Social Media Marketing

AUGUST 16, 2013

Android is better, big data in Asia, the merging of HR and marketing, Canadian women like to talk about brands, Fortune 500 CEOs are scared and ignorant of social media, Twitter use rises, the social networks that help search engine optimization and more, it''s This Week in Social Media.

Social Media 167

Social Media Flipboard Press Release Trends 167

Jason Yormark

FEBRUARY 25, 2010

What I have done well however is utilizing social media. The following are the steps I’ve taken that I use and have found success in using social media to drive traffic to my blog. When you share your blog posts on social media channels, in most cases you have one chance to entice someone to actually click through.

Social Media 200

Social Media Digg RSS WordPress 200

Jason Yormark

FEBRUARY 25, 2010

What I have done well however is utilizing social media. The following are the steps I’ve taken that I use and have found success in using social media to drive traffic to my blog. When you share your blog posts on social media channels, in most cases you have one chance to entice someone to actually click through.

Social Media 200

Social Media Digg RSS WordPress 200

Buzz Marketing for Technology

MARCH 9, 2010

The question is – What is the appropriate level of budget to support social media for a B2B company? First was the post on the Media Budget Ratio (MBR) for a B2B company. Share it on StumbleUpon. Related posts: The 4 P’s to Social Media Marketing Ok ok – based on the great response I got.

B2B 198

B2B Social Media Marketing Survey 198

The Realtime Report

APRIL 11, 2014

YouTube is the “undisputed champion” among social networks in terms of driving referrals, delivering the most traffic and the highest levels of engagement, according to a new study from Shareaholic. StumbleUpon comes in last, with the least engaged referrals: 1.5 Reddit users show a high bounce rate (70.16%).

Social Networking 177

Social Networking Engagement StumbleUpon Reddit 177

Webbiquity SMM

JANUARY 14, 2011

A big part of the appeal of social media is its simplicity. That simplicity, however, can make social media dangerous for business. Oafish attempts to treat social networks like just another one-way promotional channel. Selecting tactics based on perceptions and opinions rather than data.

Social Media 167

Social Media How To Technorati StumbleUpon 167

Idaconcpts

APRIL 1, 2011

As social media networks have been assimilated by younger generations, it was only a matter of time until the older generations would catch up. From the table above, it can be clearly seen that there is little room for growth for social media in the Millenial and Generation X age groups. Share it on StumbleUpon.

Social Media 161

Social Media Proposal Technorati Sample 161

Webbiquity SMM

DECEMBER 21, 2010

Though business use of social media is rapidly increasing, many executives remain skeptical of its value. The bottom line is that while social media marketing definitely provides benefits (such as a higher conversion rate for organic search traffic ), it’s not generally effective as a direct promotion tool.

Social Media 191

Social Media Research ROI Technorati 191

Bill Hartzer

MARCH 22, 2011

Max Media Group has launched a real time social media search application called “ The Babel “ The Babel was developed with technology acquired from BlackStar Entertainment Technologies Inc., and allows you to search data being generated in real time. Share it on StumbleUpon. Post on Google Buzz.

Engineering 113

Engineering Social Media Domain Name StumbleUpon 113

Bill Hartzer

MARCH 26, 2011

Anyone working with online marketing will tell you that its important to track your data. You need a social media dashboard. You need a social media dashboard. Unilyzer , a social media dashboard, seems to be a great fit for social media and search engine marketers like myself.

Social Media 137

Social Media Review URL StumbleUpon 137

Jason Yormark

SEPTEMBER 13, 2010

Here’s the raw data: -31 Comments (6 times the norm). -30 And without further ado, the winner of the Social Media Book Giveaway is Sue Koch ! Share it on StumbleUpon. Social Media Book Package Giveaway! Social Media Friendly Blogging. Tags: Blogging Social Media. Tweet This!

Social Media 124

Social Media Postrank Technorati StumbleUpon 124

Webbiquity SMM

AUGUST 23, 2010

Can the financial return on expenditures for social media business activities– in marketing, PR, customer support, HR, product development or other areas — be accurately measured? Among social media pundits, the debate rages on. Among social media pundits, the debate rages on.

ROI 193

ROI Social Media Vocus Metrics 193

Small Business Mavericks

FEBRUARY 22, 2012

So how do they improve your social media appeal? Images are amongst the most shared content on the Internet, especially through social media websites like Facebook and StumbleUpon. Pinterest is the latest social media sharing site, and that too has a heavy leaning towards images.

