Ignite Social Media

MAY 31, 2016

If you missed our webinar last week on the 7 surprising differences between millennial men and women and their social media usage, we’re here to give you a debrief. Using data from Global Web Index , we were able to uncover several ways in which millennials use social media differently and how that impacts brands in the space.

Yammer 60

Yammer Buy Social Networking Report 60

Convince & Convert

DECEMBER 15, 2023

Get creative with data-driven collaborations that resonate with your audience When most people think of Zillow, it’s typically thoughts of browsing for their dream home, or researching their next real estate move. In 2024, it’s time to truly know your audience by tapping into data. What else is important to them?

Brands 148

Brands Marketing Real Estate Collaboration 148

The Realtime Report

AUGUST 29, 2019

Helpshift , the company revolutionizing customer service through its intelligent digital-first platform, has released new data revealing consumers’ opinions about the state of customer service ahead of the busy holiday shopping season. During Cyber Monday, CSAT actually increased even more, by 6%.

Study 79

Study Telecommunications Airlines Survey 79

Convince & Convert

OCTOBER 30, 2011

Last week I did a Webinar with my friends (and Convince & Convert sponsors) Argyle Social about social media timing. The big take-away (I hope) from our Webinar is that AVERAGE PEOPLE CARE ABOUT AVERAGES. First, that data is totally bogus, and whomever propagates that crap should know better. Important?

Facebook 156

Facebook Statistics B2B Apple 156

Convince & Convert

MARCH 6, 2017

” In fact, new research from eMarketer shows that less than 20% of B2B marketers know for sure that their social media is generating positive results, and I’d guess the B2C data is similar. And according to The CMO Survey, 44% of marketers haven’t been able to show the impact of social at all, much less point to real ROI.

Social Media 117

Social Media NGO ROI Research 117

Absolute PA

APRIL 11, 2014

Host free Q&A tele or webinars. And, here’s an awesome tip… some of the tele and webinar conference providers (like Go To Webinar) gives you the option to ask the attendees questions when they register for your event. Online surveys. These are great fun and provide loads of value all round.

Tools 94

Tools Survey Marketing How To 94

Ignite Social Media

JUNE 11, 2018

In April, Recode conducted a survey through Toluna to understand how much people would pay for Facebook without ads , if they had the option. Recode’s data also showed 41.6% While results showed 77% would NOT pay to for an ad-free version of Facebook, 23% said they would pay not to have ads show up on their newsfeeds.

Facebook 95

Facebook Embedding Education Survey 95

Social Media Strategies Summit

SEPTEMBER 25, 2019

Artificial intelligence makes it possible for chatbots to “learn” how to respond to customer requests by discovering patterns in the data. According to a survey by Demandbase , only 26% of marketers feel they “understand” AI and only 10% are already using AI in their marketing. Photo Source: Smartsheet.

Examples 185

Examples Real Estate Hotels Marketing 185

Webbiquity SMM

JUNE 7, 2018

In survey after survey, year after year, lead generation is a top priority for B2B brands. Conduct webinars on topics related to your industry. Consolidate all of your data and filter it to contact those leads who look promising. Guest post by Brandon Brown. And every business wants more revenue to grow and expand.

B2B 217

B2B Brands LinkedIn Influencer 217

Sprout Social

APRIL 26, 2022

And with new data revealing that the majority of people expect CEOs to be the face of change at a company, strong executive communications are a must. Internally, consider an anonymous survey for employees. Data doesn’t lie. And put mechanisms in place to gather qualitative data. Improve brand health? Build trust?

Strategy 86

Strategy How To Training ROI 86

Sprout Social

DECEMBER 8, 2020

According to Twitter’s internal data , Tweets with video had 10x more engagement than without video. According to Google’s internal study , YouTube surpassed all other networks with 78% of those surveyed having watched a video on the network in the last 24 hours. Twitter video length best practices. Different types of videos.

Video 128

Video Social Media Study Instagram 128

Waxing UnLyrical

AUGUST 14, 2015

Here’s some of what we talked about: On PR measurement best practices: A2: Don’t ignore the systems you use…look for opportunities to connect data sources and integrate into CRM #measurepr. A6: The webinar with full walk through of the dashboard is next week [link] #measurepr. Survey Monkey. As did Gerard F.

Analytics 100

Analytics Consultant Survey Reputation 100

Convince & Convert

JULY 29, 2012

There’s no question that the social media ROI question continues to befuddle business – 41% of respondents to an eConsultancy survey of 1,000 companies and agencies in late 2011 had absolutely no idea of social media’s financial impact. (click here to view and download the Social Media ROI Cookbook on Slideshare).

