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Vanity Metrics: Definition & Examples for Marketing

Hootsuite

Lucky for you, we’re here to help you cut through the vanity-metric hype to find those beefy, meaty metrics that help you prove the true value of your social media marketing. #1 Vanity metrics in social media marketing In social media marketing, vanity metrics include follower count, likes, and comments. Clear data.

Metrics 107
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How to Calculate Your SEO Business Case

The Realtime Report

How to Calculate Your SEO Business Case. Building and calculating your SEO business case may seem like an uphill task especially if you do not understand the technicalities of the process. We shall take a look at the necessary steps to follow in creating and of course, calculating your SEO business case. By Wendy Gooseberry.

SEO 213
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Multicultural & Inclusive Marketing: Why Retailers Must Embrace the Multicultural Majority

The Realtime Report

Multicultural & Inclusive Marketing: Why Retailers Must Embrace the Multicultural Majority America is on a fast march toward a multicultural majority, and businesses are challenged to develop the teams, tools, and strategies to adapt successfully. Sticking to old definitions hurts businesses and consumers.

Retail 178
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SEO Guidelines – Four Major SEO Pitfalls to Avoid

Social Media Marketing

If you own a website, then definitely you would be using the basic SEO techniques to drive traffic to your site. Sometimes, your SEO techniques may not favor your website and your site may step down from the search engine rankings. This article will be useful for the websites that need good SEO optimization.

SEO 99
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Using SEO To Grow Traffic And Increase Enrollment In Your Massive Open Online Course Or MOOC

SocMed Sean

SocMedSean - Social.Media.Sean Using SEO To Grow Traffic And Increase Enrollment In Your Massive Open Online Course Or MOOC No doubt about it…the growth of the digital space has fueled growth in online education. You know…the marketing content. That’s where your marketing skills need to kick in. What’s the plan?

Course 178
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Five Marketing Metrics that are Definitely NOT “Worthless”

Webbiquity SMM

Online marketing activities preovide marketers with a wealth of metrics; actually, too much information. Marketers just want the competitive and multichannel metrics they need to make informed decisions, nothing more. Yet that’s what was argued recently in The 5 most worthless metrics in marketing in iMedia Connection.

Metrics 195
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4 SEO Writing Tips You Must Follow

Social Media Marketing

Before we get into the details, you must understand the importance of SEO based writing. Without the SEO services, no company can survive in the market. The importance of SEO can never be ignored. For getting maximum benefits from the content, you need to hire the best SEO Company.

SEO 103