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Tips on How PR Pros Can Create Social Media Success

Mindjumpers

Tweet When having established a well-planned social media presence and your business has connected with relevant media and influencers, you might consider whether it’s time to take the next step and give your PR efforts a social boost as well? Develop social news backgrounders.

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Why Social Media Is Like Getting Stoned

Techipedia: Tamar Weinberg

People who use social media correctly tend to exhibit some of the more overt characteristics of people chemically influenced (and those who use social media badly exhibit either characteristics of teetotalers or people over-chemically influenced). I have much to accomplish and certainly wouldn’t want to be stoned.

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3 Golden Business Rules for Social Media Engagement

Techipedia: Tamar Weinberg

Do study your influencers Want to reach out to influencers ? Thing is, some people don’t really reach out correctly to influencers. Influencer outreach may possibly be the most powerful outreach tactic that PR practitioners or marketers are laziest about. Just do it head first, not with one foot.

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The Social Media Monitoring Lighthouse – A Guide on What and How to Monitor

Razor Social

Influencer Monitoring. Relevant Influencers drive conversation and action so they are an important part of social media. Your monitoring tool should help track a variety of things in this area: The partner influencer – You may actively work with influencers to promote your campaigns on a paid/unpaid capacity.

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This Week in Social Media – 4/3/2013

Social Media Marketing

Some examples include: continuous product development, deeper customer relationships, more transparency, and measurement of influence, not impressions. As always, all of the links above are available on Delicious ; and this week, I've added my This Week in Social Media Magazine on Flipboard.

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Is Social Media Worth it for You?

Techipedia: Tamar Weinberg

4: Online Driven Companies – Social media can be used to drive traffic to online websites. Communities, social news sites, and online sharing can be leveraged to build a site following. I think e-commerce benefits from social media. These two advantages make creating a high return not only easier, but also more likely.

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5 Things True Social Media Experts Do Online

Techipedia: Tamar Weinberg

In fact, I don’t think becoming a social media expert is something that people should be worried about; they should be focused on becoming expert communicators instead. Influencers accept that they have a position to hold and won’t abuse it for a quick buck. Highlight Others Do you ever read the tweets of Chris Brogan?