Social Media 107

Social Media StumbleUpon Software Engineering 107

Convince & Convert

OCTOBER 7, 2010

Tweet Forrester Research recently released a 2010 update to its Social Technographics® data that analyzes the social behaviors of global Internet users. consumers engaged in certain social behaviors actually went down, not up. Is this the long-promised social media backlash? Is the bloom off the rose?

Social Media 153

Social Media Facebook Delicious Social Bookmarking 153

Webbiquity SMM

JUNE 15, 2010

At its core, social media marketing is still marketing: it requires a strategy, planning, objectives, measurement, and utilization of key messages. But on the other hand, social media is not simply another channel, i.e. to be lumped into a group such as radio, TV, outdoor, print, and social media.

Social Media 171

Social Media Technorati StumbleUpon Digg 171

SocMed Sean

MARCH 18, 2012

I find posts with no Alt tags on the images, meta tags that just weren’t well thought-out, and content and data that, while correct at the time, is now a bit outdated. The data provided to you by Google can be a goldmine in finding and fixing 404 errors. Share it on StumbleUpon. Email this to a friend?

Engineering 279

Engineering Widget Domain Name Social Media 279

Buzz Marketing for Technology

NOVEMBER 17, 2009

A good friend and former colleague of mine Dan Neely, CEO of Networked Insights reminded me recently that there will be more data created in this year than in the previous 5000 years combined! But for most B2B marketers like myself – we tend to optimize by the channel of data that we have. Share it on StumbleUpon.

Data 100

Data Vocus Radian6 StumbleUpon 100

Bill Hartzer

MAY 26, 2010

More and more businesses are getting into social media – an umbrella term that covers various activities that help bring about social interaction on the internet. Facebook and Twitter are some of the main outlets for social media, but there are numerous types of social media like blogs, wikis, forums, chat rooms, etc.

Cymfony 152

Cymfony Social Media Tools SM2 152

Proactive Report

FEBRUARY 27, 2011

Take your Social Media Marketing Beyond Twitter and Facebook. An excellent post from Rand Fishkin of SEOMoz about the long tail of social media marketing. So many of us look no further than Twitter and Facebook, yet there are sites like StumbleUpon that are driving more traffic than the big social networks.

Social Media 78

Social Media News Strategy StumbleUpon 78

Bill Hartzer

DECEMBER 27, 2010

Gleanster takes a different approach by providing market research that they have gathered: and you can get the data for free. You agree that you can share the data but you won’t sell it (which is pretty standard and fair). I took a look at the Social Media Marketing research data. Share it on StumbleUpon.

Research 113

Research Report Cymfony Social Media 113

Jason Yormark

AUGUST 25, 2010

Most achieved a Postrank of higher then 6, and 9 out of the 10 articles dealt with social media. For those not familiar, Postrank is a nifty little WordPress plugin that provides some analysis into the social engagement factor of the content you create. Based on the data above, here is what I’ve learned: 1.

Data 184

Data Postrank WordPress Course 184

Webbiquity SMM

AUGUST 27, 2013

There’s no question that B2B marketers have embraced social media. According to recent research , more than 80% of b2b marketers now use the “big 3″ social networks—LinkedIn, Twitter and Facebook—to distribute content. And if so, which social networks are most productive?

B2B 263

B2B Social Networking Research Marketing 263

Techipedia: Tamar Weinberg

AUGUST 27, 2008

Social Media Consultant and Tech Geek at Heart Home About Press Consulting Contact Sitemap Home > Marketing , Search Engine Optimization , Social Media > The Great Social Media Traffic Debate: Niche or General Networks? The Great Social Media Traffic Debate: Niche or General Networks?

Social Media 100

Social Media StumbleUpon SEO ROI 100

Convince & Convert

MAY 2, 2016

We know we need to measure results in order to actually get them, but all too often we’re measuring the wrong things—especially when it comes to social media metrics. It’s easy to fall into the trap of using “vanity metrics” to measure social media marketing. Favorites!), But they shouldn’t be touted as proof of success.

Metrics 60

Metrics Social Media Marketing URL 60

Bill Hartzer

JANUARY 28, 2010

This approach allows for relevant, meaningful social connections and recommendations to be presented to the user almost instantaneously, despite having to gather and process large amounts of data from a number of third-party sources.&#. Share it on StumbleUpon. Tags: Social Media Social Networking.

