Buzz Marketing for Technology

DECEMBER 15, 2009

Facebook ads today remind me of Google AdWords in 2001 with low CPC’s on topics and segments many marketers will want to reach. I believe Facebook Ads will become the close “cousin” of Google AdWords – just with a more targeted and behavioral way to dial in your ads. Social Search could it be a Google Killer? Tweet This!

Marketing 217

Marketing Adwords Mobile Social Graph 217

Buzz Marketing for Technology

DECEMBER 8, 2010

After 9 years of Search Engine Marketing – I think it is safe to say any keyword you are going to buy is maxed out when it comes to the Google AdWords auction process. He’s got tons of examples of firms that capitalized or failed to capitalize on Real Time issues (United Breaks Guitars!) Email this to a friend? Share this on Facebook.

B2B 279

B2B Marketing Mobile CPM 279

Buzz Marketing for Technology

JULY 24, 2008

My Bookmarks Digg Del.icio.us My Yahoo Google Stumble Upon. And as individuals, we may want to change our own styles of work -- how we mentor subordinates, for example, or how we react to criticism. The most notorious recent example is Michael Eisner. ); document.write( ); FastCompany.com | Where ideas and people meet.

Company 279

Company Health Care Energy Groups 279

Buzz Marketing for Technology

JULY 7, 2008

For example, if you go create an external facing idea portal but don’t do the hard work to drive process change internally with the functions that own the changes your users want - your idea engine could do you more harm than good. Google Bookmarks. As a business, that audience is the long tail that needs a great experience.

Communities 117

Communities Groups Groups Social Media 117

Buzz Marketing for Technology

JUNE 27, 2008

How to turn Gmail into a massive personal database (Gmail + the Google Toolbar). How to get real-time news updates in Gmail (Gmail+ Google Talk + Twitter). I scan 275 RSS feeds in Google Reader and I use dozens of bookmarklets and shortcuts to help me manage it all. Enter Gmail and the Google Toolbar.

Bookmarklet 238

Bookmarklet Yahoo RSS Feed 238

Buzz Marketing for Technology

JUNE 27, 2008

Become a Knowledge Management Ninja with Google Reader. However, none matches the power of Google Reader. Some of these may work with RSS readers from Newsgator, Bloglines and others but they are written with Google in mind.). The Core Philosophy: Google Reader is a database and a feed reader.

Google Reader 273

Google Reader Google Bookmarklet RSS 273

Buzz Marketing for Technology

JUNE 27, 2008

This example represents the challenge with a lot of our elearning. In the example above, if the safety course started with an earthquake, I’d have to make decisions and get routed through the course based on the decisions I made. For example, the image below shows some simple changes I’ve made to the same image.

Template 280

Template Templates Course Real Estate 280

Buzz Marketing for Technology

JUNE 27, 2008

Connector looks at the public friends lists on del.icio.us, Pownce, Digg, Last.fm, and YouTube to see if youre connected there as well. For an example of what we can find, check out this search for knitting. Yahoo Answers, Google Reader, and Seesmic added to MyBlogLog Lifestream. share an item on Google Reader.

Yahoo 100

Yahoo Google Reader Flickr Widget 100

Buzz Marketing for Technology

JUNE 27, 2008

Maybe some pragmatic examples? Nicholas Carr: The Big Switch: Rewiring the World, from Edison to Google. We can more easily share and leverage the knowledge and experiences of others. More value is being created by expertise, perspective, relationships, influence, connections, etc. -- than by the things themselves. Now consider the "2.0"

Wiki 140

Wiki Project Meeting Organization 140

Buzz Marketing for Technology

JUNE 27, 2008

Social Search at LinkedIn Beats Google. I just found a more useful way to search than Google. It only works for a defined use case, but, in a search market that is 85% going on 90% Google-dominated, this can still be significant. The site that provides a better search experience than Google? 12 Comments. Conclusion.

LinkedIn 109

LinkedIn Google Directory API 109

Buzz Marketing for Technology

JUNE 27, 2008

So for example, if I wanted to look for sites about organization and GTD, I would type in: [link]. Bookmark from Google Reader. If you’re a fan of Google Reader, then you’ll definitely want to start using Google Reader + del.icio.us. An example for all you productivity junkies might be “tag:gtd&#.

Social Bookmarking 235

Social Bookmarking Delicious Google Reader RSS 235

Buzz Marketing for Technology

JUNE 27, 2008

Advice for students: buy yourname.com to secure your brand, make a video resume, start a Wordpress blog, use Google Reader, participate (comment on blogs and link to them), get on Facebook and LinkedIn, network, and more (see slideshow below): | View | Upload your own. RWW Network. ReadWriteWeb. ReadWriteTalk. AltSearchEngines. 25 Comments.

