Net-Savvy Executive

JULY 30, 2012

Social media data provide information about both individuals and groups of people: who they are, who they know, what they care about, what they have to say, where they go… Have you noticed just how much information people are sharing about themselves, both intentionally and unintentionally? What do we do with data about people, then?

Groups 89

Groups Groups Data Social Media 89

SocMed Sean

MAY 9, 2018

He considers himself to be an Agile guru, digital marketing professional, and he enjoys creating the brand and business communications that work for the customer, not algorithms. The number one thing everyone knows for certain is that it will definitely take a lot of time before you manage to create a stable following.

Social Media 210

Social Media Loyalty Engagement Questions 210

Later

APRIL 9, 2020

Thinking about jumping into affiliate marketing on Instagram? In this blog post, we’re explaining what affiliate marketing is, how to get started, and how you can use an affiliate program to fast-track your brand’s growth and success! Table of Contents: What is Affiliate Marketing? What Are the Benefits of Affiliate Marketing?

Affiliate marketing 97

Affiliate marketing Affiliate network Instagram Marketing 97

Mindjumpers

AUGUST 21, 2012

Increase fan loyalty. They get more than “only” the features of the brand or product as they join a group where they can ask questions, get help or help others and not least build relationships with both the brand itself or other customers. This also leads to the next point. Increase user activity. Gamification: Why Play?

Communities 182

Communities Brands Loyalty Activities 182

Buzz Marketing for Technology

OCTOBER 25, 2013

As more and more marketers are discovering, it’s impossible to think about any digital or e-commerce strategy without acknowledging the critical importance of the overall Hispanic population on today’s electronic marketplace. By some estimates, Hispanics will outnumber all other cultural groups in the U.S. According to the U.S.

Mobile 225

Mobile comScore Insurance Sites 225

Hootsuite

JULY 4, 2022

Definitely. It’s also a great channel to support the consideration stage of the buyer journey, drive conversions, and build customer loyalty. For social marketers, TikTok is becoming increasingly hard to ignore. Your Burning Questions Answered appeared first on Social Media Marketing & Management Dashboard.

Questions 104

Questions Banking Insurance HootSuite 104

Buffer Social

SEPTEMBER 13, 2023

If you do either of these or are considering these formats, then you should definitely be highlighting clips from these formats as short-form videos for YouTube Shorts. Share user-generated content User-generated content , or UGC, is a powerful testament to the engagement and loyalty of your audience.

YouTube 94

YouTube Video UGC Authentication 94

SocMed Sean

DECEMBER 18, 2018

Humor, also plays a pretty substantial role in life, so it makes sense that integrating humor into your marketing and social media would make sense. Social media marketing isn't necessarily about content that goes viral. For the most part, people don’t visit social media channels to be marketed to. Definitely.

Social Media 220

Social Media Meme Advertising Strategy 220

Waxing UnLyrical

DECEMBER 5, 2011

The more you know… There’s another lesson that can be learned from that episode and it has nothing to do with drugs and everything to do with marketing communications. So let me start by providing definitions for both and then I’ll get back to Zack. The keys are: To find the right balance between the two groups.

Influencer 215

Influencer Reputation Flickr Loyalty 215

Saying It Social

JUNE 3, 2010

Saying It Social Your Social Media Marketing Resource Home About Polls Our Services Testimonials 12 Reasons Your Business Needs a Social Media Marketing Program YESTERDAY 1. Niche marketing: Social media enables you to reach very specific subsets of people based on their personal preferences and interests.

Social Media 159

Social Media NoFollow Marketing Social Bookmarking 159

Convince & Convert

SEPTEMBER 26, 2013

This means that the platform best lends itself to brands who value and are willing to invest in one-to-one or small group sharing of Snapchats. Similar to how a response on Facebook or Twitter can make a fan’s day, imagine what sending a personalized Snapchat could do to make them smile, or thank them for their loyalty.

Film 140

Film Loyalty Upcoming Social Media 140

Oktopost

APRIL 6, 2023

Not only is this good for lead conversion and customer loyalty, but it’s good for SEO. There are many different ways to build thought leadership – social posting, events, market research – but one of the most effective is to begin cultivating a pool of social media advocates, straight from your own workforce.

Exercises 69

Exercises Metrics B2B Social Media 69

Buzz Marketing for Technology

JULY 7, 2008

3) Cross functional participation is important - but consensus is only a “nice to have&# : Much of the long range benefits from doing this work brilliantly accrues from driving cross functional execution(Marketing/Support/Business Units). Emergence Marketing. Influencer Marketing: An Oxymoron? Josh: Good point. March 2007.

