Tips on How PR Pros Can Create Social Media Success
Mindjumpers
JUNE 8, 2011
E.g. it’s almost a safe bet that events like the #Oscars or #SXSW will have a large group of people following the hashtag before, during and after the given event. This means there can be great value in timing news or relevant content around these popular events in order for them to have an engaged audience to spread the message.
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