Small Business Mavericks

article thumbnail

Offline Retail Analytics Via Smartphone

Small Business Mavericks

Euclid collects data for retail businesses using smartphone technology to track consumer movement. The incredible thing about that is it allows retail store owners an opportunity to use actionable data that, before now, they haven’t had access to. ” The company’s name is Euclid.

Retail 93
article thumbnail

Why You Should Not Give Up On E-mail Marketing

Small Business Mavericks

US email campaign data published February 2015 shows that despite some social media marketing specialists occasionally saying that “email marketing is dead”, open and clicks remain stable. General retail follows with 41.4% Retail Apparel is second in the click-rate category (5.3%). e-mail marketing that. open rates.

Apparel 70
Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

Trending Sources

article thumbnail

Groupon: More Effective Than LivingSocial

Small Business Mavericks

Here’s some other interesting data: 9% of Groupon subscribers are 18-24; 11% for LivingSocial in this age range. If you own a retail business, Groupon is a great place to go for making your daily deals. 50% of Groupon subscribers are 25-44, LivingSocial = 60%. 35% fall into the 45-64 age range at Groupon, 26% at LivingSocial.

Retail 170
article thumbnail

Do You Know Your “Empty Nesters”?

Small Business Mavericks

Recently, Retail TouchPoints looked at the way that most “empty nesters” consult the web, browse, and buy via mobile. 85% trust third-person product reviews from major retail sites. 85% trust third-person product reviews from major retail sites. 65% use smartphones to look up product information.

Retail 70
article thumbnail

When Social Comes To Your Automobile

Small Business Mavericks

It utilizes in-dash technology to deliver real time data through the Internet for the benefit of drivers and their friends. Here’s another scenario: Suppose a customer of yours is driving by your retail shop. There’s a growing technology boom in the automotive industry that is based entirely on telematics.

article thumbnail

Use The Past To Predict The Future

Small Business Mavericks

That is, take data from history and use it to predict what the future might hold. Retail businesses have been doing this for years. There are lots of ways to predict the future. One way is to use the past. It’s called predictive analytics.