Communities 117

Communities Groups Groups Social Media 117

Ignite Social Media

FEBRUARY 11, 2021

Throughout the years, our team has broken down common social media marketing buzzwords as well as influencer marketing buzzwords , but the most important terms marketers need to understand are those that relate to measuring the success of your social efforts. Social Media Definitions. Middle-Funnel: Consideration.

Social Media 171

Social Media CPC CPA Aggregator 171

Saying It Social

JULY 12, 2010

Saying It Social Your Social Media Marketing Resource Home About Polls Our Services Testimonials Musings on Joining New Social Media Sites, Site Recommendations and On-Going Participation A while back I set up accounts on Amplify and Clipmarks. I also finally joined Go Articles today. One day, four new sites.

Sites 138

Sites Social Media StumbleUpon Real Estate 138

Twist Image

FEBRUARY 23, 2018

It's easy to build a dystopian vision about the current state of digital, but it's less about a current media dystopia and more about threading the needle between several key facts the marketing industry is currently experiencing, and then drawing our conclusions from there. Charge brands for access to these consumers and their attention.

Loyalty 51

Loyalty Data Advertising Analytics 51

Saying It Social

MAY 18, 2010

Saying It Social Your Social Media Marketing Resource Home About Polls Our Services Testimonials I Started A Social Media Marketing Program Two Months Ago, Where Are My Leads? Social media marketing is about forming, developing, and maintaining relationships. It takes time to establish trust with your target market.

Social Media 168

Social Media Marketing Small Business Cost 168

Later

JULY 3, 2020

If you’re an e-commerce brand looking to increase your online sales and you haven’t gotten started with Instagram Shopping yet, 2020 is definitely the year to do it. Facebook Launches Messenger Rooms for Community-driven Group Calls: [link] ?? ? ? Instagram Trends 2020 #2: Instagram Live Goes Mainstream. 99: [link].

Trends 110

Trends Instagram Meme Badge 110

Social Media Network Marketing

OCTOBER 14, 2010

Merely being followed and liked does not always necessarily mean that our brand is really 'wanted' and that we are actually reaching brand loyalty. Their sentiment and 'nature of involvement' is what should drive the matrix and calculation of whether we are anyway close to brand loyalty or not. Lets just take a step back.

Loyalty 103

Loyalty Sentiment URL Activities 103

Convince & Convert

FEBRUARY 15, 2013

Jessica Gioglio , Public Relations and Social Media Manager at Dunkin’ Donuts , joins the Social Pros Podcast this week to discuss Dunkin’s army of brand advocates, whether frequency of using a brand contributes to brand loyalty, and what the social media staffing looks like at a company as socially active as Dunkin’ Donuts.

Activities 130

Activities Tumblr How To Fashion 130

Writtent Blog

MAY 17, 2013

I hope you all had a week of marketing successes! Here is a bunch of recommendations for you to follow if you want to significantly improve your blog or website with the help of content marketing. B2B Marketing: 9 Ideas for Solving Your Biggest Content Challenges. Two Ways to Motivate Employees to Do Content Marketing.

Content 87

Content Journal B2B Loyalty 87

Josh S Peters

OCTOBER 20, 2009

Home About eBooks Social Media and Internet Marketing Speaking Twitter Says You Are Here: Home » Social Media » The FINAL word on Social Media ROI The FINAL word on Social Media ROI Written on October 20, 2009 by Josh Peters in Social Media 25 Comments - Leave a comment! The FINAL word on social media ROI is this… sometimes.

ROI 161

ROI Social Media Metrics Loyalty 161

Convince & Convert

MAY 9, 2016

So what are the benefits of Sprout’s Suggested Replies, and how are brands leveraging the feature to meet and exceed their social marketing objectives? For Monarch, a privately owned travel group in the United Kingdom, social customer care is key, especially on Twitter. Get our Definitive email newsletter.

Authentication 60

Authentication Social Media Management Travel Proposal 60

Saying It Social

AUGUST 24, 2010

Saying It Social Your Social Media Marketing Resource Home About Polls Our Services Testimonials How to Get People to Your Social Sites and Keep them Coming Back You have all of these great social sites but nobody knows about them! Create a flier that can go in shopping bags, placed in marketing packets and be handed out. Restaurant?

Sites 204

Sites How To Foursquare Social Networking 204

Justin Levy

AUGUST 18, 2009

Justin Levy Marketing and Social Media Home About Archives Contact Disclosures Newsletter Speaking Gary Vaynerchuk Treats People Like Goldfish Written on August 18, 2009 by Justin Levy in community , gary vaynerchuk , networking , social media , video 8 Comments - Leave a comment! Gary definitely does.

