agora pulse

MAY 29, 2018

Social media has become increasingly data-driven which means that social media managers today must prove social ROI (return on investment) to their boss. Businesses use ROI to calculate dollar/cents return on a dollar/cents investment and social media is no different. Social ROI- A Story. Establish CPC to Prove Social ROI.

ROI 108

ROI CPC eBook URL 108

Josh S Peters

OCTOBER 20, 2009

Home About eBooks Social Media and Internet Marketing Speaking Twitter Says You Are Here: Home » Social Media » The FINAL word on Social Media ROI The FINAL word on Social Media ROI Written on October 20, 2009 by Josh Peters in Social Media 25 Comments - Leave a comment! It’s getting to be rather annoying actually.

ROI 161

ROI Social Media Metrics Loyalty 161

Proactive Report

DECEMBER 2, 2013

His panel was about measurement, proving value and ROI. Return on Investment is a financial term and in its simplest definition it means you get more than you put out. Return on Investment is a financial term and in its simplest definition it means you get more than you put out. Proving Value. Value is subjective. Bounce rate.

ROI 69

ROI Case Study Health Care Insurance 69

Ignite Social Media

SEPTEMBER 22, 2021

A common question we get is ” How important is follower account as a measurement of effectiveness?” This is where you want to go for just direct ROI. That’s the most kind of cut-and-dry way to measure ROI when you can track directly social to actual sales. The Lack of Importance on Follower Count.

Social Media 172

Social Media Tips Retail Metrics 172

agora pulse

JULY 27, 2016

Return on Investment, otherwise known as ROI, is the cornerstone of your business. In this post, I’ll show you how you can prove your social ROI to your customers. The Challenge of Proving Social ROI. Where social media fits into the big picture is a crucial part of being able to prove social ROI.

ROI 60

ROI Metrics Proposal Analytics 60

Pam Moore

NOVEMBER 6, 2017

Would you like to achieve more ROI from your Facebook advertising and Facebook boosted posts? If you answer yes to this question then you have arrived at the right place. There are definitely pros and cons to using the Facebook boosted post ads. If you answer yes to this question then you have arrived at the right place.

Advertising 166

Advertising How To Facebook ROI 166

Pam Moore

NOVEMBER 3, 2017

Although there is no guarantee that you will reach your target customer on any media today, including Facebook advertising, there are definitely strategies and tactics that can help you achieve a better ROI if you plan ahead. One of the top questions I always hear is… “does Facebook marketing actually work?”

Advertising 165

Advertising Facebook ROI Training 165

Sprout Social

FEBRUARY 6, 2017

Social media ROI is one of the most heavily debated topics in the online marketing world. A separate study gives some insight as to why companies aren’t measuring their social media ROI. With that being said, measuring the ROI of your social media marketing efforts isn’t impossible. What Is Social Media ROI?

ROI 40

ROI Social Media Analytics Cost 40

Pam Moore

SEPTEMBER 1, 2020

There is definitely not a lack of brands trying to get the attention of their dream customers. Although there is no guarantee that you will reach your target customer on any media today, including Facebook advertising, there are definitely strategies and tactics that can help you achieve a better ROI if you plan ahead.

Advertising 78

Advertising Facebook ROI Template 78

Waxing UnLyrical

JUNE 24, 2019

Influencer Dance Definitions. This key question starts with identifying your program’s key topics or products. Engagement numbers are great, but marketers need to move toward finding a way to measure actual ROI. We all have access to the tools and technology for better measurement of influencer marketing ROI. Engagement.

Influencer 237

Influencer Authentication Survey ROI 237

Pam Moore

JULY 7, 2017

If these are some of the questions you have then take a listen to the 105th episode of the Social Zoom Factor podcast to learn the difference between creation, curation and regurgitation of content. Definition of content creation and new ideas. Definition of content curation. Definition of content regurgitation.

Curation 165

Curation Content How To Marketing 165

Convince & Convert

SEPTEMBER 4, 2015

But by approaching these questions with the goal of gaining valuable insight, each side of the equation can benefit from a closer examination of what goes on behind the curtain. Yes, you might tip off the sales team with a question like that. Get our Definitive email newsletter. What Is the Missing Piece in My Marketing?

Questions 60

Questions Marketing Team Education 60

Pam Moore

JUNE 30, 2019

Can you easily answer these questions? . If you struggle with answering these questions, then you need to take a listen to the latest Social Zoom Factor podcast episode #230 which will help you understand how to define what success looks like. Definition of a business goal, marketing goal and how they differ. Example KPIs.

