Buzz Marketing for Technology

SEPTEMBER 27, 2011

As brands adapt to keep pace with the changes brought on by today’s demand economy, the budgets and line items need to demonstrate the same agility in order to stay in sync with consumer trends in our growing social and mobile world. When everyone’s way isn’t working for you, find your own path.

Marketing 225

Marketing Loyalty Statistics ROI 225

Buzz Marketing for Technology

NOVEMBER 15, 2013

As mobile devices continue their gains in popularity and usage worldwide, more consumers are interacting with brands at various stages of the buying life cycle—from browsing, researching and comparing products to reading reviews, sharing their experiences and making actual purchases. Brute force and fear are no longer profitable strategies.

Loyalty 243

Loyalty Mobile Buy iPad 243

Buzz Marketing for Technology

OCTOBER 18, 2013

By providing personalized, relevant and unique content in line with consumers’ likes and dislikes, purchase behaviors and demographic profiles, they’ll increase eyeballs to their online or mobile sites, boost traffic and, most important, drive short-term and long-term sales. Make data your best friend. Overall, U.S.

Retail 217

Retail Discount Loyalty Data 217

Buzz Marketing for Technology

AUGUST 25, 2010

As a result, the sales of the Google Android OS-based smartphones have surpassed the sales of the Microsoft Windows Mobile-based handsets around the world. AT&T has seen a 50 fold increase in the amount of data flowing over their network but I still don’t feel confident that they can keep up. Hear me out …. Share it on StumbleUpon.

iPhone 218

iPhone Brands Apple Microsoft 218

Buzz Marketing for Technology

NOVEMBER 7, 2012

When it comes to our online strategies, it’s easier than ever to use data-driven, scientific tools to inform ourselves about what is really making our customers click. And now in the era of rock-solid online competition, we have to evolve even further and ask ourselves: What does it take to lead the online conversion movement?

Conversation 260

Conversation Retail Hubspot Buy 260

Buzz Marketing for Technology

OCTOBER 12, 2011

Consumers have evolved even faster with the advent of high-speed Internet-enabled mobile devices and social media. Consumers led the way then, as they’re leading into mobility and Internet-enabled devices now. Army Chief of Staff. The media landscape has evolved tremendously over the last quarter century.

Social Media 240

Social Media Marketing Compete Retail 240

Buzz Marketing for Technology

MAY 22, 2013

They know who their customers are and they’ve got tons of data from past purchases and online behavior to inform their efforts. To act as an invisible personal shopper, Wal-Mart must master what they do with this powerful combination of content and data—and when they do it. Why CMO’s Need To Be More Involved in Ecommerce If the $42.3

Meeting 232

Meeting Strategy Retail Compete 232

Buzz Marketing for Technology

DECEMBER 15, 2009

Mobile Marketing – Frankly I think Social Media is just a warm up for Mobile Marketing. Years ago we talked about how we didn’t want Mobile ads popping up just as you walked in front of Starbucks for example. Facebook will surpass Google for the #1 site online – This one I have been tracking since the beginning of last year.

Marketing 217

Marketing Adwords Mobile Social Graph 217

Buzz Marketing for Technology

JULY 17, 2015

This webinar was sponsored by Act-on Software and featured Amber Armstrong ( @ ambarmstrong ) Program Director of Commerce, Social and Mobile Amplification at IBM, Jeff Soriano (@ sorianojeff ) Senior Director of Demand Generation at Offerpop and Rachel Rosin (@ rosin_ rachel ) Marketing Programs Manager at Act-On Software.

Storify 100

Storify How To Marketing Startup 100

Buzz Marketing for Technology

APRIL 5, 2015

– Forrester research predicts we are in the Age of the Customer and that in order to become customer obsessed you need to master 4 business imperatives: embracing the shift to mobile, turning big data into big insights, transforming your customer experience, and accelerating your digital transformation.

Lithium 100

Lithium Storify Marketing Upcoming 100

Buzz Marketing for Technology

DECEMBER 15, 2009

Mobile Marketing – Frankly I think Social Media is just a warm up for Mobile Marketing. Years ago we talked about how we didn’t want Mobile ads popping up just as you walked in front of Starbucks for example. Facebook will surpass Google for the #1 site online – This one I have been tracking since the beginning of last year.

Marketing 157

Marketing Adwords Mobile Social Graph 157

Buzz Marketing for Technology

JUNE 27, 2008

Data Center. Data Warehouse. MySpace Opens Up Data Portability Initiative. Best BlackBerry Shortcuts: Aflacs Mobile Guru Shares Tips. Mobile Security. Important Considerations When Selecting a Branch Office Data Protection Solution. Disaster Recovery. Load Balancing. Operating Systems. Energy Efficiency.

Company 122

Company How To Case Study Mobile 122

Buzz Marketing for Technology

OCTOBER 10, 2013

Posted in Behavioral Targeting Big Data Customer Experience eCommerce Personalization. Here is where to start: Harness the Power of Big Data, Big Testing. The notion of big data holds great promise for finding ways to personalizing the Web experience for individual customers. That is where today’s more advanced tools come in.

