The Realtime Report

SEPTEMBER 3, 2020

Study Reveals More Than 18% Of Businesses Would Consider Sabotaging A Competitor’s Online Business. As explored in our previous study , due to a lack of awareness of its legality, negative SEO doesn’t have a formalized definition. The Survey. Our survey can reveal that 18.3% Written By. Tamir Davies. The Main Findings.

Study 184

Study Reputation Survey SEO 184

Techipedia: Tamar Weinberg

APRIL 7, 2014

The exceptional growth and adaptation of social media networks represents an ideal opportunity to overcome one of the most challenging aspects of the clinical research industry. A new survey shows that the internet is edging out doctors as people’s primary source of information on clinical trials. Extended study periods.

Research 194

Research Pharmaceuticals Social Media Tools 194

Writtent Blog

DECEMBER 20, 2023

Creating a content marketing strategy that incorporates customer research, quality content, and methodical distribution is key to successful inbound marketing. First, Do Your Research Before you can create the amazing content your customers and prospects want, you have to know what they want.

Strategy 98

Strategy Content How To Marketing 98

Buzz Marketing for Technology

APRIL 15, 2016

Most marketers I talk with today say they are drowning in data. But in reality data they really want sits in disparate systems throughout the organization. Or if their company has invested big money in a traditional data warehouse, the results have fallen short of expectations. The problem is not access to data.

Data 100

Data Survey Fashion Analysis 100

Oktopost

DECEMBER 21, 2023

To maximize marketing impact on a limited budget, CMOs need to adopt a strategic approach that analyzes past results, identifies gaps, and enables data-driven decisions on where to allocate resources. Here are some places to start your research: Customer Surveys : Gather insights directly from your target audience through surveys.

Marketing 62

Marketing Survey Skills How To 62

The Realtime Report

AUGUST 8, 2019

Research Shows How Much Value Consumers Assign To Various Apps. In a recent study, we set out to measure the value regular users placed on 16 of the most widely-used apps, asking respondents what they’d pay if a subscription fee was required. Survey respondents ranged in age from 18 to 71 years old; 55% were female and 45% male.

Research 79

Research Reddit Project Survey 79

Convince & Convert

MAY 17, 2016

Their Future of Social Marketing study surveyed 500+ social media professionals ranging from big brands (like those I interview on my Social Pros podcast ) to smaller, scrappy organizations from across the USA. Note, however, that Instagram ads opened to all businesses less than seven months before this study was conducted.

Research 112

Research Social Media Facebook Instagram 112

Sprout Social

FEBRUARY 28, 2024

These leaders say they use social media data for: Customer service (62%) Brand awareness (60%) Market insights (53%) From sophisticated data analysis to advanced customer care capabilities, social teams and business leaders have come to rely on social media tools.

Social Media 100

Social Media Team Social Media Management Report 100

Sprout Social

JANUARY 24, 2024

Our Q3 2023 Pulse Survey revealed 81% of US-based social marketers consider influencer marketing an essential part of their social media strategy. Here are ten important influencer marketing metrics based on insights from marketers, research studies and our Q3 2023 Pulse Survey. TikTok shows #PartyNeverStops has 102.9M

Metrics 97

Metrics Influencer Marketing Survey 97

Sprout Social

MARCH 19, 2024

Advantages of using AI for generating data insights How AI insights help businesses Understanding how AI Insights are generated What are AI insights? Organizations use AI tools to filter big data into actionable intelligence to support better decision-making and strategies.

Sentiment 108

Sentiment Banking Patterns Hotels 108

Sprout Social

DECEMBER 5, 2023

That’s the question we set out to answer when we surveyed 1,623 consumers from the US and the UK. The results are telling: According to our Q4 2023 Sprout Pulse Survey, respondents believe the average social media manager is: white (65%), female (73%), 25-40 years old (55%), and a part-time employee or freelancer (40%).

Social Media 120

Social Media Survey Education Team 120

Buzz Marketing for Technology

OCTOBER 26, 2011

A 2011 MarketingSherpa study confirmed this with 62% of CMO’s believing that social media will pay off for them … eventually. A different study by IBM announced that, “than 1,700 CMOs, 82% still rely on traditional market research to shape marketing strategy, while only 40% of chief marketing officers track any online communications.”

