Saying It Social

AUGUST 13, 2010

After almost a year of teachi … Read More via The BrandBuilder Blog Share this: StumbleUpon Digg Reddit August 13, 2010 - Posted by akstout18 | Uncategorized One blogger likes this post 4 Comments » [.] eMarketer reports that consumers force retailers to adopt social strategy. if yes, please explain.

ROI 128

ROI Social Media StumbleUpon Digg 128

Webbiquity SMM

AUGUST 9, 2010

While there are unquestionably many ways that social media marketing results can be measured , the debate rages on as to whether it’s truly possible to quantify the ROI from these activities. Some experts contend that because social media activity is rich in metrics , you can and should be measuring ROI constantly.

SM2 187

SM2 Alterian Vocus Social Media 187

Idaconcpts

SEPTEMBER 17, 2010

These results are according to the final edition of ExactTarget ’s “Subscribers, Fans and Followers” report of April 2010 and are representative of US Internet users. US online marketers suggest that Twitter followers provide a better ROI than Facebook fans. Let’s take a look at what group: 1. Winner: Twitter followers.

Twitter 158

Twitter Facebook Technorati StumbleUpon 158

Buzz Marketing for Technology

SEPTEMBER 22, 2010

Related posts: Social Customer Support delivers Strong ROI In a recent poll by the TSIA of firms. It pays to provide Support with Social Media In a recent Forrester Report on “Customer Experience Pays Off. Share this on del.icio.us. Stumble upon something good? Share it on StumbleUpon. Share this on Reddit. Share this on FriendFeed.

iPhone 258

iPhone Reputation B2B Social Networking 258

Webbiquity SMM

DECEMBER 1, 2010

MarketingSherpa recently released its 2011 B2B Marketing Benchmark Report. You can download the executive summary for free (or pay $400 for the full report ). Why would otherwise highly sensible, ROI-conscious marketers spend even more money on a tactic that they don’t believe works very well? Want to know more?

B2B 185

B2B Trends Marketing Technorati 185

Webbiquity SMM

DECEMBER 21, 2010

From a pure lead generation / ROI standpoint, this skepticism isn’t entirely unjustified; research from earlier this year showed that branding metrics (increased brand exposure, webs traffic, email subscribers partnerships)—not strict revenue or ROI measures—topped the list of benefits that b2b marketers realized from social media activities.

Social Media 191

Social Media Research ROI Technorati 191

Saying It Social

FEBRUARY 17, 2010

ROI from a social media marketing campaign can not be specifically determined at the start of a program. Be leery of a company that boasts of an ROI of $X, or an X% increase in sales. eMarketer reports that consumers force retailers to adopt social strategy. Do not be afraid! Stay tuned… more to come!

Social Media 132

Social Media Marketing StumbleUpon Digg 132

Bill Hartzer

MARCH 15, 2010

It’s about optimizing your website marketing plan so that your website delivers ROI. But, a news website needs visitors, people who are interested in reading the news that they are reporting. There are literally hundreds of other news websites out there that report the news online. Subscribe to the comments for this post?

Engineering 130

Engineering Adwords Directory CPC 130

Bill Hartzer

JULY 22, 2010

Account Directors report to the Group Director, who is responsible for leading industry vertical areas of expertise. In cases where no Group Director is assigned, Account Directors report directly to the Head of Account Services. This role may cross multiple clients inside an industry vertical. Responsibilities. Work: 978-521-9190 x12.

Engineering 100

Engineering Marketing Skills Analysis 100

Convince & Convert

JANUARY 11, 2011

Should you care more about Digg submission than about comments? To add a reference point to your social mention tracking, create a Share of Voice report. Usually, Share of Voice reports are formatted as a pie chart , so you can easily see how you fare versus your competition. Are tweets more important than Facebook shares?

Metrics 159

Metrics Postrank Social Media Klout 159

Convince & Convert

JANUARY 18, 2011

This is reported as the click-through rate – which is expressed as a percentage. Social marketers also very closely track the number of clicks, but that data is usually reported as an integer (often via intermediaries like bit.ly) because we don’t know the number of views, and thus cannot determine the percentage.

Social Media 119

Social Media Badge Metrics Foursquare 119

Proactive Report

JULY 3, 2011

A colleague of his sees it and adds your video to StumbleUpon and a follower there posts it to Digg. Juicy Couture reports that their product purchase conversion rate increased by 160% after installing social sharing features (Source: CreateTheGroup, February 2011). As it travels across the graph people add comments.

Social Graph 104

Social Graph Hubspot StumbleUpon Digg 104

Buzz Marketing for Technology

JUNE 28, 2008

The Enterprise Strategy Group (ESG) reports that as much as 75 percent of most companiesâ?? Digg this Post to del.icio.us Intranet (Finding ROI) White Paper. Intranet Report. Governance. Human Resources. Information Architecture. Internal Communications. Intranet 2.0. Knowledge Management. Multimedia. Technology Vendors.

