Remove influence
article thumbnail

The Unfortunate Investment of Social Media (and its Consequences)

Techipedia: Tamar Weinberg

Using Digg as an instrument to get Digg’s attention has never clearly had an impact until last week’s “revolt,&# and the only reason why it had an impact then was because it was done off Digg’s site (in this case, Ustream ) and had plenty of press people standing behind it. Answers Yahoo!

Digg 100
article thumbnail

Convince and Convert Blog: Social Media Strategy and Social Media.

Convince & Convert

Social Media is “Viral Marketing&# False, in the same way that a square is also a rectangle, but a rectangle isn’t a square. You’re engaged in an advertising and marketing campaign that uses the Web as its distribution platform. You have to create content, be part of many communities, and proceed incrementally.