Data 194

Data Social Media ROI Survey 194

Webbiquity SMM

JANUARY 23, 2024

But with the steep rise in customer acquisition costs , and research showing it costs up to five times more to acquire a new customer than to keep an existing one, you can’t ignore the importance of customer retention. Measure your sentiment analysis data through the NPS scale and identify the promoters, passives, and detractors.

Sentiment 142

Sentiment How To Analysis Trends 142

Convince & Convert

DECEMBER 6, 2023

75% of X (Twitter) Users Have Used the Platform to Connect with Brands According to a Khoros survey , 3/4 of X users have interacted with different companies on the social media platform. Jay Baer created a brand-new report of this key data. Some brands also publish posts on social media platforms to address customer concerns.

Social Media 143

Social Media Hubspot Statistics Survey 143

Buffer Social

NOVEMBER 7, 2017

At Buffer, we’re big fans of using data and research to guide our social media strategy. So when it came to finding the best Instagram strategy, I turned to social media studies. I read through more than 20 studies on Instagram marketing from companies like Facebook, Simply Measured, and News Whip. percent of U.S.

Study 111

Study Instagram Hashtag Research 111

Sprout Social

MAY 5, 2021

In the context of marketing and sales enablement, this support comes in the form of marketing content, data and insights from customer interactions. Your marketing team is sitting on a potential goldmine of data when it comes to what customers want. The problem is that it’s easy for that ever-so-valuable data to get siloed.

Data 115

Data Marketing How To Collaboration 115

Adam Cohen

JULY 12, 2010

Here is a quick list of reasons to get Market Research engaged early in order to give social media (People fueled) initiatives the best chances of long term success. Tried and True Methods to Solicit Customer Feedback Industries are changing rapidly, and the need to conduct focus groups, surveys and gather feedback is too.

Research 265

Research Social Media Marketing Retail 265

The Realtime Report

AUGUST 29, 2012

Can social networks help with medical research? It started in 2009, when 23andMe decided to do genetic research and invited anyone diagnosed with Parkinson’s to donate their DNA sample. The company recruited people using social media, and at Parkinson’s research conferences.

Social Networking 161

Social Networking Research Sample Samples 161

Sherrilynne Starkie

MARCH 12, 2012

Well this advice seems to hold true according a new survey by the Pew Research Center ’s Internet & American Life Project that on social networking sites. The survey suggests that when people are on Facebook or Twitter many are not particularly passionate about politics. Image by Getty Images via @daylife. Related articles.

Facebook 337

Facebook Survey Social Networking Sample 337

Janet Fouts

SEPTEMBER 16, 2019

However, the trend in marketing is focused on big data, filtered and sifted, often to get the results that validate our company and products rather than to divine what the customer wants. Then we complain that consumers appear to say one thing in that research and do another. We did the research, so why aren’t they buying?

Strategy 111

Strategy Focus Group Sentiment Survey 111

Adam Sherk

JANUARY 11, 2010

Home About Contact PR Publishing SEO Social Media Subscribe Adam Sherk PEJ Study Shows Print Still Primary Source of Original News Reporting by Adam Sherk on January 11, 2010 The Pew Research Center’s Project for Excellence in Journalism released a study today of the modern news ecosystem, examining a week of news activity in Baltimore, MD.

Study 147

Study News Press Release Report 147

Janet Fouts

JULY 24, 2017

But much of the research we do when marketing products and services is focused on big data, filtered and sifted, often to get the results we are looking for rather than to divine what the customer wants. Then we complain that consumers appear to say one thing in that research and do another. Why are consumers so unpredictable?

Social Media 144

Social Media Focus Group Sentiment Analysis 144

Sherrilynne Starkie

JANUARY 30, 2016

People have a lot of trouble discerning between online native advertising and editorial content, according to a recent survey by Contently, the content marketing software company. The online survey included 509 adult men and women over 18 and was implemented by Research Now, a global consumer panel provider.

Survey 150

Survey Advertising Study Software 150

Mindjumpers

DECEMBER 19, 2011

The survey findings: In order to dive deeper into this topic AYTM Market Research surveyed 2,000 internet users. Customer Behaviour on Social Media: Data collected from this research has been collected in an informative infographic with different sections talking about behavioural aspects of customers.

Social Media 274

Social Media Brands Survey Influencer 274

Writtent Blog

SEPTEMBER 26, 2014

Well, diving deeper into some of the latest content research to improve your skill set is definitely a powerful place to start! We’ve surveyed the latest research and studies to provide you with the very best. Humanize Your Data. Better marketers use data to back up their claims. Use Conformity.

