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Top 10 Influencer Marketing Campaigns

Social Media Strategies Summit

Influencer marketing has always been one of the most effective strategies for reaching new audiences. Coca-Cola Targets Can Thieves When Coca-Cola ’s marketing partners searched for a way to promote Coke Zero Sugar, they discovered that 40% of people admit to taking someone else’s food or drink.

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7 ways to use social media for market research

Sprout Social

As marketers, it’s our job to know our target audience’s needs and preferences. It’s why we conduct market research every year to better understand what our customers want and uncover new business opportunities. But sometimes market research alone isn’t enough, especially when consumer preferences can change overnight.

Research 144
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Search Engine Optimization THEN Blogging THEN Social Media Marketing

Webbiquity SMM

These are usually the same people who say something like, “We don’t sell anything online” when I ask them about their internet marketing strategy. Can you come up with a better Inbound Marketing Haiku ?). ” isn’t going to happen without a comprehensive and coordinated internet marketing strategy.

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Is SEO affected if I publish the same content on my blog and Linkedin?

Lucy Hall

Is my SEO affected if I publish the same content on my blog and Linkedin? I often hear people ask: If i am publishing duplicate content from my blog to LinkedIn or vice versa could this cause negative Search engine ranking results for my website or blog? You could publish the content to your blog and rework it for linked in.

SEO 60
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Do Brand Characters Help or Hurt Visual Content Marketing on Facebook?

Convince & Convert

Marketers and advertisers have relied for decades on brand characters like Tony the Tiger and Mr. Clean to build brand trust and awareness through print, TV and packaging. Today, brand marketers use these same characters in visual content on Facebook in an effort to engage their target audience. Unloved Brand Characters on Facebook.

Brands 152
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10 Social Media Marketing Basics for Budding Businesses

Sprout Social

Fast forward to present day where a social presence is an expectation for businesses, with 80% of marketers relying on social media to raise brand awareness. If you’re starting from scratch, the following list of social media marketing basics can help get your presence off the ground. Chances are you can find them here.

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Tips on How PR Pros Can Create Social Media Success

Mindjumpers

Think about what you publish and write from a perspective that can be appealing to the media. This means that it can be of great value to consider creating a social news backgrounder together with your pitch, using a site such as Delicious. Similar Posts: Best Practices of Cross-Platform Social Media Marketing [presentation].

Netvibes 218