SocMed Sean

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Shifting Focus From The Traditional Marketing Funnel To Personalized Messaging Using Social Media

SocMed Sean

There’s a lot of confusion about social media these days, and marketing professionals aren’t making it any easier. As a result, agencies and marketing professionals are being asked more frequently by executives how they can “use social” or get social” by engaging in the social space. So why the big shift?

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The Secret Formula To Social Media Success (shhh…don’t tell)

SocMed Sean

Even old-school marketers and brand managers are starting to wake up and figure out that social media isn’t a passing fad, it isn’t just about “cats on skateboards” and “people eating oatmeal” and that ignoring the conversation is only going to leave them further behind their competition. They aren’t.

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Easily Turn Your Nook Color Into A Full Android Table Without Voiding The Warranty

SocMed Sean

That was until she discovered that the Nook Color didn’t have access to the Android Market. For $199 from Barnes and Noble, this 7″ tablet offered a great UI, SD expansion card slot, and the ability for my daughter to check out eBooks from the local library and lend books to her other family and friends who also have Nooks.

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10 Questions You Should Ask Your Social Media “Expert”, “Guru” or “Wizard”

SocMed Sean

Just ask anyone in the pharmaceutical industry how they could possibly engage in drug marketing on Twitter. 7) What is your perception of social media marketing and how will it help my in my business goals? Why are these networks right for my business? Every social network is not right for every industry. Pretty self-explanatory.

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Why I Just Deleted All My Pinboards From Pinterest – Hint…It’s Their Terms Of Use

SocMed Sean

If I uploaded photos of my family, you could use them for your marketing purposes without my permission? So…you could use my original social media cartoons to promote Pinterest without every asking my permissions or paying me a dime? As always, I’m open to thoughts and discussions in the comments. Email this to a friend?

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Social Media Ostriches – The Corporate Hypocrisy Of Blocking Employee Access To Facebook and Twitter

SocMed Sean

In addition, by allowing their employees to position themselves as thought leaders and expand their sphere of influence, they could enhance their organizations position in the market, have happier employees, and maybe…even open up some new markets that might not existed without Social Media. Just look at Zappos as an example.

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BrainDump: 101+ Things You MUST Know About Social Media For Business

SocMed Sean

General Insights About Social Media 1) If you’re going to engage in social media, focus on building relationships not spamming the social-sphere with your marketing message 2) What you put into it is proportional to what you will get out of it. These should align with your overall company or brand marketing and customer service plan.