Convince & Convert

AUGUST 10, 2010

Joe Fernandez is CEO of Klout , a provider of influence metrics that is being incorporated into a variety of social media tools (including CoTweet , a client of mine) Jay Baer : What’s changed in the last two years or so with regard to access to influencer information? I did not work on the Klout campaign. It’s in our DNA.

Social CRM 133

Social CRM Influencer Klout Social Media 133

Akamai Marketing

FEBRUARY 3, 2011

Building up your social media presence will almost definitely take time. Leave a Reply Cancel reply Subscribe via Email Meet Tara Coomans Recent Posts Klout – What’s it all About? Allow yourself time to grow. "We're ALL mad here" indeed. The Cheshire Cat: Truly a character this one.

Social Media 138

Social Media Klout Policies Consultant 138

Techipedia: Tamar Weinberg

AUGUST 2, 2011

It gives you a good sense of how far your message traveled on Twitter — I get that this isn’t always the best metric, but if you have breaking news, it’s nice to be able to equate how far and fast news traveled on Twitter in a way that most executives recognize: number of tweets, top twitterers and impressions!

Tools 277

Tools Tips Marketing Social Media 277

Convince & Convert

MARCH 23, 2016

Rather, the true power comes from the trends you find by aggregating data to extract patterns. Here’s how to mine Twitter mentions for marketing opportunities. The second is that they receive outsized mentions when compared with their Twitter audience. In return, AddThis jumped on Twitter to say thank you.

Twitter 60

Twitter How To Case Study Patterns 60

Convince & Convert

SEPTEMBER 27, 2011

Evidently, Ketchum invited a group of bloggers to a restaurant in NYC, where they would enjoy a “delicious four-course meal”, a food trends discussion from an analyst, and an unexpected surprise. By any definition, I am only a modestly successful blogger. Bloggers want to create a story with you, not for you.

Blogger 148

Blogger Klout Avatar Delicious 148

Webbiquity SMM

FEBRUARY 7, 2011

According to a HubSpot study, 71% of marketers viewed Twitter as a useful marketing tool last year, up from just 39% in 2009. Facebook added more than 200 million users last year, and Twitter more than doubled in size, adding 115 million. Which Profile Aspects Should Be Emphasized on Twitter, Facebook and LinkedIn? 85% of Inc.

Social Media 198

Social Media Tools Tips ROI 198

Convince & Convert

MARCH 22, 2012

For instance, if we really wanted to share some of the success we’ve been having, we would definitely talk about a customer that was a part of that success and do something like a case study. Our blog, which is the central hub of our social media strategy , is really where we talk about those trends.

Bazaarvoice 114

Bazaarvoice Metrics Influencer Data 114

Convince & Convert

MARCH 22, 2012

For instance, if we really wanted to share some of the success we’ve been having, we would definitely talk about a customer that was a part of that success and do something like a case study. Our blog, which is the central hub of our social media strategy , is really where we talk about those trends.

Bazaarvoice 114

Bazaarvoice Metrics Influencer Data 114

Webbiquity SMM

AUGUST 28, 2012

Raymond Morin presents both Klout’s 12-type matrix of social influencer types as well as Lisa Barone’s simpler model of five types, including the networker (“one who has the biggest contact list and found on all platforms. How much buzz do I have vs. competition/trend? • How should I change my messaging? •

Social Media 207

Social Media Tips Tumblr Wikipedia 207

Convince & Convert

JULY 27, 2012

But it’s definitely not the same without you leading the show. That maybe we shouldn’t arm everybody in social, because if you get one flight attendant like that, and then put her on Twitter, the brand equity of that company is right down the tubes. But we’ll try it. Eric: It’s good to have you back, man.

Airlines 115

Airlines Sentiment Hotels ROI 115

Techipedia: Tamar Weinberg

JANUARY 5, 2011

Since I can’t read everything written by the Internet Marketing community, I ask my Twitter and Facebook followers for their own recommendations. An Open Letter to Marketers Who Abuse Social Media for Selfish Gain (KISSmetrics): Jon Morrow’s post on social media truths (and how to do it right) is definitely a great read.

Marketing 279

Marketing Affiliate marketing Small Business SEO 279

Hootsuite

MARCH 31, 2020

It can be difficult to keep up with all the new social media definitions that seem to emerge almost every month. This social media glossary is a living document that will evolve as we add and subtract entries, expand our definitions, and provide more context for the most important social media terms. How the Twitter Algorithm Works.

List 145

List Social Media HootSuite URL 145