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On Research, Measurement’s Oft-Forgotten Sibling

Waxing UnLyrical

I never really thought of my Google Reader, etc., On how to decide which research method to use: Steve said that they use a mix of tools on almost every project, with surveys, focus groups and interviews being the most common. Try out Slideshare’s recent addition, Zipcast, for online focus groups (it’s free).

Research 172
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15 Simple Ways to Research Your Target Customer for FREE [podcast + worksheets]

Pam Moore

We do this through a combination of methods that may include online research, surveys, social media network insights, focus groups, interviews and the list goes on. And even the time needed for many of these methods is not too much and definitely worth the investment. Tips to conduct focus groups on little or not budget.

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Words and Pictures – the Batman and Robin of Content Marketing

Waxing UnLyrical

They’ve recently started offering improv focus groups to get a more real reaction to what people are thinking. Then along comes Batman, who’s definitely closer to the edge than our venerable Commissioner. Twitter Facebook Google+ LinkedIn Words and Pictures – the Batman and Robin of Content Marketing.

Content 100
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14 Social Listening Tools for Effortless Brand Monitoring

Hootsuite

Back in the day, marketers had to dedicate substantial budgets to consumer and competitor research through surveys, focus groups, and market testing. With integrations from the Hootsuite App Directory , you can even monitor conversations on Reddit, Google My Business, and multiple online review sites.

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10 Productive Tasks You Should Be Doing On Google+ Right Now

ProBlogger

Google+ had a hot start, but has since cooled down. For a lot of people, that means ignoring Google+. Why Google+ isn’t going anywhere. Why Google+ isn’t going anywhere. Google+ is designed to draw you away from both Twitter and Facebook. As Robert Scoble said, “Google+ is for the passionate users of tech.”.

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Seven Ways to Use Social Media for Business

Webbiquity SMM

The bottom line is that while social media marketing definitely provides benefits (such as a higher conversion rate for organic search traffic ), it’s not generally effective as a direct promotion tool. Post on Google Buzz. Provide customer support. Share this on Bebo. Subscribe to the comments for this post? Share this on Mixx.

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Top 10 Social Media Time Saving Tips for the Busy Blogger

Kikolani

Stuck on Google+? Have you figured out how to use Google+ for your business ? Take a look at how other early adopters are having success already, and figure out how you can use Google+’s unique features to create a new experience for your audience. This is the new social media definition. Yeah, me neither.

Blogger 141