Sharepoint 189

Sharepoint Wiki Web 2.0 Class 189

Techipedia: Tamar Weinberg

AUGUST 27, 2008

page views SEO ROI — 1.2 page views While a parity in page views exists between social networks for Online Marketing Banter, both SEO ROI and Van SEO Design experience higher engagement levels from Sphinn members. new visitors SEO ROI — 96.5% page views Van SEO Design — 1.15 Thank you to both of you.

Social Media 100

Social Media StumbleUpon SEO ROI 100

Buzz Marketing for Technology

DECEMBER 1, 2010

I think it is fair to say that Social Media has hit the mainstream these days but the big concern on every B2B Marketers mind has been where is the ROI? There is no wonder why they find it hard to find a strong ROI with that approach. Related posts: Social Customer Support delivers Strong ROI In a recent poll by the TSIA of firms.

ROI 258

ROI B2B Social Media Press Release 258

Saying It Social

MAY 18, 2010

It’s been my experience that when implemented correctly it can take up to 6 months or so for a quantifiable ROI to begin to surface. Time and time again I have clients ask me to show them the ROI they will incur from social media marketing and I have to tell them that time will tell. Comment by akstout18 | May 18, 2010 | Reply [.]

Social Media 168

Social Media Marketing Small Business Cost 168

Webbiquity SMM

JULY 12, 2010

Most of us have, through the classroom, TV shows or somewhere in life, learned about the reporter’s questions : who , w hat , when , where and why. While measuring social media ROI is difficult to do with any precision, it’s important to use what measures you can to help gauge the impact and continually improve your efforts.

Report 191

Report Social Media Strategy Policies 191

Buzz Marketing for Technology

MAY 19, 2010

In a recent poll by the TSIA o f firms using social media – 68% of companies don’t know or can’t measure the ROI of social media. This is why they find it hard to see results that make for a strong ROI. Related posts: It pays to provide Support with Social Media In a recent Forrester Report on “Customer Experience Pays Off.

ROI 198

ROI Microblogging StumbleUpon Digg 198

Buzz Marketing for Technology

JUNE 27, 2008

Comments Digg This. Customer Case Study: 156 Percent ROI with HP. 2008 Annual Google Communications Intelligence Report. (If you havent already, spend the $14.95 on a copy of Malcolm Gladwells The Tipping Point to learn more about influencers.). « previous page. | 1 | 2 | 3 | 4 | next page » Email.

Company 122

Company How To Case Study Mobile 122

Techipedia: Tamar Weinberg

JANUARY 24, 2008

Social Media Consultant and Tech Geek at Heart Home About Press Consulting Contact Sitemap Home > Opinion , Social Media > Why Nobody Should Buy Digg Why Nobody Should Buy Digg by Tamar Weinberg on December 20, 2007 Share It hasn’t even been a week and my once positive outlook of Digg has come to a sour end.

Digg 104

Digg Buy StumbleUpon Web 2.0 104

Webbiquity SMM

AUGUST 2, 2010

Though Facebook is generally more effective for b2c marketers than on the b2b side (as even this report notes), there are nevertheless b2b companies standing out from the crowd by getting results through Facebook. Don’t create a business Facebook page without checking out this report. How are they doing it?

Report 174

Report Social Media B2B GPS 174

Techipedia: Tamar Weinberg

FEBRUARY 6, 2008

There was not one mention of the possible loss of smell or loss of taste reported on numerous websites by real people (who have no relationship to one another and simply want to report on a fact and not a myth). Reply Gab "SEO ROI" Goldenberg February 6, 2008 at 5:44 pm Be proactive about it, like Dreamhost.

Reputation 125

Reputation Chemicals Issues Consultant 125

Convince & Convert

SEPTEMBER 18, 2011

Here we’re measuring how successful your content is in getting consumers to share it with others, as determined by tweets, likes, Linkedin shares, Google + shares, Diggs, and the like. You can also determine actual ROI on a per piece basis, as well as on your overall initiative.

Metrics 153

Metrics Types Postrank Content 153

Buzz Marketing for Technology

MARCH 23, 2010

In a recent Forrester Report on “ Customer Experience Pays Off as Social Media reduces Obstacles for Real Change ” they have really nailed down the argument I have been making over the last year about why Support is the single best place to build your business case for Social Media. Tweet This! Share this on Facebook. Share this on Linkedin.

Social Media 211

Social Media Retail Loyalty B2B 211

Bill Hartzer

AUGUST 31, 2010

What was the client’s ROI of their search engine optimization efforts? What type of reporting (website log analysis) will you provide to us? How often will you provide those reports? Will you provide consultation on how to interpret the reports so that we have a basic understanding of the statistics? Post this on Diigo.

