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7 ways to use social media for market research

Sprout Social

While focus groups are helpful to reference at the start of new product or campaign development, they’re less useful for gathering customer feedback once said post-launch. Social media is much cheaper than surveys or focus groups, which can cost thousands of dollars depending on the size and complexity of your research panel.

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5 Simple Ways to Optimize Your Blog Posts to Generate More Traffic

Kikolani

This should be referred to whenever you are generating blog posts in the future. After taking the time to identify a group of suitable keywords you’ll be ready to move on to the writing phase. Online tools such as the Google Keyword Tool and Uber Suggest will prove helpful when it comes to the compilation of a comprehensive list.

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How Reynolds Kitchens’ #EndlessTable Campaign Revamped Its Brand on Instagram

Pixlee

Reynolds Kitchens won’t only help you keep your food fresh – they’ll help you find seasonal recipes that are easy to make and delicious to eat. Even if you’re not a #foodie, you’ll appreciate the vibrant design of Reynolds Kitchens’ #EndlessTable, you and their 19,400 and growing group of followers. The Concept.

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Building Trust: A Relationship is Not a Newsletter Opt-In

Techipedia: Tamar Weinberg

In the post, I shared my don’ts of social networks, and to that point, I added the following rule for LinkedIn: Gathering all the email addresses of users you are connected to — even locating email addresses of LinkedIn Group managers — and utilizing this mailing list to promote your own company or service off-site.

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The Bamboo Project Blog: Blogging for Learning: Blog Challenges

Buzz Marketing for Technology

In a blog challenge, several  bloggers work together on a group learning project over a period of time--a few days, a week, a month. Encouraging Interaction and Participation One of the primary benefits of blog challenges is the ability to build up group connection and interaction. What is a Blog Challenge? Post a comment.

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The Social Media Monitoring Lighthouse – A Guide on What and How to Monitor

Razor Social

You may also need to monitor particular topics, which may have conversations around groups of different keywords. You can track a group of your competitors to identify how they are performing in relation to SEO, social media etc. Topic wheels shows the grouping of conversations related to a topic. Sentiment Analysis. Talkwalker.

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7 Traits of Highly Effective Viral Videos

Techipedia: Tamar Weinberg

To be sure, though, solicit feedback from a group of trusted peers not directly involved in your company or marketing objectives before going ahead with publishing the video, since you need an unbiased opinion. Ideally, if you cover ground on at least two of these traits, your video might have a good chance of success. Ad clicks on videos?

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