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February’s Featured Resource: Amplify.com

Harp Interactive

Being prolific in social media, I am always on the prowl for useful tools, resources and social media platforms to expedite the time involved in producing and sharing relevant content across the social universe. Sharing: Amplify syncs with Twitter, Facebook, Tumblr, Posterous, Diigo, Bit.ly, Friendfeed, Delicious and Clipmarks.com.

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5 Brands Successfully Using Education to Engage

Convince & Convert

They share delicious recipes along with stunning photos of ingredients, tips to keep your kids healthy, and spotlights on new local vendors. When I thought about Cabot, I thought about orange cheddar and Vermont, but nothing especially delicious. Cabot is not promoting the healthy route like Whole Foods, they stick to the delicious.

Education 126
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Some Perspectives on Pinterest

Social Media Marketing

Simply stated, the site is a visual bookmarking tool. Why It Works And really, this approach is parallel to the way I think Pinterest is different.

Apparel 167
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How to Measure and Benchmark Your Instagram Influencer Program

Sprout Social

Here are some KPIs for website performance to consider, many of which can be tracked in tools like Google Analytics: Page views. You can also use analysis tools to measure the website performance of your competitors and compare metrics domain vs. domain. New visitors. Returning visitors. Demographics. Bounce rate. Average time on page.

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Content Aggregators are Killing Content Creators

Techipedia: Tamar Weinberg

While the problem doesn’t solely lie on the shoulders of the developers who have been implementing the tools in these web applications, the responsibility for accurately monitoring true interest in submissions does. With no incentive to click through to the source, we’re ridding content creators of their hard-earned payoffs.

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3 Golden Business Rules for Social Media Engagement

Techipedia: Tamar Weinberg

They hear about tools, put forth a miserable effort, and are either too busy or just lazy. A response came from a business owner who had the perfect answer on her website and directed the original poster to the website for a detailed reply. When I reviewed the poster’s account, I understood why.

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I Started a Blog But No One Cared | Social Media Strategery

Social Media Strategery

Development Social Media I Started a Blog But No One Cared Fri, Jan 8, 2010 Enterprise 2.0 Image Courtesy of Flickr user cogdogblog As many of you know, here at Booz Allen, we’ve got an internal suite of social media tools available on our Intranet – hello.bah.com. why isn’t anyone asking questions?

Gov 2.0 125