Sprout Social

NOVEMBER 9, 2021

Trying to figure out how to get more subscribers on YouTube? That said, competition on YouTube is fierce and building a community of dedicated viewers doesn’t happen by accident. The good news is that there are actionable steps you can take to boost your YouTube subscriber count. Fair question! Think about it.

YouTube 138

YouTube Tips Tools How To 138

Keyhole.co

DECEMBER 23, 2023

The low pricing model aside, Ryanair does not mind using out-of-the-box marketing strategies. Ryanair’s marketing strategy has a tongue-in-cheek approach, earning them a lot of good and bad press, even back in the day. This blog examines how Ryanair’s social media strategy helps the brand gain the active engagement of audiences.

Social Media 52

Social Media Engagement Strategy Meme 52

Hootsuite

NOVEMBER 2, 2020

YouTube analytics allow you to measure the success of your YouTube marketing efforts. Marketers can track just about everything from the YouTube Studio dashboard, from YouTube channel analytics right down to real-time video metrics. How to use YouTube analytics. How to see analytics on YouTube.

Metrics 145

Metrics Analytics YouTube How To 145

Sprout Social

DECEMBER 22, 2022

At Sprout, this year looked a little different since we debuted a new network-specific social media strategy at the beginning of the year. Awareness networks, like TikTok, Instagram, Pinterest and YouTube, are where people go for inspiration. This strategy forced us to really think about why a user visits a platform.

Strategy 107

Strategy Metrics Team Social Media 107

Oktopost

SEPTEMBER 22, 2022

Listen to the podcast: Or catch us on Apple Podcasts , Spotify , or YouTube. Why integrating social engagement data into your marketing automation platform is a complete game-changer that will earn you a permanent seat at the strategy table. The Definitive Guide to Social Engagement Data Inside of Marketo. Episode Summary.

Data 174

Data Engagement Hubspot B2B 174

SocMed Sean

JUNE 26, 2012

Developing a social media strategy isn’t easy, especially with so many channels out there…it sometimes feels like social media overload ! But ignoring social media outright definitely isn’t a good strategy. Resist the temptation to create a strategy as quickly as possible, just so you are doing something.

Social Media 272

Social Media Strategy YouTube Resources 272

Hootsuite

AUGUST 18, 2020

The YouTube algorithm decides what people watch on YouTube 70% of the time. And according to Pew Research Center, 81% of American YouTube users say they regularly watch videos recommended by the algorithm. We’re going to lay out how the algorithm works, as well as all the latest YouTube algorithm changes for 2020.

YouTube 145

YouTube HootSuite Metadata Notification 145

Oktopost

NOVEMBER 14, 2022

Influencer marketing is one of the most powerful strategies that could be done for your business. While influencer strategy is more commonly associated with B2C businesses, B2B has recently seen some potential growth in this strategy. Let’s dive in on how B2B influencer strategy works, and how you can apply it to your business.

B2B 69

B2B Influencer Strategy Industry 69

Sprout Social

JULY 20, 2020

Trying to wrap your head around YouTube SEO? Recent YouTube statistics tell us that more and more viewers are discovering content via search. Read on for our step-by-step guide to YouTube SEO that you can easily apply to all of your videos. By default, YouTube does a pretty solid job of cluing creators into what viewers want.

SEO 134

SEO YouTube Video How To 134

Pam Moore

MAY 12, 2019

In the digital age of today marketers know how to strategically piece together a beautiful canvas of images on their Instagram profile, create eye catching Facebook cover photos, and engaging video intro and outros for YouTube. To survive in business today marketers must know how to build a brand architecture and strategy.

Brands 109

Brands Strategy Reputation Authentication 109

SocMed Sean

FEBRUARY 15, 2022

As with all social networks, like YouTube and Vine, along with TikTok's popularity have come perception issues. By any definition, the TikTok user community is huge and continues to grow daily, bringing more audiences and with them, expanded marketing opportunities. Is TikTok a good marketing opportunity for businesses in 2022?

Trends 147

Trends Strategy Marketing Authentication 147

Hootsuite

JULY 29, 2020

Getting a YouTube verification badge is massively important for anyone who wants to make money from this video sharing platform. Maybe you’ve already tried to get your YouTube channel verified, and you were rejected. It might take some time, but it’s definitely possible. What is YouTube verification? And it’s worth it.

YouTube 139

YouTube Badge How To HootSuite 139

agora pulse

DECEMBER 22, 2020

Struggling to put together a social media content strategy? I work on all things social media strategy for the company. After all, it can definitely be overwhelming when you think about all the platforms, metrics, KPIs, and testing involved in social media content. Example of progress from social media content strategy.

