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7 ways to use social media for market research

Sprout Social

As marketers, it’s our job to know our target audience’s needs and preferences. It’s why we conduct market research every year to better understand what our customers want and uncover new business opportunities. But sometimes market research alone isn’t enough, especially when consumer preferences can change overnight.

Research 144
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Free Tools for Monitoring Hot Search Trends

Adam Sherk

A tactic that some news and content sites employ is monitoring Google’s Hot Trends list in an effort to identify hot topics and then quickly produce matching content around them. Many search trends come and go quickly, so sites that cover a topic after its peak will likely miss out on the larger search engine visibility opportunity.

Trends 146
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Burger King’s Social Media Strategy: Whopping Online Interaction And Engagement

Keyhole.co

million TikTok: 1 million YouTube: 249K subscribers LinkedIn: 523,700 followers Reddit: 11,500 members But since they have an online presence in various countries, their regional accounts also have millions of followers and activity. Let’s take a closer look at the key features of their online marketing strategy. And it works!

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This Week in Social Media – 4/3/2013

Social Media Marketing

Each week at Ford, I compose a newsletter that includes a series of links about current events and trends in the worlds of technology, social media, mobile, communications and marketing in order to keep the wider team up to date on changes, newsworthy items and content that might be useful in their jobs. These are those links.

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A Comprehensive List of Social Media Tips, Guides, Plugins.

Saying It Social

of upcoming trends [link] Seesmic – Twitter & FB app [link] Twitterrific – Mac & iPhone app [link] TweetDeck – Twitter, FB & MySpace app [link] Power Twitter – Firefox Add-on https://addons.mozilla.org/en-US/firefox/addon/9591 Twuffer – schedule tweets for later! Buzz Index – Today?s

List 149
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What’s your Social Media diet?

Buzz Marketing for Technology

Share this on Reddit. Throughout the day I follow toggle between TweetDeck, retweeting good posts and reading new posts on my Google Reader and sharing them (during lunch or after work). My advice would be don’t let Google Reader (or any social activity) over run your life – remember you are in control! Tweet This!

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Free Tools for Social SEO

Saying It Social

Saying It Social Your Social Media Marketing Resource Home About Polls Our Services Testimonials Free Tools for Social SEO Plenty of bloggers are talking about the inevitable intersection of social media marketing and search engine optimization.

SEO 128