Sherrilynne Starkie

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Big data: seeing the forest and the trees

Sherrilynne Starkie

You can see the forest and the trees in big data, according to Nora Young , the Canadian author and the host of CBC Radio One’s Spark, in her opening keynote at last week’s Fireworks Factory conference held on Galiano Island, British Columbia. Her topic was “Big data as a new information ecosystem.”. And it can be used for good.

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Podcast Playlist: A mix of motivation, news and entertainment

Sherrilynne Starkie

According to Edison Research, Canadian podcast audiences tend to spend more than six hours weekly listening to their favourite shows. You ask I answer: How to evaluate influencer marketing software — Christopher Penn on Awaken Your Superhero. They are short, and he makes the concepts of data analysis really accessible.

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Is it an ad or an article? Going native!

Sherrilynne Starkie

People have a lot of trouble discerning between online native advertising and editorial content, according to a recent survey by Contently, the content marketing software company. The online survey included 509 adult men and women over 18 and was implemented by Research Now, a global consumer panel provider.

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Third Tuesday feat. Craig Silverman

Sherrilynne Starkie

Currently he’s the director of content for Spundge*, a collaborative software platform for content creators. First look: Spundge is software to help journalists to manage real-time data streams [link] via @NiemanLab #3TYOW. Kirsten Smith ( @kismith ). May 27, 2013. Cool platform. Melissa Juergensen ( @MLJ_WebGirl ).

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