Social Media 126

Social Media Strategy Content How To 126

Sherrilynne Starkie

DECEMBER 20, 2020

Balancing activities across owned, earned, shared and paid media strategies is the best way to get a demonstrable return on investment (ROI) for today’s marketing and communications campaigns. YouTube is used by 64 per cent of Canadians and two-thirds of those use it daily. Definition: Owned Earned Shared Paid Media.

Marketing 367

Marketing Syndication Adwords News 367

Sprout Social

APRIL 14, 2021

Instagram Reels, YouTube Shorts, Snapchat Spotlight) your brand can leverage the following six TikTok takeaways to influence strategies for your other social channels. This definitely sets the mood for #NuclearSciWeek ! Even if your brand decides TikTok isn’t a good fit, there’s a lot to learn from the trends that have emerged.

Trends 145

Trends Influencer Strategy Hashtag 145

Oktopost

OCTOBER 5, 2022

Listen to the podcast: Or catch us on Apple Podcasts , Spotify , or YouTube. The Definitive Guide to Social Engagement Data Inside of Marketo. The Definitive Guide to Social Engagement Data Inside of Hubspot. The Definitive Guide to Social Engagement Data Inside of Eloqua. Catch all episodes here. Episode Summary.

Data 118

Data Engagement Hubspot B2B 118

Later

APRIL 1, 2020

Ready to create a YouTube channel that brings your community together, drives engagement, and supports your business goals? With the right strategy, YouTube can be a powerful tool to help you connect with your audience and build brand loyalty. . Why Create a YouTube Channel for Your Business? Take GoPro for example.

YouTube 62

YouTube How To Video SEO 62

The Realtime Report

JANUARY 9, 2013

The brand chose a relevant topic, engaged with the public, and used social media platforms – Facebook, Twitter, YouTube – to reach out to potential customers. The videos include a variety of people (and some of their pets) “sharing their views on personal goals, financial strategies, debt, retirement savings and more.”

Social Media 186

Social Media Strategy Case Study Airlines 186

BeingOptimist

JULY 15, 2021

So, let us get into the details of some expert Tik Tok marketing strategies that will help businesses reach their goals in 2021. These are influencers with a massive following, and collaborations with these people will definitely work towards your marketing efforts. Discover the Platform. Repurposing and Cross-Posting.

Strategy 98

Strategy Marketing Case Study Hashtag 98

Sprout Social

MAY 8, 2019

If you still don’t know how to create a YouTube account for your business, it’s not too late to get started. The numbers don’t lie: YouTube’s growth is unparalleled when it comes to traffic, revenue and a rabid user-base that just can’t get enough of video content. If you’re a total newcomer to YouTube, don’t sweat it.

YouTube 111

YouTube How To Avatar Sample 111

Social Media Marketing

SEPTEMBER 3, 2011

How many sensible and well-reasoned comment threads have you seen on YouTube? There's a definite lack of civility going on there. I wonder how many individuals, brands or companies are spending efforts on keeping up with YouTube comments, and if they do, how worthwhile those conversations are? Go ahead and think about it.

Comments 142

Comments YouTube Video Conversation 142

Buffer Social

SEPTEMBER 17, 2018

This week on The Science of Social Media , we’re sharing a simple, yet proven formula that you can use time and time again to discover irresistible content ideas using Reddit, YouTube, Quora, and other online communities. Part III: Using YouTube as a massive content search engine. Brian : Next up, let’s talk YouTube.

Reddit 111

Reddit YouTube Communities Content 111

Jon Loomer

JANUARY 31, 2024

In this post, we’ll focus on the following: Definitions of standard events, custom events, and custom conversions Examples of each one Explanations of how they are used General tips on how they are created When should you use each? A good strategy utilizes all three. When Should You Use Each?

Eventful 173

Eventful Conversation API URL 173

Sherrilynne Starkie

DECEMBER 20, 2020

Balancing activities across owned, earned, shared and paid media strategies is the best way to get a demonstrable return on investment (ROI) for today’s marketing and communications campaigns. YouTube is used by 64 per cent of Canadians and two-thirds of those use it daily. Definition: Owned Earned Shared Paid Media.

Marketing 195

Marketing Syndication Adwords News 195

Harp Interactive

JANUARY 27, 2010

My topic, in case you missed it, was “Propel your Social Media Marketing to New Heights: Strategies to Ensure a Winning and Engaging Social Presence&#. More specifically, however…engagement encompasses two strategies. Search Squidoo , Slide Share , Flickr , YouTube ….find What is the difference?