Applications 115

Applications Social Media Widget Technorati 115

Techipedia: Tamar Weinberg

JUNE 3, 2010

and after being a full time mom and performing various social media marketing tasks throughout, I’ve learned that there are many parallels that can be taken from parenthood that also apply to social media marketing. As a social media marketer, you might be ill-prepared for these unpleasant experiences.

Social Media 221

Social Media Marketing Digg Consultant 221

SocMed Sean

MARCH 4, 2012

I know it’s not directly related to social media, but I’m amazed by the number of people out there that complain about the slow speed of their computers who have never defragmented their hard drive. Think of your hard drive as a hotel where your data lives. Same principle holds true for your data.

Hotels 226

Hotels Tips Tumblr Software 226

Webbiquity SMM

JUNE 11, 2013

To expand your online footprint within your market, think about three types of sites where you want a presence: Social media sites: these include social networks (Facebook, Twitter, LinkedIn), social content sharing sites (YouTube, Flickr, SlideShare) and social bookmarking sites (Reddit, StumbleUpon, Diigo).

Social Bookmarking 198

Social Bookmarking StumbleUpon Engineering Sites 198

Kikolani

MARCH 16, 2010

It is no secret that the web’s new social media outlets are a wonderful way to reach a large audience and get them involved. After having the privilege of working with the CO based youth outreach program SOS Outreach, I have come to realize the power of social media and its ability to draw traffic and conversions.

Organization 111

Organization Social Media StumbleUpon YouTube 111

Techipedia: Tamar Weinberg

NOVEMBER 22, 2011

When it comes to marketing any organization, product, or service on the web, there tends to be three essential ways of doing so: Dominating social media platforms. Broad Social Media Monitoring. Depending on how social your Internet presence is, you might only be interested in certain aspects of social media data.

Strategy 213

Strategy Klout Marketing Overview 213

Buzz Marketing for Technology

APRIL 6, 2010

Element #3 – Events – throwing events in Facebook is easy, but taking that data and adding that to a profile isn’t. If you can take the data from Facebook Ads, combine that with the interaction you are getting via email you get another great touch point with your new potential customers. Share it on StumbleUpon. Tweet This!

Platform 224

Platform Facebook CPM CPC 224

SocMed Sean

MARCH 6, 2012

In my day job, I am the Director of Social Media for a digital agency and one of my clients has launched a new challenge to innovators, entrepreneurs, developers, designers…basically anyone with a knack for solving problems. Share it on StumbleUpon. I DARE YOU! Share this on Facebook Tweet This! Email this to a friend?

Skills 279

Skills Creative Commons Tumblr StumbleUpon 279

Bill Hartzer

AUGUST 18, 2010

According to a brand new survey by CareerBuilder , one-quarter of businesses leverage social media to recruit and research possible staff. Twenty-nine percent of companies with 500 or fewer employees are utilizing social networking in some way. They’re also using social media to study companies and jobs.

Survey 103

Survey Company Social Media Sample 103

Buzz Marketing for Technology

MAY 6, 2010

Imagine a world where B2B Marketers could target specific decision makers in specific companies using Social Media ads. They took a sound marketing idea (targeting prospects) with a unique concept (1:1 Facebook Ads) combined with data (from my Facebook profile) and created a conversation that was hard to ignore. Tweet This!

B2B 273

B2B Advertising CPC Marketing 273

Kikolani

MARCH 17, 2015

Life can get crazy… Holidays, trips, family and personal life: There are lots of things that may stand in your way to being consistent with your (and your business) social media presence. Therefore making some sort of social media editorial calendar to keep yourself accountable is a great idea.

Products 60

Products Social Media HootSuite Tweetdeck 60

Buzz Marketing for Technology

SEPTEMBER 8, 2010

All 20,000 of us must have created and shared a teraflop of data that night in about 4 hours. Notice that marketers don’t make that list (duh) but also think about how much more content you have been getting from those sources now that social media has arrived. Share it on StumbleUpon. Share this on Linkedin.

B2B 243

B2B Marketing Airlines StumbleUpon 243

Bill Hartzer

NOVEMBER 30, 2009

There were some vast differences between how money will be spent on email marketing and social media versus spending on banner advertising and search engine marketing (SEM). plan on increasing their use of social media in 2010. Share it on StumbleUpon. From the survey, 74.1% Share this on Reddit. Tweet This!

Small Business 102

Small Business Report Social Media Survey 102