Trending Sources

At #IBMConnect, @Jeff Schick Demos #IBMVerse and Unveils #ProjectToscana IBM #SocBiz

Blue Focus Marketing

As was the case the year before, the event was a whirlwind of activity, with exciting conversations and fascinating new tools to be discovered around every corner. From the time we first began writing The Social Employee (McGraw-Hill) to this year’s event, I have seen firsthand the vision IBM has for the future of business—and it begins with employee engagement. FOR EWORD by David C.

We’re Revolutionizing the Social Analytics Space. Again.

Simply Measured

Check out our new website, and learn more about this game-changing solution by requesting a demo of Simply Measured today. Company News News & Events Social MediaFor years, marketers have been challenged to show return from their social media programs and data. Social marketers want to know how they’re impacting business outcomes across all channels, both public and private.

How To Incorporate Twitter Into Your Event


Twitip Getting more out of twitter Follow 102,289 followers Subscribe 20,083 subscribers starters guide getting followers tools tips business people news add a tip Lara Kulpa @larakulpa How To Incorporate Twitter Into Your Event 16 [Hey everyone - our submission form has been acting up, so if you have submitted a guest post and have had troubles, please email it to me at - Thanks!]

The 3 Best Things About Social Data Visualization

Simply Measured

Aviel Ginzburg, co-founder and VP of Product at Simply Measured, and Michelle Wallace, Senior Product Marketing Coordinator at Tableau, taught us how to make social data flexible and beautiful, and integrate it with your company’s other data systems — complete with demos and an in-depth Q&A session. News & Events Social MediaIt Gives You the Context You Need.

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Videos Can Now Be Added to Facebook Comments

SocialTimes Facebook

Videos  are everywhere on Facebook, and they can now be included in one more place: comments and replies to posts from users, pages, groups  and events. And when we demoed our hack to fellow employees the following week, they absolutely loved it. Facebook Web Video Android Applications apps bob baldwin Comments Events Groups hackathons iOS Pages Videos

What You Missed at Social Fresh 2016

Simply Measured

Exclusion Targeting: Make sure to exclude people from an event. Sign up for a demo here. Education & Analysis News & Events Social Media10 Social Media Trends You’ve Been Ignoring Download. Last week, more than 300 social marketers came together to get inspired and learn from the industry’s top brands and thought leaders. Sally says: . How is my brand different?

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The CiscoLive Experience

Janet Fouts

Man, what an event! All about the network. I go to a lot of events, and whether I’m speaking or attending the one complaint I hear every time is about network overload or failure. At this event that was never a problem! At lunch with the event organizers they told us about the level of transparency  they maintain at all times. Event organization. Geek candy.

5 Smart Ways to Use Email Signature Marketing

Convince & Convert

Marketers across many industries have relied upon the trusty “paid, owned, earned, and shared” channels that have proven to be successful for years on end (with a few new channels introduced along the way): boost website traffic with SEO, attend trade shows and host field marketing events, use digital advertising and remarketing, implement a PR strategy, use social media, and on and on.

[Cool Social Tools] The Power of Breezio


One of the ways of doing so is launching a new campaign titled, ‘Heroes,’ centered around engagement pre, during, and post conferences and events. We want to capture the power that keeps your community energized and maintain those levels of engagement even after the event. With Breezio, memorable moments are no longer confined to the event. Optimal Community Engagement.

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3 Viral Marketing Lessons from the 2016 Super Bowl Commercials

Talkwalker SM

The Super Bowl is one of the biggest global events for both the sporting world and for brands. Not for Live Events. But when it comes to live events, Super Bowl 2016 showed Twitter is still the platform of choice for viral marketing. Facebook drove more audience interaction in the build up to Super Bowl 50 while Twitter got more engagement during the event itself.

Industry Buzz: 4 reasons why is the up and coming community platform


Here are 4 key reasons to give a demo: The creators understand real associations’ challenges. More direct interaction is also encouraged with the video conference integration, which allows users to hold real-time online events in tandem and generate even more content for associations to use. Aptify’s mission is “Changing the World, One Client Mission at a Time.” In all,

The 3 Most-Asked Questions at Our Social Attribution Webinar

Simply Measured

The webinar ended with a quick demo of our own solution to this pervasive marketing dilemma, and a robust Q&A. Education & Analysis News & EventsWe just wrapped up our Social Attribution: What It Is and Where to Begin webinar. We couldn’t get to all the questions, but here were the top three most-asked–and their answers. How Do You Get the Dark Social Data?

How Brands Use Vine


Behind the scenes shots: Include your users and make them feel closer to your brand by for instance showing them exclusive shots before big events or just random happenings at the headquarter. How to videos: This is also in line with product demos, where you can either show how to make great use of your products, short cooking tips, or home improvement tips.

The 5 Most Common Kinds of Dark Social Content

Simply Measured

We tend to share links privately when we’re making plans with individual friends or groups of friends, and are exploring our possibilities or floating new ideas for trips, events, and restaurants. We should get a demo. Dark Social  refers to the sharing that we do through non-public channels like Facebook Messenger, Twitter DM, Slack, or even text message and email. You:  OMG.

