article thumbnail

Driving Growth with Voice of Customer Data: A Step-by-Step Approach

Convince & Convert

It feels like our marketing planning and execution process is running faster than ever before. This is where voice of customer data, or capturing and repurposing the words and phrases your customers use, comes in. But acquiring, capturing, and processing this data is one thing, what do you do with it once you have it?

Data 144
article thumbnail

Top Video Marketing Trends of 2024

Social Media Strategies Summit

Video is no longer optional for marketing teams, with 91% of businesses using it as a marketing tool and 88% describing video as an important part of their marketing strategy. If you’re going to see success from video marketing, you need to know what works (and what doesn’t ) — and the landscape changes fast.

Video 231
Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

9 E-commerce Social Media Marketing Tips for 2024

Social Media Strategies Summit

The latest data from January 2024 shows that 93.2% Combine this with the fact that social media represents the go-to source of pre-purchase information for 44% of Gen Z and 36% of Millennials , and you’ll quickly realize that e-commerce social media marketing is essential for growing your business in 2024. Source: youtube.com 2.

article thumbnail

Social Media Marketing Goals and How To Achieve Them — Five Tips

Webbiquity SMM

Goal-setting is the foundation of any successful social media (or any other type of) marketing campaign. Having clarity on marketing goals is an important first step, but creating a realistic plan for achieving them is essential. What types of tools will be leveraged for execution and analysis?

article thumbnail

11 Extremely useful things to do with AI Marketing Tools

Razor Social

At this stage I think most tool providers have added the word ‘AI’ onto their website. Even if they haven’t fully embraced AI the market demands that they demonstrate that AI is a core part of their offering going forward. The following outlines 11 useful things to do with AI marketing tools: 1.

Tools 82
article thumbnail

Seven Essential Digital Marketing Tips for 2021 (And Beyond)

Webbiquity SMM

Nearly every business has a digital marketing strategy, whether documented or not. High-performance digital marketing campaigns are a mix of proven strategies that yield results and a deep understanding of the market landscape. Seven Essential Digital Marketing Tips for Your Business in 2021. What sets them apart?

Tips 352
article thumbnail

10 AI marketing tools your team should be using in 2023

Sprout Social

Not only is it fundamentally shifting how we work but AI marketing tools are also reshaping marketing now and in the future. Companies are investing in these tools to get more out of their efforts. This includes handling customer support inquiries, creating personalized offers and analyzing customer data.

Team 88