Engagement 248

Engagement Strategy Radian6 Brand Monitoring 248

Visually SM

JULY 31, 2020

Let’s suppose you have a successful Digital Marketing strategy, and everything is well and good. How can I implement a video strategy for my brand? On Youtube, the increase has been 99% in the same period. Therefore, creating videos that clearly speak about your product is definitely a good idea.

Social Media 246

Social Media Video Company Content 246

Jason Yormark

JULY 13, 2011

I’ve never claimed to be that much of an expert when it comes to SEO strategy and backlinks, but I’ve started to really pay attention to this and ask around on how to best improve this. I never just comment just to comment, but I definitely try to ensure I leave a few comments per day on articles I find interesting.

Strategy 199

Strategy Syndication Fair Use Engineering 199

Social Media Strategies Summit

APRIL 8, 2021

Only Google’s YouTube breaks the Zuckerberg-owned monopoly. But if you’re going to use Reels in your Instagram marketing strategy, your content needs to look on point. 3 Ways to Use Reels in Your Instagram Marketing Strategy. Instagram is the world’s fifth-largest social media site. Image source. Image source. Image source.

Instagram 234

Instagram Brands Real Estate Remix 234

Oktopost

SEPTEMBER 8, 2022

Listen to the podcast: Or catch us on Apple Podcasts , Spotify , or YouTube. In Matt’s opinion, media literacy means taking what you need from articles, blogs, and websites and applying it to your marketing strategy instead of being swayed by what is sensational right now. Want to hear more from renowned B2B marketing leaders?

Engagement 131

Engagement Training Apple Conference 131

Sprout Social

DECEMBER 6, 2023

It’s not just a trend—it’s a proven strategy. We’ll explore need-to-know benefits, draw inspiration from real-world examples, and provide tips to shape your strategy. However, influencer marketing is not only viable for B2B brands; it can play a crucial role in B2B social media strategies. What is B2B influencer marketing?

B2B 118

B2B Influencer Brands Marketing 118

Ignite Social Media

JANUARY 7, 2020

Social media conferences are an excellent way to learn about new strategies and approaches to social media marketing that other brands and industries are testing out. Social Media Strategies Summit : San Francisco, Feb 4-6 & Chicago, April 28-30. They also offer networking and exposure opportunities for all levels of marketers.

Conference 147

Conference Social Media Case Study Hosting 147

Buffer Social

JUNE 26, 2023

We’ve been using this strategy at Buffer for the past few months with great success - we’ve found that a lot of our repurposed content has been our top performing content when we pull our monthly social media reports. percent, so this repurpose was definitely a success! The original tweet had 5,337 impressions and a 0.80

Content 84

Content Remix YouTube Instagram 84

Keyhole.co

NOVEMBER 18, 2021

Although this industry is full of promises, much depends on a marketer’s ability to create a successful influencer relationship management (IRM) strategy. Let’s see what it takes to build and manage a high-performing IRM strategy. By definition, influencers influencer the decisions of their followers. Set a management strategy.

Influencer 52

Influencer Strategy How To Metrics 52

Devumi

JANUARY 2, 2015

The Best YouTube channels from brands in 2014 gave us plenty of great video content over the year. Here are six of the best Youtube channels from brands in 2104, along with exciting examples of the content they gave us during the year! This best YouTube channels from brands article isn’t about one video, it’s about a whole channel.

YouTube 60

YouTube Brands Sports Video 60

Webbiquity SMM

OCTOBER 11, 2011

As indicated in the masthead of my blog, it has both an explanational definition (The fusion of SEO, search marketing, social media, reputation management, content marketing and social PR) and a reasonal one (Being omnipresent on the web for the search phrase that uniquely describes you or your organization.)

Findability 216

Findability B2B Directory SEO 216

Convince & Convert

DECEMBER 13, 2023

So, let’s dive deeper into your future social media video strategy and see how you can make content that people will want to engage with! Doing your research to find the best keywords to maximize your videos’ chances of getting watched is, well, key ( pun definitely intended ).

Social Media 150

Social Media Video Feed Feedly 150

Buffer Social

JANUARY 3, 2024

Some of this growth was definitely a happy accident, but some of it was thanks to a few pivotal decisions I made along the way. View this post on Instagram A post shared by Brand Marketing // Kirstie (@learnwithpickles) Here’s how my Instagram Story strategy works: I show up nearly every day on my Stories and create my content live.

Retail 85

Retail Apparel Instagram Small Business 85