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Romi Mahajan leaves Microsoft to Join Metavana as CMO

Buzz Marketing for Technology

Long time friend and well respected CMO buddy of mine Romi Mahajan is leaving Microsoft to join Metavana. Q: The name would suggest that you are making a “big data” play by combining multiple sources of meta data from the social web to create a VOC “nirvana”, which of course is kind of the holy grail for everyone in this space.

Microsoft 235
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Paying Homage to the Social Technographics Ladder

Ignite Social Media

If you’re an OG in the social media marketing business, there’s little doubt that you don’t remember the Social Technographics Ladder created by Jeremiah Owyang , Josh Bernoff and Charlene Li when they worked at Forrester Research. . It was the right tool at the right time. Why Do People Use Facebook? .

Survey 148
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How to use AI analytics for targeted business decisions

Sprout Social

Add to these, workflow inefficiencies, data silos and rising costs, and there’s a growing need for tools that can help give you an edge. They’re eagerly adopting AI-enabled data for AI marketing to thrive and evolve in a data-driven and dynamic business environment. Enter AI analytics. What is AI analytics?

Analytics 111
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#BrandsGetReal: How brands can lead on social movements

Sprout Social

Over the last few years, our #BrandsGetReal series has highlighted data around what consumers want from brands as they take part in an increasingly complicated online landscape. That’s why we’re reviewing the findings of our #BrandsGetReal surveys to help guide your decision making now. Now is the time to FOCUS.

Brands 117
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The Energy Behind Cryptocurrency And More On This Week's CTRL ALT Delete Segment On CHOM 97.7 FM

Twist Image

Hydro Quebec described a potential sales pipeline of around thirty large cryptocurrency mines after a campaign by them to attract data centres to the province triggered a ton of interest from bitcoin miners. Facebook announced last Friday that they will use surveys to rate news organizations and assign them trust score. We will do it.

Energy 51
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Salesforce Social Studio Sunset: Everything You Need to Know

Hootsuite

Note: As part of the sunset, Salesforce plans to delete all Social Studio customer data. We recommend downloading your data from Social Studio soon to make migrating easier. Easily monitor trends and dig deep on consumer research with advanced search options. Want to go deeper? Get the Hootsuite Insights add-on.

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I Hope News Corp Does Block its Content from Google

Adam Sherk

It would also be interesting to see how Microsoft addresses the financial realities of trying to extend such an arrangement to a larger group of publishers. I’d actually like to see this happen…it would make for an interesting case study demonstrating that the only one hurt by such a deal is News Corp itself. News Corp.

News 101