Viddler 124

Viddler Feed Feedly Feed Reader 124

Techipedia: Tamar Weinberg

MARCH 12, 2009

Social Media Consultant and Tech Geek at Heart Home About Press Consulting Contact Sitemap Home > Marketing , Opinion , Social Media , Viral Marketing > When is Brand Evangelism a Crime? Exploring the Royal Caribbean Promotional Marketing Strategy When is Brand Evangelism a Crime? Why not encourage the spread of goodwill?

Brands 133

Brands Message Boards Travel Forums 133

Convince & Convert

SEPTEMBER 11, 2011

But I do find it interesting that reaction to Klout is so visceral, and that is of course because what it purports to measure is by definition personal. So much so that people (presumably sober) proclaimed that this was the future of marketing. How the hell does that work without something like Klout? It simply doesn’t.

Klout 159

Klout Nielsen Influencer Social CRM 159

Saying It Social

JUNE 22, 2010

Saying It Social Your Social Media Marketing Resource Home About Polls Our Services Testimonials How Businesses like Sylvan Learning Center and Computer Explorers Can Use Foursquare Depending on where you live you may be seeing more and more businesses advertising that they participate in Foursquare.

Foursquare 137

Foursquare Badge Privacy Social Networking 137

Convince & Convert

JULY 19, 2011

Guest post by Petri Darby , APR, the director of brand marketing & digital strategy for the Make-A-Wish Foundation of America. Like “buzz,&# “leverage,&# “ROI,&# and “word of mouth” before it, engagement has become the word du jour for marketers. When it comes to relationships, you earn your success over time.

Engagement 121

Engagement Metrics ROI Sites 121

Buzz Marketing for Technology

SEPTEMBER 22, 2008

This is a massive distribution channel for any brand but still Because Social Network ad impressions are worthless – the old model of buying impressions is like shouting at consumers – you buy ads to “get in front of them” and “give them a message” – but that's not going to work in a “social “ world by definition!

Applications 100

Applications Social Networking Web 2.0 Brands 100

Convince & Convert

JULY 19, 2011

Guest post by Petri Darby , APR, the director of brand marketing & digital strategy for the Make-A-Wish Foundation of America. Like “buzz,&# “leverage,&# “ROI,&# and “word of mouth” before it, engagement has become the word du jour for marketers. When it comes to relationships, you earn your success over time.

Engagement 116

Engagement Metrics ROI Sites 116

Convince & Convert

FEBRUARY 10, 2015

The Harley Owners Group – HOG – is one of better-known examples of an owned social community, dating back to 1983. Once fully engaged in the leased social community game, brands were able to reliably reach their audiences for the purposes of increasing sales, loyalty, and advocacy. It was the best of times.

Communities 60

Communities Real Estate Forums Loyalty 60

Oktopost

APRIL 4, 2023

Most of us can remember a time before – and, for that matter, how it used to look before businesses and individuals started to catch onto its potential for marketing. There are lots of different theories and ideas – that’s why social media marketing is as big as it is these days – and, as social media evolves, each one will have its day.

Social Media 118

Social Media Marketing B2B Banking 118

Myrland Marketing

MAY 15, 2015

#LetsAskNancy is where I answer questions others have about legal and lawyer marketing and business development, including content, social and digital marketing. . It still happens, but earning and keeping loyalty is changing.]. My short answer? Why would you not? Next, you need to distribute what you’ve produced.

Publishing 40

Publishing Sites Content Loyalty 40

Myrland Marketing

MAY 15, 2015

#LetsAskNancy is where I answer questions others have about legal and lawyer marketing and business development, including content, social and digital marketing. . It still happens, but earning and keeping loyalty is changing.]. My short answer? Why would you not? Next, you need to distribute what you’ve produced.

Publishing 40

Publishing Sites Content Loyalty 40

Buffer Social

DECEMBER 18, 2023

  Summer is historically a slow season for us, so we decided to save our ad budget for Q4 and instead spend the summer experimenting with other marketing approaches. All of that helps drive sales—our conversions attributed to email marketing are up 130 percent over last year.

Social Media 104

Social Media Small Business Marketing Collaboration 104

Pixlee

APRIL 19, 2021

Drumming up engagement for your brand with a social media contest is possibly one of the most tried-and-true methods marketers have at their disposal. Social media is an important marketing channel because you have the opportunity to tap into an audience of millions of potential customers. The difficulty is reaching those people.

Social Media 58

Social Media UGC Hashtag Privacy 58