs, and you can achieve this by offering discounts, freebies, or exclusive deals to clients who frequently visit your salon or refer others. Invest in continuous training for your staff, fostering creativity and loyalty.

Loyalty 52
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Social Spotlight: How GoPro fuels brand loyalty with UGC

Sprout Social

From strategy through execution and results, we’ll examine what makes the best brands on social tick — and leave you with some key takeaways to consider for your own brand’s social strategy. Goals: Awareness and loyalty, which, like with any strong UGC program, are linked.

UGC 56