How To 113

How To Marketing Metrics ROI 113

Webbiquity SMM

MAY 25, 2021

We extended that interview with three questions that take a deeper dive into influencer marketing platforms as well as the similarities and differences between influencer marketing in the consumer and business worlds. So, a few questions related to the business of influencer marketing. We can quantify the ROI.

B2B 306

B2B Influencer Platform SMS 306

Pam Moore

SEPTEMBER 9, 2020

If yes, you definitely landed on the right blog post today. One of the absolute best ways to increase both conversions and return on investment (ROI) on ALL of your marketing is to learn how to build, use and optimize sales and marketing conversion funnels. This is how ROI is achieved! Know your audience! . Bottom of Funnel.

Conversation 78

Conversation Template Templates Marketing 78

Buzz Marketing for Technology

NOVEMBER 9, 2011

Social media definitely pays off, but you’ve got to focus on the approach not the tools. Social Media has hit the mainstream these days but the big concern on every product marketer’s mind has been how to justify the ROI? If the CMO’s lacked ROI confidence, then just imagine what a CFO or CEO survey might have told us!

Social Media 198

Social Media Jive ROI Press Release 198

Buffer Social

JANUARY 30, 2017

We had the pleasure of chatting with Carlos all about how marketers can get started with Snapchat and how they can tie their Snapchat marketing efforts into overall business ROI. Answering the question: Is it too late to join Snapchat for brands? Tying Snapchat marketing efforts to business ROI. Buffer on Snapchat.

ROI 40

ROI Communities Strategy Marketing 40

Sprout Social

MARCH 24, 2020

Good questions! What advantages or strengths does your brand boast? (“We have a definitive brand voice and active community”). Regular reporting and SWOT analysis represent another layer of strategizing and analyzing your social data in pursuit of better ROI. ” Not sure what your next move should be?

Analysis 87

Analysis Social Media ROI How To 87

Convince & Convert

AUGUST 18, 2010

Better question: How can we optimize and improve our existing social media programs? Better question: How can we encourage existing customers to truly engage with our clients on the social Web? Better question: How can we encourage existing customers to truly engage with our clients on the social Web?

Questions 160

Questions Social Media Consultant Education 160

Direct Marketing Observations

SEPTEMBER 30, 2014

Regardless, they were powerful words, if not a powerful question. Some will call this ROI and still others will simply break down these efforts as, “Here’s the money coming in, here’s the money going out and here are the expenses.”. Maybe, just maybe, we’re getting the definition of success wrong? Maybe it’s the timing of words.

Sentiment 196

Sentiment ROI Company Strategy 196

Webbiquity SMM

APRIL 27, 2010

Whatever questions you may have about social media marketing, you’ll probably find the answers in the 2010 Social Media Marketing Industry Report from white paper guru Michael Stelzner. The Biggest Question. A year ago, the top questions most marketers had about social media related to tactics, with ROI second.

Report 191

Report Social Media B2B Newsvine 191

Direct Marketing Observations

FEBRUARY 21, 2012

4 years ago, we were still fixated by the numbers, and the bulk of measurement questions still consisted of “how many”, but “who and why” are starting to become more of a focus in social. Consider this post in Gigaom, 3 accurate metrics for ROI on social media campaigns.

Data 197

Data Social Media Radian6 ROI 197

Pam Moore

JUNE 30, 2019

Can you easily answer these questions? . If you struggle with answering these questions, then you need to take a listen to the latest Social Zoom Factor podcast episode #230 which will help you understand how to define what success looks like. Definition of a business goal, marketing goal and how they differ. Example KPIs.

Metrics 60

Metrics How To Marketing ROI 60

Almost Savvy

DECEMBER 15, 2011

The number of businesses on Facebook, Twitter, LinkedIn, Google+, and YouTube is mind-boggling, but the real question is how many of them are using the tools wisely? You’re Obsessed with ROI. You are under the impression that you must know the precise ROI (Return on Investment) of your social media efforts before you begin.

Social Media 273

Social Media ROI Construction Reputation 273

Pam Moore

OCTOBER 8, 2020

One of the best ways to increase the Return on Investment (ROI) on ALL of your marketing including digital marketing, social media, content marketing, influencer marketing and more is to take an Audience First Marketing approach to your marketing. If you answered yes, you definitely landed on the right blog post today!