ROI 138

ROI Social Media Social CRM Survey 138

Convince & Convert

MAY 25, 2014

I recently collaborated on my friends at Formstack (a very nifty system for creating and managing smart, online forms ) on a free Webinar to help marketers see all the ways they could be improving their results with form tweaks. This is the same as skip logic on surveys, but used in forms. Make your forms mobile-friendly This is huge.

Conversation 165

Conversation Badge Sample Samples 165

Ignite Social Media

MAY 6, 2021

It’s becoming more social overall – no longer are we constantly seeing whitepapers, case studies, webinar announcements, or other lead generation tactics clogging up our feed. We looked at some Q4 2020 GWI data for the United States from LinkedIn Users to see what actions they’ve taken on the platform recently.

LinkedIn 202

LinkedIn Marketing Eventful Compete 202

Buzz Marketing for Technology

MARCH 9, 2010

Which prompted a question by Scott Zosel about how much should you allocate for Social Media in your budget – and so I created the Social Media Budget Ratio (SMBR) post back in 2008 which was good but it lacked historical data like I have now. So here is my take ….

B2B 198

B2B Social Media Marketing Survey 198

Oktopost

NOVEMBER 4, 2019

According to a 2017 survey , 57% of consumers like getting information from a chatbot when browsing a company’s website. In fact, voice bots can provide the same experience, faster, and with increased accuracy as they can connect to multiple data sources for simple queries like time and weather. Now, there’s a bot for that.

B2B 106

B2B API Facebook Survey 106

Keyhole.co

SEPTEMBER 20, 2023

Keyhole will automatically backfill the data and generate the report in seconds. That way, you can take data-driven actions and improve your products and services according to customer needs. Arrange interviews, webinars, and panel discussions at industry events. Once the “Create Comparison” button turns orange, click on it.

Reputation 59

Reputation Brands Construction How To 59

Oktopost

MARCH 20, 2021

According to a survey conducted by CoSchedule , 74% of marketers say they set marketing goals, but only 3% admit to reaching them. Know when the data you’ve compiled is significant enough to prove your theories. Interactive content such as quizzes, webinars, and videos is becoming extremely popular in marketing campaigns.

Strategy 144

Strategy Metrics Process B2B 144

Razor Social

JUNE 22, 2017

The first example of strategic content that comes to mind is a research report that has reached a cult status in the blogging industry – Andy Crestodina’s annual blogger survey. You followed them on social media, signed up for their newsletter, shared their content, commented on their blog, promoted their e-book or webinar, etc.

Social Media 110

Social Media Content Survey Influencer 110

Kikolani

FEBRUARY 23, 2016

For example, if you’re trying to attract leads for a new social media course, look at the Facebook Ad Insights data for pages published by Amy Porterfield, Jon Loomer, Kim Garst and LKR Social Media. Sort for the high-converting LeadPages templates designed for a standard email opt-in, video series or webinar.

Facebook 72

Facebook Template Templates How To 72

Hootsuite

OCTOBER 28, 2019

If your boss asks you to talk data, take the opportunity to be a pro and go beyond the surface-level, “vanity” metrics—the likes and shares and retweets. Instead, focus on the data that matters—the numbers that prove your effort has had a positive, bottom-line impact on the business. Use this data to increase your reach.

Metrics 112

Metrics Social Media CPM CPC 112

Convince & Convert

AUGUST 3, 2012

Edison (who is the exclusive provider of exit polling data for Presidential elections, among other things) is handling the research, and is using a rigorously controlled, randomly sampled panel of 3,000 Americans to produce The Social Habit. The Social Habit pre-orders now available. More than 50 easy-to-use, impactful charts and graphs.

Brands 114

Brands Twitter Facebook Research 114

Hootsuite

MAY 15, 2023

Getting effective performance data is important for all businesses, but especially for franchisors managing teams of franchisees. Customer service satisfaction survey scores above 90%. Track analytics (locally and globally) You already know analytics data is essential for knowing if your social media marketing strategy is working.

Social Media 92

Social Media HootSuite Guidelines Marketing 92

Convince & Convert

JANUARY 3, 2024

The data shows that 42% of businesses leverage AI-powered solutions for influencer identification and research. The 39-page research study, The 2023 B2B Influencer Marketing Report , surveyed 425 B2B marketing decision-makers in management or higher roles. The survey was fielded during July and August 2023.

