Creating Passionate Customers: Brand Evangelism and What it Means.
Techipedia: Tamar Weinberg
AUGUST 26, 2009
Offer them free products, samples, or gifts. Offer them benefits that let them continue singing praises about your offerings. Sure, they might do this by themselves without your involvement, but embracing your supporters can keep them promoting you for much longer. Shower them with discounts or monetary compensation.
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