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Free Social Media Tools We Love: Facebook Ads Compass

agora pulse

Further down the report, I receive metrics about whether or not my ad campaign reached and resonated with my target audience. I was delighted to see that my female, 25-34 demo got the lion’s share of my campaign. In the event that I wasn’t satisfied with my ad results, I could simply hop to another AdEspresso free tool to work on bettering my next campaign. The

APOSDLE learn@work - Triple-I

Buzz Marketing for Technology

Events. Demo of the first prototype available. The APOSDLE project is organizing a German industry session at this event in Stuttgart. Sitemap. Search: Top menu. Overview. Workplan. Results. Publications. Partners. Weblog. Contact. APOSDLE learn@work. -->. Right menu. Workshop on Contextualized Attention Metadata: Profiling and Modelling User Activities - Call for Papers.

DHL and F1: Proving Sponsorship Value with Social Listening and Image Recognition

Talkwalker SM

Event organizers too, run into difficulties when trying to accurately value their sponsor deals. Now with the introduction of image recognition technology , brands and event organizers have an opportunity to get an even clearer view of the reach and value of sponsorship activity. Brands have long understood the impact that images from sporting events can have on global audiences.

Introducing Talkwalker Image Recognition: The Future of Social Listening

Talkwalker SM

At many events – from fashion shows to Formula 1 races – the brand logo might be featured prominently, but the brand is not explicitly referenced in articles or posts. To make your social data intelligence smarter, contact us today for more information and a free demo! In 2016, talking about the internet means talking about visuals. More than 1.8 Images are everywhere. to March 2016).

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15 Ways To Get More Followers On Twitter, Facebook, Instagram and Google+

The Social Media Hat

Holidays, news events, trends, and popular culture information like celebrity birthdays can get you a lot of traction in shares and likes, and you can parlay that into more page likes with the tip above. 3. To help you monitor events and holidays, check out: National Day Calendar. Social Media 15 Ways To Get More Followers On Twitter, Facebook, Instagram and Google+. It's not easy.

Zika: A Social Media Conversation Timeline

Simply Measured

We looked for correlations in the aggregate data and aligned trends with specific events, supported by conversational analysis from Simply Measured. Here is the timeline of major conversational events around Zika we found on social. Want a demo of  Social Listening by Simply Measured to see how the Zika conversation or other macro trends may be affecting your brand?

New Features from Talkwalker: Time Lapse Graphs, Improved Instagram KPI’s and LinkedIn Monitoring

Talkwalker SM

Understanding the evolution of social discussions about trends, brands, events and more. To try out these great new features, contact us today and we’ll set you up with a demo with one of our expert consultants.  . The world of social networks and online data is in constant flux. Every month (perhaps even every week!) new networks emerge, changes are made to engagement options and businesses adjust their priorities. Here are our top new features and how to use them. Time Lapse Graph. What is it for? In-Depth Instagram and YouTube Analytics. What is it for? How can I use it?

Everyone Can Now Create Twitter Moments: Here’s All You Need to Know

Buffer Social

It’s a powerful Twitter feature, continuing to help build community as we engage specific topics and events. Among them are things you can’t experience anywhere but on Twitter: conversations between world leaders and celebrities, citizens reporting events as they happen, cultural memes, live commentary on the night’s big game, and many more. Creating a product demo. ZwtygXR47z.

The Roadmap to a Perfect Social Media Post

Talkwalker SM

Find social intelligence insights for your campaign, company or brand with a free Talkwalker demo. Influencer marketing is key – regularly mention celebrities in your tweets, or better yet, enroll one to become your brand ambassador ; Use the buzz of current events to make more people interested in your posts. What is the secret to a perfect social media post? For Facebook: .

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12 Types of Facebook Live Videos that You Could Create to Help You Grow Your Blog and Business


The day we launched tickets for this year’s ProBlogger Training Event I jumped on Facebook live during the launch ( here’s the replay ). I did this partly to build some buzz and promote the event but also partly to field questions that came in about the launch as tickets went live. 3. Event Recaps. Live Events. Ask me Anything (AMA). Behind the Scenes.

The Ultimate LinkedIn Lead Generation Guide

Sprout Social

Offer a free trial, demo or at the very most, an exclusive discount code. DocuSign saw great results  with a sponsored InMail campaign that had two goals: Getting registrants for a roundtable event. Additionally, it generated over 350 registrants for the roundtable event. You won’t find many selfies, heated arguments about celebrities or artsy brunch pictures. Try Ads.

Master New Skills: Social Media Power Tips to Be More Successful

Peg Fitzpatrick

Guy Kawasaki and I were recently invited to give a presentation at an event for Gone Social in San Francisco. When you go Live on Facebook, people who follow your Page may get a very valuable notification for your event. You can see a demo in the presentation link below. Let’s face it, social media is getting more complicated as time goes on. Let’s dive in!

9 Magic Social Media and Marketing Tools to Transform Your 2016

Socially Sorted

You can easily click on the Wisestamp icon in Gmail and edit the signature to show your latest event or promotion. LOVE this tool for being able to easily create the most awesome branding image mockups and demo videos. The year is drawing to a close and I want to share some magic tools I have discovered recently.  . Image by Shutterstock. And they have to be magic. The Magic? love it.