B2B 140

B2B Research Influencer Marketing 140

ProBlogger

MAY 5, 2012

Strategically designed surveys. Despite my systematic bashing of surveys, they can be a great way to uncover the unmet needs of your audience. Surveys can come across as annoying. Here are a few guidelines to help you craft a killer survey (that people will actually complete): Don’t survey too often. Consulting.

Project 38

Project Research Avatar Survey 38

ProBlogger

DECEMBER 5, 2010

Of all the data analysis that I’ve done, day-of-week and time-of-day data has been consistently the most popular. So in preparation for my upcoming webinar, titled Science of Blogging, I decided to combine all of my existing data on timing with my new research into one master post on the subject.

Publishing 55

Publishing Upcoming Technorati Aggregator 55

Proactive Report

FEBRUARY 3, 2010

According to the Alterian “Annual Survey 2009” report Are You Ready to Engage? If you’d like to learn more, Marketwire is hosting a webinar about engagement strategies February 11th. I am presenting the webinar and my guest is Rebecca Lieb, VP of Econsultancy (US). Engagement is the key to success. You can register here.

Engagement 45

Engagement Alterian ROI Loyalty 45

Proactive Report

FEBRUARY 3, 2010

According to the Alterian “Annual Survey 2009” report Are You Ready to Engage? If you’d like to learn more, Marketwire is hosting a webinar about engagement strategies February 11th. I am presenting the webinar and my guest is Rebecca Lieb, VP of Econsultancy (US). Engagement is the key to success. You can register here.

Engagement 40

Engagement Alterian ROI Loyalty 40

Waxing UnLyrical

MARCH 11, 2015

This is one of the key points from a PRSA talk given by Johna Burke , EVP of Burrelles Luce (note: this presentation was available as a webinar through PRSA, but sadly is no longer available). What if we determine the metrics that we need rather than accept the measurements that are available?

Metrics 100

Metrics How To Discount Analytics 100

Keyhole.co

AUGUST 10, 2023

Webinars and events Hosting a webinar or an event? If your webinar promotion resonates with your network and they find it valuable, they may share it with their connections, expanding the reach of your webinar beyond your immediate network. Here is Neil Patel sharing a registration link to his upcoming webinar.

LinkedIn 52

LinkedIn Engagement Content Case Study 52

Keyhole.co

AUGUST 10, 2023

Webinars and events Hosting a webinar or an event? If your webinar promotion resonates with your network and they find it valuable, they may share it with their connections, expanding the reach of your webinar beyond your immediate network. Here is Neil Patel sharing a registration link to his upcoming webinar.

LinkedIn 52

LinkedIn Engagement Content Case Study 52

Hootsuite

OCTOBER 8, 2019

Bonus : We surveyed 530 of your peers to learn how social media strategies have changed in higher education over the past two years. Watch the webinar to find out the top 3 trends now. Use Hootsuite to easily manage your school’s social channels, collect real-time data, and engage with students across multiple networks.

Education 111

Education Social Media Tips Policies 111

ProBlogger

FEBRUARY 4, 2015

Gather Data About Your Audience. Simple surveys. Whether you have an audience or not, you can create a simple survey to gather even more data. ” (Hat tip to Ryan Levesque and his Deep Dive Survey process for the survey information in this section!). Analyze the Data You Gathered.

Products 20

Products Blogger Survey Course 20

Convince & Convert

MAY 18, 2012

Huge thanks to data-driven social media management software company Argyle Social for their presenting sponsorship, as well as Infusionsoft , Janrain , and Jim Kukral at DigitalBookLaunch. Listen Now. Click the play button to listen here: Download the audio file: [link]. The RSS feed is: [link]. Find us on iTunes: [link]. I say, probably not.

Yahoo 115

Yahoo Yammer Social Media Software 115

Hootsuite

SEPTEMBER 3, 2020

Bonus: Watch the full webinar, How to Finish Strong on Social in 2020: An Update from Hootsuite’s Social Trends Team , for a lively discussion on the topics in this blog post, including a Q&A with the live webinar attendees. Source: Hootsuite webinar. in Hootsuite webinar. Authenticity is key. Finish strong in 2020.

Trends 144

Trends Social Media HootSuite Embedding 144

Jeff Esposito

NOVEMBER 12, 2010

If you missed the keynote that I did with Lithium’s Jenny Zaszut from Lithium, and want to see how the team at Vistaprint manages and measures social media for the business, you can check it out here as a webinar. How was your week? Hope you have a great weekend, and enjoy this week’s edition of Five for Friday.

Lithium 28

Lithium Blogosphere Technorati Survey 28