Data 219

Data Loyalty Mobile Hotels 219

Buzz Marketing for Technology

JUNE 27, 2008

Get Emerging Tech via: Mobile. Of course, as you can see in the second map above, “there are obvious biases in the data, with 15- to 30-year-olds being by far the biggest groups of users. Geographically, the majority of users were in North America, Europe and Japan; large areas of the developing world provided no data at all.

Instant Messaging 130

Instant Messaging Trends Microsoft Wireless 130

Buzz Marketing for Technology

JUNE 27, 2008

Data and Information Hacks. Mass Bay Organizational Development Learning Group. Boston KM Forum. Professional conferences. Lectures in local colleges and universities. Physical neighbors. Other affinity groups. Tomboy notes. Intranet personal home page (wiki). Beagle desktop search. Physical Space. Office (through employer). Home office.

Wiki 140

Wiki Directory Wikipedia Forums 140

Buzz Marketing for Technology

JULY 2, 2008

Statistics & Data. LinkedIn Mobile Demo for the iPhone. Sign in to YouTube now! Sign in with your Google Account! Want to flag a video? Sign in to YouTube now! Sign in with your Google Account! Commentary. Video Responses: 0. Text Comments: 0. Sign in to post a Video Response. Video Responses (0). This video has no Responses.

OpenSocial 276

OpenSocial YouTube LinkedIn MySpace 276

Buzz Marketing for Technology

JUNE 27, 2008

Wireless & Mobile. Data Center. Network Infrastructure and Data Center Gear. Wide-Area Data Svcs. Patch Management. Applications. Collaboration. JavaWorld.com. LinuxWorld.com. Middleware. Storage Mgmt. Utility Computing. Virtualization. Small Business Networking. Collaboration. Network Applications. Site Resources.

Meeting 100

Meeting Sharepoint Wireless Microsoft 100

Buzz Marketing for Technology

SEPTEMBER 26, 2012

With the right tools, marketers can compile user profiles using that authorized data as well as previous site behaviors, to get a better sense of the users they’re reaching on Facebook. As fans of the movie Talladega Nights would know, Use Facebook Data to Unlock Consumer Affinity When I started this blog back in 2006 Facebook was.

Brands 279

Brands Facebook Guidelines Conversation 279

Buzz Marketing for Technology

JUNE 27, 2008

All Stories Web Broadband Infrastructure Mobile Voice FoundRead Briefings Archives. Google monetizes the human behavior on the web — human action captured in web pages as links, content and meta data. Symbian, iPhone & the New Mobile Reality. Data Centers Caught in a Cool FLIRy. WebWorkerDaily. Earth2Tech.

Web 2.0 263

Web 2.0 Microsoft Startup Adsense 263

Buzz Marketing for Technology

JUNE 27, 2008

Data Shows English Blogosphere Has Peaked » Sunday, February 25, 2007. With its gobs of storage, speed and tremendous search/tagging capabilities , you can transform it into a personal nerve center thats available from any computer or mobile device. Micro Persuasion. « NBA Launches Social Network | Main. Read More].

Bookmarklet 238

Bookmarklet Yahoo RSS Feed 238

Buzz Marketing for Technology

JUNE 27, 2008

Goodbye, Corporate Data Silo; Hello Linked Data. Data Management. Mobile Messaging 2.0. Mobile Phones. Fast Forward Summit Notes: Jeff Fried on Business Transformation Powered by Search. New Open FAST-SharePoint Search Bits Post @ MSFT Codeplex. Fast Forward Summit Notes â?? Andrew McAfee. Enterprise 2.0

SocialText 100

SocialText News Sharepoint Web 2.0 100

Buzz Marketing for Technology

JULY 24, 2008

In addition, only half of all managers believe their companies do a good job in governing information distribution or have established adequate processes to determine what data each part of an organization needs. The findings show that companies are failing to get the right information to their employees ,â?? 31, 2006.

Survey 170

Survey Instant Messaging Applications Software 170

Buzz Marketing for Technology

FEBRUARY 12, 2014

According to data from a December 2012 study conducted by eConsultancy, nearly 70 percent of client-side marketers described their experience level with responsive design as “average” or better, and more than half of that group described their companies as “ahead of the curve” or “state of the art” when it came to the design technique.

Apparel 236

Apparel iPad Mobile Loyalty 236

Buzz Marketing for Technology

JANUARY 16, 2013

Posted in Behavioral Targeting Customer Experience eCommerce Mobile Social Media. Mobile and tablet revenues will continue to increase. are launching loyalty programs—and integrating data into comprehensive customer profiles—to offer the next level of personalization and service. Every year, Cyber Monday will beat out the last.

Loyalty 275

Loyalty B2B Retail Mobile 275

Buzz Marketing for Technology

NOVEMBER 1, 2013

Posted in Branding Communities eCommerce Interactive Marketing Mobile Optimization. It can actually decrease their likeliness to click through a brand’s website or mobile site, and lead to a willingness to go to a competitor’s site. That is what we saw in the “Mobilizing the Retail Shopping Experience” research study.