Data 108

Data Tips Transportation Statistics 108

Convince & Convert

MARCH 24, 2016

In addition to doing market research for brands on consumer behavior and marketing effectiveness, Tom’s employer, Edison Research, is also the sole provider of exit polling data for American political elections. He also believes that where the data fails to support you can be your biggest opportunities for business growth.

Research 60

Research Marketing Compete Cost 60

Convince & Convert

NOVEMBER 16, 2023

In the ever-evolving realm of social media, where platforms are both arenas for branding battles and hubs for community conversations , Twitter’s transformation into ‘X’ has become a fascinating study in corporate identity evolution. We did too. ‘X’ showed how overlooking this resource can be a pitfall.

Twitter 78

Twitter Social Media Sentiment Reddit 78

Bill Hartzer

AUGUST 18, 2010

According to a brand new survey by CareerBuilder , one-quarter of businesses leverage social media to recruit and research possible staff. A brand new CareerBuilder survey reports that 35 % of employers use social media to market their company. They’re also using social media to study companies and jobs.

Survey 102

Survey Company Social Media Sample 102

Sprout Social

OCTOBER 25, 2022

Our research shows that the most effective purchase drivers on social media are recommendations from friends, comments and product reviews and familiarity with a brand. Brand surveys. Brand surveys are routine (often biannual) surveys that assess what an audience thinks and feels about your brand. Case studies.

Strategy 129

Strategy Brands Hubspot Survey 129

Sprout Social

JUNE 26, 2023

AI tools not only help replace cumbersome processes with highly efficient workflows, they seamlessly analyze unstructured data to extract important business intelligence. Sentiment analysis Sentiment analysis detects emotions or sentiments in data, which can be used to gauge how customers perceive your brand or your services.

Sentiment 102

Sentiment Analysis Patterns Price 102

Hootsuite

JUNE 28, 2023

May the Force first-party data be with you. Dark social impacts your analytics Past studies estimated dark social was responsible for as much as 84% of all referral traffic. A mixed bag elsewhere, with Instagram passing through accurate attribution data only 30% of the time, LinkedIn 14%, and Pinterest 12%. What about in 2023?

HootSuite 120

HootSuite URL Analytics Forums 120

Sprout Social

MARCH 1, 2023

According to a Q1 2023 Sprout pulse survey, over two-thirds (79%) of marketers plan to spend up to 50% of their total social budget on content creators. That foundational knowledge is the basis of product design and research. Start with data As they say, it’s not what you know, but who you know.

Products 89

Products Team Focus Group Collaboration 89

Myrland Marketing

APRIL 18, 2013

The long-anticipated 2013 In-House Counsel Use of Social Media Survey conducted by Inside Counsel , Greentarget and Zeughauser Group was released today. In another blog post today, titled Summarized: The 2013 New Media Engagement Survey , I provided a quick overview of the survey. The transcription can be found below the video.

Survey 74

Survey Social Media Wikipedia LinkedIn 74

Writtent Blog

JULY 19, 2016

And then we will study other examples in the SEO and Marketing industry, and other industries that have similar results. The Stats Post is very easy to put together, mainly because it doesn’t require much writing… But it does require good research skills and an understanding of your market. Let’s look at data from Ahrefs.

Case Study 40

Case Study Study Curation Survey 40

Mindjumpers

AUGUST 23, 2018

Traditionally market research has been built on claimed data. This could be surveys, interviews or focus groups. These research methods- although can and have uncovered fascinating insights- are expensive, time-consuming and questionable in their accuracy. Davidowitz refers to search data as a “truth serum”.

Focus Group 100

Focus Group Curation Data Survey 100

Koka Sexton

DECEMBER 26, 2022

It also offers practical advice and case studies on how to effectively measure the effectiveness of behavioral science-based marketing campaigns. It involves a combination of market research, advertising, public relations, and customer relationship management to effectively reach and engage your audience.”

Loyalty 81

Loyalty Marketing Focus Group Analysis 81

Hootsuite

DECEMBER 20, 2019

According to Pew Research Center, 71% of U.S. Research from Hootsuite, Kepios, and We Are Social shows that advertisers on Facebook can reach upward of 113.3 According to Pew Research Center, the share of older Americans on the platform has more than doubled since 2012. Almost 75% of U.S. Seven in 10 U.S. adults use Facebook.

Social Media 111

Social Media Facebook Marketing HootSuite 111