Secure your spot today for Monday’s Association Palooza II!


After a sold out event in June, Association Palooza is back — with more mobile and responsive content, more lessons learned, and more networking. If you attend one event this Fall, this should be it! Register now for this “must attend” event! 12:00pm-12:45pm - Lunch & Optional Demos. 15-3:00pm - Lessons Learned & Optional Demos. Location.

How to Use Social Media Strategy to Reach Mommy Blogs

Techipedia: Tamar Weinberg

You want to start with a list of mom blogs that you like — ones that jive with your brand, are in your target demo, and look like they get medium to high traffic. Come to your mom blogger event? This is a guest post by Vanessa Van Petten. Since I had no marketing budget, I decided to spend all of my efforts partnering with other mom blogs and asking them to post about us.

[Cool Social Tools] Mattr Segments Your Social Audience To Identify Influencers


Measure Performance of Campaigns Compared to Competitors: Monitor competitive brands or events and track Share of Voice. For more info or a demo, contact Mattr. This series of posts is for software and app and tech vendors who have new tools they’d like you to know about. Startups are welcome to contact me at maddie[at]socialfish[dot]org to submit guest posts about their platforms.

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Cool Social Tools: Small World Labs Community


Events. You can sign up for a personal demo of Small World Labs Community or visit the Small World Labs website. This series of posts is for software and app and tech vendors who have useful tools they’d like you to know about. Startups are welcome to contact me at maddie[at]socialfish[dot]org to submit guest posts about their platforms. Improve supporter retention rates. Directories.

Tools 54

How Brands Are Using Live Streaming Video Successfully

Convince & Convert

Nestlé’s Drumstick  did a sponsored event to reach out to early Periscope influencers to create their own content and promote with sponsored tweets. Live events. Red Bull and Mountain Dew have also used it for events. U2 Plan video events that are pure fun, like Taco Bell did with its mock press conference. know how important preparing and letting go is. Are you ready?

Video 53

The Digital Reality

Twist Image

The mass consumer thinks of augmented reality and virtual reality in terms of videos games, demos at toy stores or rides at a thrill park. Magic Leap was supposed to unveil the first demo of their technology at the TED event (which happened earlier in the month). It becomes strikingly closer to home after you watch the Magic Leap demo below. Without question. To us.

Email Automation: The Essential Guide to Email Marketing Automation

Razor Social

With email automation, when an event happens, an email is triggered (automatically sent). What type of events triggers emails? The offer could be to purchase the product, sign up for a trial, book a demo etc. Trigger – This is used to describe an event happening that causes something to happen (e.g. Well, this guide will help. Report by eMarketer. Click To Tweet.

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Davos 2016: DiCaprio, Macri and Biden Dominate the Social Headlines

Talkwalker SM

The new president was very active on social media during the event as well , and went from posting a picture of his boarding passes (AirFrance, mind you) to commenting on his meetings with many world leaders. Macri easily took the top spot as Twitter influencer for the event, his engagements even surpassing the official @wef Twitter account. Davos 2016: The Big Picture on Social.

News 24

Secret to a Killer B2B Social Media Program

PWB Marketing Blog

Businesses spend hours publishing blog posts, sending out tweets, and posting on Facebook how great their product is, promoting speaking events, sharing staff updates, discussing company news, and pushing out special sales and promotion. Offer a free demo over the phone or free in person consultation. Frustrated. If you want results, first stop talking so much about yourself.

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5 Ways B2B Can Learn from B2C Marketers

Buzz Marketing for Technology

You know it well: a dedicated area for a rotating hero graphic; some space touting your news and events, and maybe a few awards; and, of course, customer logos prominently displayed on the site.  . Your case studies, white papers, e-books, articles and events are a category. Business and consumer brands have traditionally approached marketing from two totally different vantage points.

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105 Ideas to Add to Your Editorial Calendar

Convince & Convert

Demos. I’m constantly amazed that our audience loves CoSchedule’s  marketing calendar  so much that they want to share it with their networks. Demos are like a show-and-tell for your product or service, and are particularly powerful when combined with user-generated content. Posters date back to the mid-nineteenth century as a terrific way of promoting events.

105 Types of Content to Fill Up Your Editorial Calendar

Convince & Convert

Demos. I’m constantly amazed that our audience loves CoSchedule’s  marketing calendar  so much that they want to share it with their networks. Demos are like a show-and-tell for your product or service, and are particularly powerful when combined with user-generated content. Posters date back to the mid-nineteenth century as a terrific way of promoting events.

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The One Marketing Technique that’s Best for Your Launch

Techipedia: Tamar Weinberg

Most startups launching products typically adopt one or two mechanisms – at an event such as Demo, etc. This is a guest post from Mukund Mohan. When Brian Solis and I launched BuzzGain in January 2009, we had 5 primary blog(ger)s who covered us out of the top 10 influential ones that we targeted and 27 other blogs that made a mention of our launch. This was an avalanche.