Conversation 255

Conversation Loyalty Mobile Retail 255

Buzz Marketing for Technology

JULY 28, 2008

Attivio Tightly Integrates Structured Data and Unstructured Content for a New Approach to Information Access. Notable + Quotable: mobile internet use, Digg, the Long Tail, and iPhone apps. Attivio Tightly Integrates Structured Data and Unstructured Content for a New Approach to Information Access. E20portal.com â?? Enterprise 2.0

Organization 100

Organization Review Web 2.0 Tools 100

Buzz Marketing for Technology

NOVEMBER 8, 2013

But as consumers quickly ditch in-store shopping in favor of the speed, ease of use, convenience and massive array of product options made possible by online and mobile devices, a brand’s digital marketing culture matters, a lot. We can no longer envision “big ideas” and creative marketing without the support of big data.

Strategy 268

Strategy Marketing Mobile Loyalty 268

Buzz Marketing for Technology

MARCH 13, 2014

Posted in Advertising Behavioral Targeting Big Data Business Intelligence Commerce Content Marketing Conversational Marketing Conversion Optimization Customer Customer Experience Inbound Marketing Influencer Interactive Marketing Lead Generation Lead Nurturing Leadership Online Advertising Online Testing Optimization Strategy Thought Leadership.

ROI 272

ROI Data Analysis Conversation 272

Buzz Marketing for Technology

JUNE 27, 2008

QR Code for my Mobile Site. Data Visualization Tools. Although I agree with you about choosing Netvibes among the best start pages nowadays, I think that in the future iGoogle will be the best suited for achieving "channel integration" on the PLE. Enter your email address: Delivered by FeedBurner. Blog Archive. ▼ 2008. (29).

Netvibes 100

Netvibes Organization Web 2.0 Widget 100

Buzz Marketing for Technology

SEPTEMBER 22, 2008

® communication (mobile ï?® ® Being open to change and comfortable in taking risks with the best data at hand ï?® ® Recruit researchers and educators into Work Literacy Group ï?® ® Discuss some ideas I have been working with lately Slide 3: 4 Categories Dependent on Use of New Communication Technologies used in Workplace ï?®

Viddler 100

Viddler Automotive Skills Real Estate 100

Buzz Marketing for Technology

JANUARY 15, 2014

You don’t just have an array of search ads; now there are native ads on Google that replicate the search experience, remarketing display ads, mobile ads, Facebook-sponsored ads, sponsored tweets via Twitter and LinkedIn ads. Now there is a great deal more available in terms of competitive products from other search engines like Bing.

Mobile 243

Mobile Advertising Adwords Data 243

Buzz Marketing for Technology

OCTOBER 14, 2008

Data Protection Act. Robin was also previously an Executive Producer at Granada (ITV) and Communities Evangelist at Talkcast (mobile). Categories. academic studies. blogging techniques. citizen journalism. conferences/events. Current Affairs. digital television. internet libel. journalism. location based services. netvocates.

Types 113

Types Conversation Badge Journal 113

Buzz Marketing for Technology

JUNE 27, 2008

Also there is more mobility between school, the workplace, and the community (or communities). Take, for example, the old multi page books of data reports on personnel, sales, or accounts receivable/payable reports. The result is less formal communication (i.e. These used to be limited to the managers for access.

Wiki 113

Wiki Class Web 2.0 Skills 113

Buzz Marketing for Technology

JULY 24, 2008

Data Management. Mobile & Wireless. Copyright Guide. Grants Database. Funding Tips. Free Newsletter. Buyers Guide Listings. T&L Events. Tech Forum. Assessment & Testing. Curriculum. Professional Development. Leadership. About Techlearning.com. Sales and Advertising.

Education 100

Education Class Wireless Project 100

Buzz Marketing for Technology

MARCH 13, 2013

Neglecting mobile and tablet. It’s especially sad when a brand goes all out updating their website, but doesn’t take mobile or tablet responsiveness into consideration. This knowledge can come from multiple data sources, online and off. But our end goal goes beyond initial conversion—we’re focused on retention.

Loyalty 252

Loyalty Compete Mobile Retail 252

Buzz Marketing for Technology

FEBRUARY 6, 2013

To do so, marketers must identify which types of data patterns to pay attention to and use that data to inform their next steps. Using data such as previous purchases, searches, page views, geography, demographics, type of button click, transactions, etc., Are You Making These Costly Holiday Mobile Mistakes?

Patterns 257

Patterns Comparison Issues Discount 257

Buzz Marketing for Technology

MARCH 1, 2011

Like Doug I was experimenting with this new technology in all of its forms from RSS, blogging, podcasts, videos, twitter, social networks, Facebook applications, mobile, location based applications and as you have seen me speak about before I think the role of marketing is changing to one that is becoming more like a Marketing Technologist.

Radian6 215

Radian6 Data Analytics Applications 215