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7 best LinkedIn analytics tools

Unmetric

LinkedIn, used by millions of professionals and organizations helps to keep an ear to the ground on what’s trending in the world of business. LinkedIn is a great tool for B2B organizations to generate leads, make new connections, and build their brand. This tool comes with a host of features to amplify your LinkedIn presence.

Analytics 112
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How to Use ChatGPT for Social Media + 46 Prompts to Get Started

Hootsuite

Strategy advice Stuck on where to take your social media strategy next? Why not leverage ChatGPT for social media strategy ? Try using prompts like: Create a three-month social media strategy for an organic snack company. Want a synopsis of your last webinar to share on LinkedIn? Book a free demo today.

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Brand awareness: What it is and strategies to improve it

Sprout Social

Jokes aside, your brand awareness strategy will set the tone for a person’s entire experience with your brand. As your brand awareness strategy matures, you’ll soon find that the most effective awareness drivers don’t come from your official brand channels: they come from your fans. Source: Marketoonist. Brand surveys. No problem.

Strategy 130
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11 Time-Saving Social Media Collaboration Tools

Hootsuite

More time to execute their social strategy, to create content, and to engage with customers. Bonus: Download our bundle of free customizable social media workflow templates and set up a clear approval process for your team in minutes. Book a Demo Content planning Good collaboration requires even better communication.

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How to Take a Collaborative Approach to Managing Social Accounts Across Higher Ed Departments

Social Media Strategies Summit

They must ensure that each department consistently creates and posts suitable types of content and find reliable, scalable strategies for centering important messaging on top-level brand accounts. Jenny Li Fowler , Director of Social Media Strategy, Massachusetts Institute of Technology. You can’t do it all alone.

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Analyze earned and owned data to measure the true impact of social on your business

Sprout Social

In this article, we’ll break down best practices for measuring both your earned and your owned social data, how you can use this comprehensive perspective to inform strategy decisions across the business, and how you can do it all with a tool like Sprout. What is owned and earned data? Analyze by content type or topic category.

Data 123
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The Top 10 Stress-Free Social Media Planning Tools

Hootsuite

Bonus: Download our free, customizable social media calendar template to easily plan and schedule all your content in advance. When you’re doing initial research into which tools to choose, make sure you try them out before you commit or schedule a demo to see how they work. What is a social media planning tool?