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Vanity Metrics: Definition & Examples for Marketing

Hootsuite

They can be key performance indicators : numbers that inform and measure your social media strategy and help your team see where you’ve been and where you’re going. It all ultimately depends on what business success you’re hoping to get from your social media strategy. But here’s the thing. Not all social stats are created equal.

Metrics 107
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Content Strategy Tips from Top B2B Brands

Writtent Blog

Building a small business content strategy is hard work, but it’s probably about to get much harder. If your entire strategy to date has relied on doing what you competitors already did, a few weeks later, it’s definitely time to pause and reset. Breaking the status quo should play a role in any small business strategy.

B2B 93
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Ultimate Social Media Image Sizing Guide for 2017 + Adobe Photoshop Templates

Pam Moore

If you are ready to take your visual marketing (and images) to the next level of quality, impact and business results then you have definitely landed on the right blog post today! We also created and are sharing with you Adobe Photoshop templates for all of the top social networks, also sized perfectly for you to start using today!

Template 167
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How to Craft a Successful Social Media Content Strategy

agora pulse

Struggling to put together a social media content strategy? I work on all things social media strategy for the company. After all, it can definitely be overwhelming when you think about all the platforms, metrics, KPIs, and testing involved in social media content. Example of progress from social media content strategy.

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The Ultimate Sprout Social Review: Here’s What You Need to Know ?

Ignite Social Media

While Sprout Social is definitely not the only social media management tool out there, it is quickly becoming one of the most popular. Features Overview: Dashboard Social Listening Publishing. Publishing Calendar – Get an overhead calendar view of your content schedule including previews of titles and images or thumbnails of videos.

Review 155
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Audience Marketing in a Nutshell: The What, Why and How to Get Started

Pam Moore

SocialZoomFactor · Audience Marketing in a Nutshell: How to Build an Audience First Marketing Strategy that Attracts Your Dream Customer. Have you heard of audience marketing but not sure what it is, how to develop an audience first marketing strategy or how to use it to grow you business? What is an audience first marketing strategy.

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How Often to Post to Social Media in 2021

Hootsuite

Of course, there’s much, much more to a successful social media strategy than just posting the optimal number of times: it’s not a magic formula, let’s get that straight. Bonus: Download our free, customizable social media calendar template to easily plan and schedule all your content in advance. Get the template now!