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How to use AI analytics for targeted business decisions

Sprout Social

Add to these, workflow inefficiencies, data silos and rising costs, and there’s a growing need for tools that can help give you an edge. They’re eagerly adopting AI-enabled data for AI marketing to thrive and evolve in a data-driven and dynamic business environment. Enter AI analytics. What is AI analytics?

Analytics 110
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The New Social Currency, a research from Social Listening to Audiences Analysis

Audiense

The research is about the penetration of crypto as a mainstream conversation topic, beyond the specialized sector, and the analysis has been developed based on the social conversation that has taken place around the issue, using the Pulsar and Audiense platforms together. . Who are these people? How do they feel about the topic/brand?

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Make Each Dollar Count: How to Maximize Marketing Budget in 2024

Oktopost

To maximize marketing impact on a limited budget, CMOs need to adopt a strategic approach that analyzes past results, identifies gaps, and enables data-driven decisions on where to allocate resources. Here are some places to start your research: Customer Surveys : Gather insights directly from your target audience through surveys.

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Social Media Data Collection: Why and How You Should Do It

Hootsuite

One of social media’s greatest advantages for marketers is the ability to gather data in real-time. Social media data can help you gauge the initial success of a campaign within just a couple of hours of your launch. Social media data mining also gives you key insights into your audience. What is social media data?

Data 94
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The Content Writer Role at Buffer: What We Looked For In Applications

Buffer Social

Options were: Content writing, Content marketing, Social media marketing, Video marketing, Video creation, Graphic design, Research, Data analysis, Conducting interviews, Email marketing, Audio editing, Podcast hosting. We looked for pitches crafted with our existing content in mind and for solid explanations of those pitches.

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The Worst Malware Ever (and What It Teaches Us About Malware of the Future)

The Realtime Report

Every day, InfoSec researchers discover a new malware variant (actually, 360 thousand variants ) worming its way across the web and onto users’ devices. As a result, these samples of malware often influence how malware is developed and launched going forward. The Worst Malware Ever (and What It Teaches Us About Malware of the Future).

Banking 87
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Data: Screening, Diagnosis and Treatment

Social Media Network Marketing

Screening Phase Examine data for five different kinds of possible errors: Lack of data – Do some questions have far fewer answers than surrounding questions? Excess of data – Are there duplicate responses? Strange patterns – Are there patterns that imply cheating rather than honest answers? What to do?

Data 50