Engineering 150

Engineering Questions Company CPC 150

Buzz Marketing for Technology

APRIL 1, 2010

In the recent Edelman Trust Barometer report they detail out how trust is rebounding in a handful of Western countries especially in the United States where trust in business jumped 18 points to 54 percent. Related posts: B2B Marketing: Trust + Community = ROI Trust is not a new thing when it comes to. Tweet This! Share this on Reddit.

B2B 252

B2B Content Press Release Marketing 252

Convince & Convert

SEPTEMBER 21, 2010

Many social media software packages (great ebook analysis of them here) can provide highly detailed reports on the impact of social media programs. Can those results be tied back directly to sales, and therefore ROI? Probably not yet, but other than search and email (and maybe banners) where CAN you do that? So, it is inexpensive.

Social Media 149

Social Media Strategy Consultant Web 2.0 149

Techipedia: Tamar Weinberg

MARCH 17, 2010

I remember sitting in an ROI webinar with New Marketing Labs’ Justin Levy , and he more or less skimmed through 5 or 6 different measuring tools like Grader, and of course, Google Analytics. Thank you for the post and for the shout out to our recent report. It means a lot coming from you. Make sense?&# This is a 12.5%

Communities 237

Communities Twitter Web 2.0 ROI 237

Techipedia: Tamar Weinberg

JANUARY 5, 2010

Social Media: Measurement and ROI Measurement Strategies for 5 Social Media Goals (PR Communications): John Cass talks about the various goals you might get through social media and the various ways to measure these goals. Are We Too Worried with Finding the ROI of Social Media? Measuring Social Media ROI: Does Size Matter?

Marketing 265

Marketing SEO Journal Engineering 265

Webbiquity SMM

FEBRUARY 7, 2011

ROI remains a contentious issue, but in at least a few areas best practices began to emerge. So, here’s a list of 45 specific things you should be doing,&# including learning (at least a bit of) HTML, using bit.ly , retweeting someone else at least twice per day, and my favorite: “Don’t track ROI. 85% of Inc.

Social Media 198

Social Media Tools Tips ROI 198

Bill Hartzer

FEBRUARY 15, 2010

They have lately reported good early adopter growth in 2009, and they have reached a 10,000 Alexa rank in one year. LeapFish reported that at its ongoing growth rate and with its new partnerships, the search engine anticipates more than 20 million searches to be executed in 2010. Subscribe to the comments for this post?

Engineering 90

Engineering comScore Affiliate network Wikipedia 90

Kikolani

SEPTEMBER 24, 2010

One killer tactic to boost your Facebook Ad performance – discover the responder demographics report. Unlikely sources for great link worthy content ideas – using Wikipedia citations, academic reports, and more to develop link worth content. Is marketing your business on Facebook effective ? Link Building.

Mashup 121

Mashup Resources Engineering Communities 121

Techipedia: Tamar Weinberg

JULY 8, 2008

Also, one story on the Digg home page does not an expert make. By that I mean not only the social voting sites like Digg, Reddit, etc, but also on the social networks (Facebook, MySpace, etc), social communication tools (Twitter, Pownce, Seesmic, etc.), For example, what plays well on Digg versus what plays well on Propeller.

Social Media 163

Social Media Marketing Consultant Communities 163

Kikolani

APRIL 7, 2010

Social Mention monitors 100+ social media properties directly including: Twitter, Facebook, FriendFeed, YouTube, Digg, Google etc. Best of #SMAZ – Blogging Tips, Social Media ROI, & SEO. Google Alerts will send you a daily digest email anytime your search terms come up in blogs, news, or other websites. Social Mention.

Social Media 165

Social Media Social Bookmarking Hotels Social Networking 165

Webbiquity SMM

OCTOBER 5, 2010

Jennifer Laycock reports some fascinating statistics and insights from a HubSpot study, revealing factoids such as: the average Twitter user has about 300 followers and follows 170. Nick Bilton reports on how researchers from Northeastern University and Harvard have analyzed Twitter messages to keep tabs on the nation’s mood.

Tools 207

Tools Twitter Tips Statistics 207

Buzz Marketing for Technology

JUNE 27, 2008

Digg this Slashdot Reddit. Its collaboration like never before and every CEO in IBMs recent survey of 765 global CEOs reported the lack of collaboration as a core problem holding back the growth of their companies. Report as spam. This blog reports on interesting new applications of technology and the people behind them.

Wireless 100

Wireless RFP Web 2.0 Microsoft 100

Webbiquity SMM

FEBRUARY 7, 2012

Reports, surveys, studies and infographics are among the most popular content posted and shared across social networks. Find the answers to these questions and many more here in more than 40 of the best reports, studies, videos and other sources of social media, search, and other marketing facts and statistics of the past year.

Statistics 190

Statistics Research Social Media B2B 190