Class 274

Class Social Media Web 2.0 Wiki 274

Buzz Marketing for Technology

JUNE 27, 2008

Twitter’s a good example of this. It’s ironic to me that web design jobs, for example, are mostly paid by the hour. s recent post and with a nod as well to Anne Zelenka, I want to try to give a concrete example of how a traditional enterprise workflow (closing a deal) [.]. Google Bookmarks. Tom Mandelâ??s

Wiki 247

Wiki Web 2.0 RSS Products 247

Buzz Marketing for Technology

JUNE 27, 2008

Grab Google Reader and subscribe to Tim’s feed here. moves you up] on Google Reader to navigate your feeds. As a blogger, SU is far superior to Digg , Reddit or any other service in terms of delivering traffic. Related resources: Download Google RSS Reader. I barely visit Digg, Reddit, etc these days.

Tips 263

Tips RSS StumbleUpon Google Reader 263

Buzz Marketing for Technology

JUNE 27, 2008

IdeaScale ( our coverage ) does for research and development what Get Satisfaction does for customer service by providing Digg-style feature request boards. See the 10,000 Cents art project as example of how one can leverage Amazons crowdsourcing service. For starters, just google 99Designs and Pixish and youll see it isnt so.

Crowdsourcing 245

Crowdsourcing Software Project Forums 245

Buzz Marketing for Technology

JULY 24, 2008

database: I discovered this technique being used by an experienced Digg user who wanted to track information about other Digg users. He bookmarked user profile pages for all Digg users who he wanted to track; which gave him biographical and contact information. Then he created tags to classify each Digg user.

Social Bookmarking 157

Social Bookmarking Digg Applications URL 157

Buzz Marketing for Technology

JUNE 27, 2008

Home the browser Campaign 2008 News & Politics Arts & Life Business & Tech Health & Science Style & Shopping Travel & Food Sports Slate on NPR Video PRINT DISCUSS E-MAIL RECOMMEND Facebook MySpace Mixx Digg Reddit del.icio.us 31, 2008 Googles Evil Eye Does the Big G know too much about us?

Nielsen 279

Nielsen Pluck MySpace Study 279

Buzz Marketing for Technology

JUNE 27, 2008

There should be a trigger for the habit … stress can trigger smoking, for example. I keep a simple Google Doc as a post ideas list, and every time I think of something, it goes on the list. s first powerhouse post on Ittybiz to dominate Digg. The habit to blog, on a regular basis.read more | digg […].

Blogger 109

Blogger Digg Tips List 109

Buzz Marketing for Technology

JUNE 27, 2008

The following is a simplified example. Well, here’s how: Technorati : Type in the word of the topic you want, for example “learning&# , “history&# , “atheism&# , “education&# or whatever you want and you’ll get a list of recent blog posts tagged with those words. Or at least, if youâ??re s say youâ??re

FeedBurner 100

FeedBurner Web 2.0 RSS Education 100

Buzz Marketing for Technology

OCTOBER 14, 2008

Google exemplifies this philosophy — did it wait until it had a better email program than Microsoft Outlook to launch Gmail? Same thing with Google Chrome — was it better than Firefox when it launched in beta? — If you liked this article, please share it on del.icio.us, StumbleUpon or Digg. Productivity 2.0:

Products 260

Products Project Software Meeting 260

Buzz Marketing for Technology

JUNE 27, 2008

If you like this one, please don’t hesitate to stumble, blog, digg, bookmark, and otherwise promote the hell out of this. Build ego searches using Technorati and Google Blogsearch. Use Google Reader to store your ego searches. Use WebsiteGrader.com to make sure your site is well built in Google’s eyes.

Social Media 280

Social Media Brands Technorati RSS 280

Buzz Marketing for Technology

JUNE 28, 2008

We support embeds from Youtube, Google Videos, BlipTV, Metacafe, DailyMotion, Viddler, Yahoo Videos and several other approved sites only. Like tagging and Digg andâ?¦ s about the links (Something the designers of LOM completely forgot) Slide 30: Complex Answers Example: How do you know this will be good? Embed Video?

Metadata 193

Metadata Patterns Web 2.0 Embedding 193

Buzz Marketing for Technology

JUNE 27, 2008

There are many ways to filter news feeds from your favorite sources, including passively by relying on meme trackers like Techmeme or social news services such as Google Readers shared items. The example pipe below would filter our feed and return only posts that talk about "Facebook" in the title. RWW Network. ReadWriteWeb.

RSS 270

RSS Feed Feedly FeedBurner 270