Template 78

Template Templates How To Training 78

Pam Moore

JANUARY 31, 2019

If these are some of the questions you have then take a listen to the 105th episode of the Social Zoom Factor podcast to learn the difference between creation, curation and regurgitation of content. Definition of content creation and new ideas. Definition of content curation. Definition of content regurgitation.

Curation 60

Curation Brands Content How To 60

Jon Loomer

AUGUST 30, 2017

In classic Facebook fashion, they use the same word for multiple definitions and meanings. Myth 6: “Business Manager is just a fad and doesn’t improve ROI” Alright, time for some real talk: Business Manager is definitely not a fad and it’s not going away. How Business Manager drives ROI effectively and efficiently.

Facebook 146

Facebook Advertising ROI FAQ 146

Pam Moore

JUNE 29, 2016

Would you like to achieve more ROI from your Facebook advertising and Facebook boosted posts? If you answer yes to this question then you have arrived at the right place. There are definitely pros and cons to using the Facebook boosted post ads.

Advertising 113

Advertising Facebook ROI Analysis 113

Hootsuite

OCTOBER 25, 2021

Definitely don’t do that. Social media delivers a big ROI, and I cannot lie, friends. Likely, only 1 or 2 key platforms that will drive 90%+ of your social media ROI. You definitely want to steer clear of the “product placement” look. Ask your audience questions, answer their comments and engage every day.

Social Media 142

Social Media Meme HootSuite Influencer 142

agora pulse

JULY 31, 2020

As director of the Contentworks Agency, I’m going to tell you how to search for a social media agency, what to avoid, and what questions you should be asking. Interview the agency by asking these questions. Ask yourself such questions as: Do you have an in-house designer? Is the agency responding to questions?

Social Media 190

Social Media Marketing How To Social Media Management 190

Visually SM

JULY 31, 2020

Videos are more attractive, engaging, and achieve a higher ROI — and these are all good reasons for you to incorporate them into your Digital Marketing Plan. Therefore, creating videos that clearly speak about your product is definitely a good idea. Of course, you can always post the URL to any old video that you already published.

Social Media 246

Social Media Video Company Content 246

agora pulse

DECEMBER 22, 2020

We get a lot of questions about social media from our audience. After all, it can definitely be overwhelming when you think about all the platforms, metrics, KPIs, and testing involved in social media content. But when we tested it out as a new channel for AppSumo, it didn’t give us the ROI we hoped for. What to look out for.

Social Media 126

Social Media Strategy Content How To 126

Convince & Convert

AUGUST 8, 2019

AI-based technologies are bridging the gap between users and brands on a one-to-one basis, offering bots for ordering pizza and settling customer service questions in private. The question is: how big is that impact, and how are brands supposed to measure it? The biggest part of this is making sure you’ve got access to the right data.

Brands 152

Brands Analytics Consultant Data 152

Techipedia: Tamar Weinberg

DECEMBER 18, 2012

Other challenges, like ensuring lead generation and a good ROI are more difficult to achieve, but not insurmountable. One that tracks ROI in today’s complicated media environment while also producing results? So, ask yourself these questions: Do I know how each incoming lead found my company? respondents had a 75.4%

Conversation 149

Conversation Telecommunications ROI Advertising 149

Hootsuite

FEBRUARY 16, 2021

Hootsuite has all sorts of hidden gems and neat ways to save you time and increase your brand’s social ROI. We get this question a lot. Here’s more on viewing paid and organic ROI. The main problem is that there are so many Hootsuite hacks it’s hard to know where to start. Automatically post at the perfect time for engagement.

HootSuite 140

HootSuite Features URL Template 140

Akamai Marketing

NOVEMBER 13, 2012

Is it possible to really measure social media and determine ROI? ” Determining ROI starts with a Social Media Strategic Plan.There are 3 phases to this planning. We’ll cover the third step in another blog post and finally, social media ROI (a.k.a. Well, its certainly not impossible.

Template 203

Template Templates Social Media Sample 203

Pam Moore

JANUARY 8, 2019

It's content that answers the question, WHY! Definition of content marketing. Related Stories 15+ Proven Content Ideas to Connect You With Your Audience to ZOOM ROI, Leads & Sales in 2019 Use this Free Content Marketing Worksheet to Conduct Your Own Content Audit for More New Customers in 2019! Episode Highlights.

Content 112

Content Marketing Training Template 112