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Survey: Canadians are OK with sharing personal data

Sherrilynne Starkie

More than three-quarters (76 per cent) of Canadians, are pragmatic or unconcerned about sharing their personal data. This view is even more prevalent among Canadians millennials, at 86 per cent, according to a survey from the Canadian Marketing Association (CMA). .

Survey 249
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Audiense and GWI integration: How to enhance your audience intelligence by combining social & survey data

Audiense

Audiense and GWI have teamed up to provide a powerful integration, where you will be able to port your audiences from social to survey data, removing any previous challenges of joining these data points manually to enrich your audience insights.

Survey 148
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Survey Finds a Third of People Don't Trust Social Media Companies with Their Data [Infographic]

Social Media Today

A new survey has found that social media users are increasingly concerned about potential misuse of their personal data.

Survey 218
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Driving Growth with Voice of Customer Data: A Step-by-Step Approach

Convince & Convert

This is where voice of customer data, or capturing and repurposing the words and phrases your customers use, comes in. But acquiring, capturing, and processing this data is one thing, what do you do with it once you have it? There are always exceptions, but I typically don’t recommend gathering data from prospects.

Data 142
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5 best online survey tools and why marketers need them

Awario

For more data-driven decision-making, digital marketers still need surveys to collect the information that will help them run user-behavior and sentiment analyses The new era of mobile technologies and the popularity of social networks give marketers an incredible opportunity to connect with users and build a closer bond.

Survey 178
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A Survey of Targeted Facebook Ad Users [Results]

Jon Loomer

I decided to run my own experiment to survey those I was targeting. In this post, I wanted to share the results of that survey and what they mean to me. The campaign has reached more than 20,000 people so far, resulting in about 1,400 survey completions. Based on this data, that appears to be a good move! The Experiment.

Survey 201
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Updated Survey: How Social Media Behaviors Evolved Due to COVID-19

Ignite Social Media

About one month into nationwide lockdowns, our team at Ignite Social Media conducted a survey of over 600 consumers to gauge their opinions on social media marketing tactics and how their social behaviors had changed. In both surveys we conducted, over 70% of respondents hadn’t joined any new groups as a result of the pandemic.

Survey 172