Jeff Esposito

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Silly data, the Wicked Witch and throwing in the towel

Jeff Esposito

57% Would Not Give Up Social Media On Vacation In Exchange For A 25% Hotel Discount – man not sure how to say it, but the 57% from this survey are idiots. Eight Silly Data Myths Marketing People Believe That Get Them Fired. Spurs (which they lost) – Nothing says we’re gonna win like handing out white towels before a do or die game.

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Five takeaways from 2013 State of Community Management Report

Jeff Esposito

I was happy to chat with some really smart folks and peep out some really cool data on community management. 40% of organizations in the survey can measure the value of community managers. 50% organizations surveyed have a community playbook. The myth of the 90-9-1 rule is demystified. ~40% large 3.9). ~50%

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Westboro Baptists get theirs, your own rules & sexism in tech

Jeff Esposito

The Survey is Dead – a really interesting read here from Tom Webster on surveys and how data at times is sold and portrayed out of context. Real-Time Marketing Sucks – this is more of a fail blog than anything but worth perusing if you are in need of a laugh.

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Getting to the bottom of community management

Jeff Esposito

Good thing the survey has a question for that . Now I will warn you, the survey we’ve put together to gather the data needed to answer these questions might seem long, but filling it out will benefit you and your community management peers in the long run.

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Five for Friday 11.15.10

Jeff Esposito

With such a small sampling of people in the survey, I am going to side with Danny Brown’s take on the survey data that the blogging world is still thriving. There was an article in Forbes that noted the Technorati state of the blogosphere that noted that social media was killing blogging.

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